16 : Beth Lemmel | Three Core Pillars of a Marketing Campaign for Achieving Massive Scale and Growth
Frustrated with your marketing efforts? And wondering how others are running profitable campaigns that allow them to dramatically scale up their businesses?
On today’s show, we are joined by entrepreneurial talent scout Beth Lemmel who shares with us the three simple things that constitute a profitable and scalable marketing campaign.
In the order of importance, they are The targeting, The offer, and The messaging.
You will learn that while targeting demographics is important, targeting the right psychographic is even more important.
You will learn the importance of being “fluid” with your…
The skinny
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