Latest / The Business of Alignment - Powered by The E1B2 Collective / The E1B2 2022 Recap Show Episode 5: Damon Cooper
Transcript
- 0:02All right. Perfect.
- 0:04Damon is it? Or is it Damon or Damien?
- 0:07Is Damon. I appreciate it.
- 0:08Thanks, AJ or quick know I'm a big fan of Damon Dash was a not
- 0:14sure. What type of musical taste you
- 0:15have but he was actually the person that founded Jay-Z who
- 0:19everyone knows. So yes, when I saw the name I
- 0:22usually go with Damon because the Damon back.
- 0:25But no, I appreciate you joining this podcast as I've been 100%
- 0:30you know as I've been telling every guest.
- 0:32You know, when I came up with this concept, I wanted to, you
- 0:36know, my podcast frankly and you've listened to a few
- 0:40episodes. It's a bit of a, you know, I
- 0:43don't want to call it a diary but it's definitely a bit of a,
- 0:45if you go through the catalog, you mean there's almost 700
- 0:50episode. So if you go in there to set
- 0:51smell three hundred interviews, but a lot of the content for the
- 0:55last 12 months has really been, you know, solo episodes, where
- 0:58I'm kind of just sharing some really passionate and thoughts.
- 1:01And, and so, Nice to have some guests on here and then it's
- 1:05also nice to just reflect on 2022 and looking to 2023.
- 1:09So you know I'll give you the floor for the next 90 seconds or
- 1:13so. Damon, please let us know.
- 1:14You know who you are where you're from and just a few nice
- 1:18things that you want to kind of talk about today and just any
- 1:22contextual nuances of your background you want to share
- 1:25absolutely listen. AJ really again I appreciate you
- 1:27having me here on the podcast I love opportunities to connect
- 1:31and Network. I work with people.
- 1:32In fact it's one of the things I commonly share in my interview
- 1:36process has the opportunity to help everybody and hopefully,
- 1:40you know, every everybody's situation is a little different
- 1:43and you've spoken to that as well as some of the other, you
- 1:46know, leaders and Future Leaders that you've had on your podcast
- 1:49in the past. So thanks again for having me.
- 1:52I'll give everybody a little, my background at this point in my
- 1:55life, believe it or not. I have held just at the amount
- 2:00of positions. Working for other organizations
- 2:04that it would take for me to statistically use the central
- 2:07limit theorem to actually make my experience is relevant.
- 2:12And so I say that with a caveat it's like people go.
- 2:15Wow, you've worked for 30 companies so I can demystify
- 2:19that a little bit but 30 organizations is a lot.
- 2:21Hold you like 70? No, but I do have legitimately
- 2:26over 40 42 and a half years of full-time experience at this
- 2:30point. If you factor it.
- 2:32It on eight hour days. That's because a lot of reasons
- 2:35in my past. That's because my parents filed
- 2:38bankruptcy going into school. I grew up in a non affluent area
- 2:42for quite a while where I was very cautious.
- 2:46I mean, even on the bus or getting off the bus about what
- 2:50was going on around me. And so all these things I
- 2:54started working at super young age and I continued working to
- 2:59put myself through school as they filed bankruptcy.
- 3:02She's so, so I think that's kind of important to understand.
- 3:04I'm coming from a background of leadership of more than, you
- 3:07know, for years, I have experience in product
- 3:10management, product marketing, anything, really?
- 3:13That you can think about driving businesses.
- 3:15Ford, my degree is formally in business management with
- 3:18marketing minor and information systems and I've worked with and
- 3:22for some of the company's largest companies in the world
- 3:25through Channel distribution like Sonia Lenovo DMC.
- 3:28I've worked with Gartner. Who's world's largest research
- 3:30advisory firm. I've worked with With now I
- 3:32solved been here for four years and love it.
- 3:36And then I've also worked with a ton of small businesses doing
- 3:39consulting as well with my own business team, James media, that
- 3:42I had a while back and and my wife's actually a sole
- 3:47proprietor as well. So, lots going on and lots of
- 3:50experience, and I'm bringing from different viewpoints and
- 3:52all these people that I've spoken with and met along the
- 3:54way. But that's why I'm so excited to
- 3:57be here. Because I think you hit on some
- 3:59very good topics and really, I'm Open to Dialogue on those and
- 4:04and continue that dialogue. Moving forward here in the
- 4:06future. Well, I appreciate that and you
- 4:10know, you've done a little bit of a deep dive and I can
- 4:13definitely resonate with, with your layered past.
