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Snapchat vs. Lululemon vs. S&P 500: The $1,000 Challenge

Does loving a brand make its stock a good investment? Our $1,000 investing challenge compares Snapchat stock, Lululemon stock, and an S&P 500 index fund to show why popularity doesn’t guarantee investment returns.

Grandma’s rule was simple: invest it. Don’t blow it.

One pick came from spending hours on Snapchat. Another came from seeing everyone at the gym wearing Lululemon. The third? An index fund that immediately got called boring.

Then came the one-year check-in—and one investment had lost more than half.

Through sibling-style roasting and some expensive lessons, we break down investing…

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