Madrid’s Retail Shift: Lessons From the Street, Not the Boardroom
Madrid is famous for tourism, culture, tapas and beautiful architecture. But walk through Gran Vía and another story starts to appear. In this episode of The Retail Podcast, we explore how Madrid is evolving from a tourist hotspot into a serious retail destination. From Sephora’s flower-led Mother’s Day activation to Calvin Klein’s floral fragrance launch, the streets of Madrid reveal how physical retail is being reshaped by community, experience and customer engagement. This episode looks at why the most important retail signals are not always found in boardrooms, strategy decks or…
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