- 4:16You know, I as I'm sure you've heard, you know, I started my
- 4:20career at 19 and a very different way than most, you
- 4:24know, I started out as a founder and had a some luck, some hard
- 4:29work mixed in with a bunch of A bunch of other shit.
- 4:33Pardon, my French that I don't really know how inevitably it
- 4:36happened, but I was thankfully, put in the position to run a
- 4:40pretty decent sized company. Do some things with Under Armour
- 4:42early on and then very, similar to yourself.
- 4:45I kind of just found myself continually working a number of
- 4:49different jobs and roles, and fractional, capacities and
- 4:53full-time capacities, and founder capacities, and
- 4:56partnership capacity. So, to your point, I probably
- 4:59would be in the same boat. If I were to really sit there
- 5:00and add up the The hours and add up the opportunities, and
- 5:04probably pretty lengthy. And actually look at my
- 5:08LinkedIn. It's the, the activity there is
- 5:10actually pretty lengthy when the experience side there, too.
- 5:12So, but no, thank you. Thank you for being on the
- 5:15podcast. You know, I did a little bit of
- 5:18a deep dive to some of your own content as well and just felt
- 5:22that the conversation would be a good one to have.
- 5:25So I'm appreciative. I do have ADD.
- 5:28So please remind me of what we were discussing right before.
- 5:32We hit record because I wanted to kind of lewd and talk to some
- 5:35things on that topic before we officially hop in.
- 5:38What what were we talking about? Yeah, absolutely.
- 5:40So as a fun fact, I actually was diagnosed with ADHD late here in
- 5:46life just about two years ago. So genuinely understand and know
- 5:51what it's like to, you know, have had a condition my whole
- 5:54life which you know, has had some other things go along with
- 5:57it. For instance, all those careers
- 5:59that we mentioned, right? May not have even taken.
- 6:02Shape the same way that they did prior.
- 6:03So I've learned a lot, even a very last two years about things
- 6:06that I could have even done differently or just things that
- 6:08come with having different condition.
- 6:10So, we were talking about recruiting, and mental health,
- 6:14and Tei, and b or two passions as well.
- 6:17But really, it's Career Development and recruiting
- 6:20specifically around how people get where they want to be
- 6:23believe, is some some of the things that we were discussing,
- 6:27that's right. And there was one thing that I
- 6:29feel like you were kind of alluding to a Did that I also am
- 6:34experiencing because so, so here's a couple things and I
- 6:39think I remember exactly where you were going with this.
- 6:41We were discussing how at times, you know, recruiters internally,
- 6:46do the very best to keep an open mind when recruiting and trying
- 6:50to place talent, but at the end of the day, I think it is a very
- 6:53natural human being Habit, or exercise or think that they do,
- 7:00we're they've seen what's work and they want to replicate that
- 7:04success versus potentially taking a risk on something that
- 7:09at paper, doesn't look like a very transferable skill, right?
- 7:13And I think what we're and I would love to get your honest
- 7:16feedback on that because I have some very bold feedback myself,
- 7:19but I would love to start with you.
- 7:21We're is that an issue? Is that something we just need
- 7:25to get over? Society and as potential
- 7:29applicants or is there, or is there an in-between of, you know
- 7:34what, I have empathy around why is someone would go with worked
- 7:38in the past /? We should start teaching our
- 7:42recruiters and helping our recruiters be able to identify.
- 7:45Look if you're gonna place this role here are some transferable
- 7:48skills. Titles areas of work experience,
- 7:53that maybe you should still. Also look at these type of
- 7:55people because there could be some nice Crossover and mix of
- 7:58capability. What are your thoughts?
- 7:59And all that, man? I love that.
- 8:01You brought it up to and I and please, you know, you swing for
- 8:05the fences as well, because I'm an open book what I'd say is
- 8:09this. It's actually well, beyond
- 8:11recruiters. I mean, especially if you factor
- 8:13in the differences between something like agency,
- 8:16recruiting and corporate recruiting.
- 8:17Right? A lot of times it goes back to
- 8:21almost one of the things that you've been talking a lot about
- 8:24in your podcast, as which is leadership and Reality is that
- 8:29everybody's busy, everybody's driving towards kpi's towards
- 8:33the rubrics, as you said in your podcast, right?
- 8:35Their goals and no matter how you want to frame it and
- 8:39structure. It, whether you're publicly or
- 8:41privately owned organization, there are things that this
- 8:44organization wants to accomplish.
