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Brewing Something Special with Sam Nelson of Pretty Good Coffee Company

Melissa interviews Sam Nelson, owner of Pretty Good Coffee Company, a North Carolina-based luxury mobile coffee cart business that grew from his home espresso hobby into a catering-focused operation. Sam explains why he chose the cart model over a brick-and-mortar shop, emphasizing flexibility and lower overhead, and shares how the “Pretty Good” name became a fun part of the brand. He describes his Chick-fil-A-inspired approach to fast, friendly hospitality and breaks down what “specialty coffee” means — precision, consistency, and even water quality — while noting their partnership with…

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