289. On the Job with Michelle La Sala, Race Director
"I am a believer in opportunity."
It's been a tough year for so many brands, individuals, and industries, and within the running industry, race companies have been hit particularly hard. On this episode, Michelle La Sala, president and founder of Blistering Pace Race Management, talks about her road to race directing, and explains how the pandemic has affected her business, which specializes in managing large-scale mass participation running events. Michelle's clients include the New York City Marathon, Chicago Marathon, Big Sur International Marathon, and Napa Valley Marathon. Previously…
The skinny
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