- 8:46So, I think in the real world we have to acknowledge that that is
- 8:49where we have to start. And because of that, a lot of
- 8:54times behaviors fall in place, To support it.
- 8:58So if I said, hey, like you have an option of going across the
- 9:02street to get gas and it's going to cost you, you know, 98 cents.
- 9:07And you know, the gas is good 98 cents per gallon which is
- 9:11phenomenal rate for today. I don't remember the last time I
- 9:14saw that but or you know what? There's another really good
- 9:20ending to solo and owned non-corporate, gas station.
- 9:23It's two more blocks away. It'll take a little more time
- 9:26and effort. And you know, it's going to be
- 9:2999 cents per gallon. If we're being honest, I think
- 9:33most people's immediate behavior when they're busy is to Simply
- 9:38drive across the street. Does that make sense makes
- 9:42perfect? I think that it's not an even in
- 9:44necessarily an intentional thing.
- 9:45And I feel like from a leadership perspective that's
- 9:49part of like potentially the opportunity to create time and
- 9:55space for leaders to not only develop Develop themselves, but
- 9:59to really be conscious of their teams.
- 10:01They're hiring managers. And and going, what do we need
- 10:06for this position? Because if you're a good
- 10:07recruiter, that's where you start.
- 10:09What am? I hiring managers need for this
- 10:11position and what are? And it could be, man, I really
- 10:15need somebody who's going to push the envelope?
- 10:17I need a little bit of a different personality.
- 10:19This time I need, you know, x, y, z and that could even fully
- 10:23support A diversity hire. So there's a lot of missed
- 10:26opportunities. Being honest across
- 10:28organizations of all sizes. Yeah, there's a lot of missed
- 10:32opportunities and and I'll be frank here and I'm sure you'll
- 10:36be frank as well because this is more of your day-to-day than it
- 10:38is mine. But I don't even know if the
- 10:41vast majority of companies that have Recruiters in place are
- 10:46even as strategic and thoughtful, as the way you just
- 10:49described. The, if the right I think that's
- 10:52fair. Yeah.
- 10:53Because I just think a lot of times, you know, when when a lot
- 10:56of recruiters are I'm with, you know, the heads of the
- 10:59Departments and the vp's and the c-suites and the director levels
- 11:02and they're trying to really look at, you know, who do we
- 11:05need? You know, what skills will
- 11:07capabilities? What goals are we having in this
- 11:09time period? Again I just think they're doing
- 11:12a rinse and repeat with the roles.
- 11:15I don't think they're being very strategic and I think when you
- 11:17do a rinse repeat, of course, the the the natural sub
- 11:22conscious effort of choosing and picking and identifying with
- 11:26those that have been there that Done that.
- 11:28That look similar to the successes in the winds that
- 11:31we've had in the past versus to your point.
- 11:33If you can get a little bit more strategic a little bit more
- 11:35thoughtful, you still make do with what you've done in the
- 11:39past but Italy, I personally believe if you can spend a
- 11:43little bit more time being intentional and thoughtful
- 11:45around what you need based off of the timing of the
- 11:48organization, you may increase your chances of allowing a few
- 11:54more diverse candidates and I don't just mean color or gender.
- 11:58Diverse candidates from different backgrounds,
- 12:00transferable backgrounds, and skills to work, the way into the
- 12:03pipeline and at least have a shot.
- 12:05Right? 100%.
- 12:07And I mean, I'm, I'm with you and I think so, we, I'll give
- 12:11you a story. We actually had a group of of
- 12:15wonderful students that helped in the summer.
- 12:20And these interns were super, super cool.
- 12:25I very much enjoy them. One of the First things, I
- 12:28think, as I went through training with them on like what
- 12:30does a recruiter do? Like, how do you Source
- 12:32candidates and talent and engage your leaders inside of the
- 12:36organization and get the right people to your point?
- 12:40Most people won't even get that strategic to begin with, but but
- 12:43when they do, all right? So we want more diverse Talent.
- 12:46How do we do it? So I think that's the question
- 12:50that a lot of businesses. Miss is a, we know what we want
- 12:55to do, but how are we going to execute on it?
- 13:00If it falls in line with the other 10 priorities?
- 13:03Where does it rank? You know, and it's not by any
- 13:08means intentional. I think people just get busy at
- 13:12least that's my hope. There are occasions where maybe
- 13:15there's some intentionality there and you just have to
- 13:17forgive people on those those moments for their shortcomings.
