Latest / Beyond Fulfillment Podcast
Maximizing Digital Marketing and Paid Ads with Benjamin Kepner
Here are the episode highlights from my conversation with Benjamin Kepner:
1. Transition from Freelance to Agency [00:08:57] :
Benjamin shared his transition from being a freelancer to running a full-fledged agency. Initially working solo, he hired his first team member in the second year and utilized university internship programs for cost-effective labor. Over time, he balanced full-time employees and independent contractors to meet the varying needs of clients.
2. Shift from Organic to Paid Advertising [00:09:57]:
Benjamin observed a significant industry shift from organic social media…
The skinny
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