skinny.

Latest / The 1 to ONE Thing

Ep. 98: Humanity, Focus, and the Secret to Strategic Culture: Sondra Norris

Welcome to the show.

I’m always excited to chat with Sondra because she has a way of "tangifying the intangible." We started by discussing her professional shift from "spraying and praying"—trying to chase every revenue opportunity—to going all-in on her business, Strategic Culture Partners. She realised that force of will can't create more time, so she chose to focus on the biggest point of leverage: the leaders.

One point Sondra made that really resonated with me is that nobody wakes up wanting to be "Attila the Hun." We often throw around labels like "toxic workplace," but Sondra reminds…

The skinny

The skinny isn't ready yet — notes appear once the transcript is processed.