- 13:22I think a hundred percent but before that I'm hoping will
- 13:26actually I'll just Ask you prior to this interview that you kind
- 13:29of think through a few different topics and bullet points for
- 13:33that, you wanted to recap for 2022, did you have a few things
- 13:36in mind? Listen, I mean there's so much
- 13:40that we could cover. I feel like we could spend ten
- 13:42podcasts, you know, going over twenty twenty two, twenty
- 13:45twenty-three but I think if you wanted to all perch because I
- 13:50did listen to your podcast and I think there's some good material
- 13:52on there, a couple things that I took away from from 2022 and
- 13:56then what? We could look at 2023 or what.
- 13:59Yeah, yeah, let's go. Let's go through 2022.
- 14:01But I actually had one awesome big bold question.
- 14:04I wanted to ask you prior to us doing a 2022 recap.
- 14:07That's okay. Yeah, absolutely.
- 14:10So this is a personal situation and I would love your candid and
- 14:14honest feedback here because it's been something that has
- 14:20Yeah, I'm just going to say this is because I'm pausing.
- 14:23There's something that there's something that has been very
- 14:27frustrating confusing and I'm not hearing enough of an
- 14:32objectively clear. Perspective that can get me to
- 14:36say. Okay, I see that point of view
- 14:38and maybe my gut tells me, maybe you can shed light on this for
- 14:41me and give me that different perspective.
- 14:44You ready for this? You set it up so I'm gonna say
- 14:48yeah, alright. Okay, with it.
- 14:50So I have had many moments. We're I've applied for I'll just
- 15:00run down a few of the rolls, right?
- 15:02I've applied for channel partnership, roles VP
- 15:08partnership roles sales roles, really super strategic.
- 15:13You know, head of people type roles.
- 15:18I mean, there's a few others, right?
- 15:20Okay. And When you look at the JD and
- 15:25I know this is not just me by the way listeners.
- 15:27This is not just me. I know, I personally know, 15,
- 15:3120 people that have also had this issue, but I'm I'm having a
- 15:33personal Vendetta here, so I'll just speak to myself.
- 15:36Fortunately, when you look at the JD's of these rolls, right?
- 15:41They're looking for, they're looking for X y&z experience or
- 15:48not of years, and this type of sales or these have a
- 15:51partnership. So, these type of Debra's
- 15:52whatever the case is going to be.
- 15:55I apply for whatever reason. I get an interview, thank God,
- 15:59we get to the conversation and every and I mean this day, every
- 16:03time actually I'm lying, my last employer Benny.
- 16:08The name of the guy was a bit in the name of the guys, Chris the
- 16:11company's called Benny, who unfortunately, you know, we're
- 16:14in a freezing moment right now doing due to the recession, and
- 16:17all these things that are here not here and we'll get into that
- 16:20doing our 2022 conversation. But besides Chris, right let's
- 16:24just put him in a different category because he's
- 16:27phenomenal, love them to death besides Chris and I promise you
- 16:31every single time that I've ever interviewed for a company, the
- 16:35recruiters that I've been talking to and even when I've
- 16:37got to second and third round where I'm talking to my
- 16:39potential supervisor or leader, They've never been able to give
- 16:45me credit or see the transferable skills of building
- 16:50a seven-figure and six-figure brand where I was the sole
- 16:54person responsible for channel Partnerships.
- 16:58White labels product Integrations, roadmaps driving,
- 17:03all sales, hiring the sales team hiring, the Partnerships team
- 17:07hiring, every person Like, I mean, I could go down the list
- 17:12of those things and what I've been very confused about in the
- 17:14things that they said to me is this, well, have you been inside
- 17:18of a company and drove X y&z number of sales in this type of
- 17:23direct link? And my answer is always yes.
- 17:28I've been in that lane. Yes, I've done that number but
- 17:31no, I've never had that title inside of a conglomerate, the
- 17:34size of yours or inside of a business model, size of yours.
- 17:39And that's the only Part. I can kind of sit back and say
- 17:43maybe I understand. But if we look objectively and I
- 17:45just did this recently and I'll start my rent, if we look
- 17:49objectively, right? Because I've hired, I don't
- 17:51know. Few hundred people in my career
- 17:54interviewed probably another thousand.
- 17:57I don't know. It's a large number, right?
- 17:59And and what I've always tried to do, is I say objectively, can
- 18:03this person do what I need them, like, can they get the job done?
- 18:08Can this person think through the channel partnership?
