The 5-Part AI Framework for Marketers | George Khatatrian, Braze, VP of AI Decisioning
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Enterprise marketing executives face severe operational bottlenecks when attempting to scale lifecycle personalization across fragmented customer touchpoints.
In this episode of The AD Podcast, host Dylan Conroy sits down with George Khachatryan, Vice President of AI Decisioning at Braze, to unpack how enterprise organizations can transition from static segmentation rules to self-improving, autonomous decisioning engines.
-The 5-Part AI Framework:
Categorizing enterprise workflows…
The skinny
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