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Dollar General’s Value Surge | Durham News
Dollar General’s booming sales are surprising even high earners—people making over $100K are flocking to the store, drawn by unbeatable value. The CEO confirms the trend is accelerating as inflation tightens wallets across income levels. With over 2,000 items back at just $1, and a dedicated “Value Valley” section crushing sales—especially in health and beauty—Dollar General is proving affordability is king. Even families with six-figure incomes are cutting back on luxuries, making back-to-school a perfect moment to grab deals: over 70 items for $1 or less. In a competitive season where…
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