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How to enable your entire go-to-market team: Best practices and advice to increase conversion rates and sales success

Don't miss this week's guest, Jen Spencer, VP of Sales & Marketing at SmartBug Media.

We'll be live at 11:30 PST Thurs. 1/4. Check back here for the recording no later than 1/8/18 and read the transcript on the Heinz Marketing blog on Mon. 1/15/18.

We'll talk about:

How to enable your entire go-to-market team: Best practices and advice to increase conversion rates and sales success

Some Highlights:

Intelligent Inbound

- Data-oriented

- Not just blogs and whitepapers -- web design, PR, sales enablement, creative working together to grow revenue and marketing ROI

- Importance of the marketing…

The skinny

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