How to Combine Content Marketing with Paid Advertising | Ep. #127

Marketing School - Digital Marketing and Online Marketing Tips · Dec 5, 2016 · 12m

In Episode #127, Neil and Eric talk about the different ways you can combine your content marketing with paid advertising. Listen as they list down pros and cons for different Facebook ads, and the difference between Facebook, LinkedIn, Google and Twitter ad costs.

Time Stamped Show Notes:

00:27 – Today’s topic: How to Combine Content Marketing with Paid Advertising

00:45 – Neil’s favorite strategy is using Facebook fans’ “likes”

01:21 – When you drive paid clicks and you stop paying, you’re not going to get anymore

02:04 – The goal is to have the least amount of fans that create the most…