- 18:10Can this person, close the deal in the sale?
- 18:12Can this person lead this individual to doing X Y & Z,
- 18:16whatever, the deliverables going to be Ken that objective thing,
- 18:19get done the role map in which how they develop those skills or
- 18:22guy. To that point are important but
- 18:25secondarily important for me the my main priority is, can they
- 18:28actually do the work? And so, finally, when I say back
- 18:32to the recruiter or say, back to the hiring manager, say, back to
- 18:35the person that may be reporting to, I'm just not, I'm not, and I
- 18:39say this, I'm not seeing the, I'm not seeing how you're not
- 18:44seeing what I'm seeing here. Like, like if you're looking for
- 18:46someone that has led a sales team, or let a Partnerships team
- 18:50or drip, you know, has been responsible for XYZ Sales.
- 18:53And I just got done telling you that, I built a seven-figure
- 18:56brand. And I was the main person.
- 18:58I was the person thinking of the partnership strategy closing the
- 19:02literal deal going on LinkedIn, going on email thinking of the
- 19:05strategy of getting in front of them, creating the pipeline
- 19:08managing this year. Like if I did every little piece
- 19:10that you're looking for, but no, it wasn't in your little box of
- 19:14your world. I'm not seeing how you don't at
- 19:17least respect that and see the transferable Nuance.
- 19:21So I got Innit. I kept myself calm because I
- 19:24usually get pretty hyped. Make this make sense for me.
- 19:28Yeah, absolutely. So first let's acknowledge that.
- 19:32It doesn't always make sense, right?
- 19:34I think that's that's okay, that's fair.
- 19:36It is when I say okay I don't mean it's not frustrating.
- 19:39I don't mean that it's not something that causes Challenge
- 19:43and anger. So I think what I will do is
- 19:47because we have somewhat similar backgrounds, where we've
- 19:50probably worked and I'll do a lot of different things.
- 19:53Maybe even outside of our job role in job description, and
- 19:56some ways, what you're just describing Right.
- 20:00I think, I think the best thing that I can say is this some till
- 20:03two, very quick stories, and these are gonna be super fast
- 20:07one, I went to, I brought came over to, I solved, actually,
- 20:10from a colleague that say, I worked with you and channel
- 20:13distribution. You did great things with Sony
- 20:1511, EMC, take a look, see what we have over here?
- 20:19If you're thinking about coming back into the corporate world?
- 20:21Because what most people don't know is actually went full-time
- 20:25with my own marketing company. I had five star goo Reviews
- 20:28online yards. I was a full-time 70 to 80 hour
- 20:31per week. Starbucks manager and I went
- 20:36full time literally. I my last day at Starbucks was
- 20:41February 25th of 2020? Let date resonate like how how
- 20:47bad of timing / luck to you have to quit your job.
- 20:54That's your primary and go full time in your own gig.
- 20:57A month before covid hits. I joined I salt, right?
- 21:03And when I did join isil, I took an account manager role
- 21:06something I've done in the past, I love being strategic with
- 21:09people, I like helping move their business forward.
- 21:12It's a role that that customer success and I'm very passionate
- 21:16about in general. I let always lean towards the
- 21:19the heavier strategy side. If I can do customer success or
- 21:23something to that extent, I would definitely choose that but
- 21:27it was the role that was open. It was a role that was there and
- 21:29it was it meets. Straight.
- 21:31So I actually sold my home in Sarasota Florida.
- 21:34I had a three-bedroom 1400 square foot home that my wife
- 21:39and I had rebuilt wants from being destroyed from a
- 21:41hurricane. I had a Jeep JK, you 2017, Jeep
- 21:46JK you hardtop for doors to dogs, huge backyard, 20 minutes
- 21:52from Siesta Key paddleboard in the garage sold.
- 21:56It all came up here to North Carolina and joined isil.
- 22:00So I say that because I then continued to work here, that's
- 22:04all right and you know I won't tell you that I never heard.
- 22:09We're hiring Starbucks store managers from an employee before
- 22:13because no matter how great the company is, right, no matter how
- 22:17passionate people can be and how much you push in the same
- 22:20direction to grow our company. There's always going to be that
- 22:23one person, right? Or there's always going to be
- 22:26somebody who has a different idea.
- 22:29So, So, the reason I say this is actually started on to eib then
- 22:35six months after. I joined I solved it was
- 22:37moderately successful in my role.
- 22:39It's a pretty successful but I always think you can do better.
- 22:44So then I actually applied for training and engagement
- 22:50specialist position. I went through the interview
- 22:52process made it to the final round of interviews out of 260
- 22:57applicants. I was one of only three People
- 23:00to make it into the final round, which is a panel interview with
- 23:03the CPR, Chief people officer, which is a position.
- 23:07I know that you covet and and very much would love to get
- 23:10into, who's Amy. Moser.
- 23:11I think you're connected and shout out to Amy.
- 23:14Who's done some great things. You're about to hear.
- 23:16One of the reasons I really respect Ami.
- 23:18Dustin stefanovic also in my interview panel and I didn't get
- 23:25the job kid. You not?
- 23:28I heard, you know, there's a lot of good things that you brought
- 23:30to the table, right? Like but I hadn't had that
- 23:34specific position in the specific company and specific
- 23:37time. And was I upset and taken back
- 23:41in some ways. Yes.
- 23:42However, I wanted to acknowledge that and do still the, I have to
- 23:49push myself sometimes and try to see the frame of reference and
- 23:53the same way I haven't applied to marketing positions in the
- 23:56past, and I have Tons of marketing experience.
- 24:00Somebody could always say, have you had this exact position?
- 24:03This place sometime, right? The difference with what a me
- 24:06and Dustin did is I didn't leave it on the table and just say,
- 24:10okay, thank you so much for your time.
- 24:12Have a wonderful day, right? And then go find another
- 24:14company. And that's honestly, what I see.
- 24:16Sorry if there's any noise in the background.
- 24:19That's what I see. A lot of a lot of candidates.
- 24:22Do they? Like hit one roadblock and they
- 24:24stop instead. I said I really do appreciate
- 24:29that and I understand there. Maybe there's a better person
- 24:32for the position at the time, right?
- 24:36Is there another role that you think?
- 24:37I might be a good fit for? Is there something I can use my
- 24:40skill set, but still step outside of this box, that I
- 24:43know. And I had already hired a couple
- 24:45hundred people at the time helping turn seven Starbucks
- 24:49stores around. So taking taking place in tons
- 24:52of hiring for Starbucks over four years.
- 24:57So that's one story and and that's, that's how that
- 25:00situation kind of got record. The other one is to, my wife is
- 25:04a start. They didn't before, before you
- 25:07go into the second story, if I'm reading between the lines, what
- 25:10I'm hearing is, when you ask that question, they said, oh,
- 25:15actually, you would be great for these type of roles.
- 25:18Yes, yeah. Um, which is no, no Wealthy on
- 25:22there. So, that's the key, right?
- 25:25I think it's at the end of the day is, if you're open to
- 25:28conversations and it's not, this is not your fault as a candidate
- 25:31because truthfully when you're interviewing from an outside
- 25:34know that it's almost every There's like any company's
- 25:38perspective, you can probably appreciate this being an owner
- 25:41of a company yourself. You can't give too much info,
- 25:44right? Like you can't always say
- 25:46everything that you might want to say even but you really you
- 25:49want to find help the right people.
- 25:51Find the right homes and it could be as simple as hey.
- 25:53It just wasn't the right team member at the right time even,
- 25:57but what you can do and you being in this Roldan.
- 26:01Now I will say this but you can though Train develop in teacher,
- 26:07recruiters to say, look if if you come across a really
- 26:12phenomenal candidate that has a hat that has seven out of the
- 26:16ten, six point five out of the ten skills that we need.
- 26:20But you for whatever reason, you don't want to put them in this
- 26:23position. Here are some other roles that
- 26:26are similar enough are that are familiar enough.
- 26:31At least be proactive to bring them up for two reasons.
- 26:34Damon number one, you don't want to let a you don't, you don't
- 26:37want to let a good talent walk out the door.
- 26:39If you can find a way for that, good talent, be at your company
- 26:42and work in a different apartment or a different role.
- 26:44It's always a good idea. Number two, which I'm sure you
- 26:47would agree. You want to leave that person
- 26:49with a pleasant experience, for an employer branding from what a
- 26:53funnel from an employer from a candidate experience
- 26:55perspective. And it always feels good and I'm
- 26:58sure you would have tested this because you went through it, it
- 27:01always feels good when they say, hey unfortunately you didn't get
- 27:04the job. I put in a call, I sent over an
- 27:08email, I dropped some notes. And for this role, when your
- 27:12behalf and do you have any availability this week next
- 27:16week? At this time?
- 27:17I would love for you to talk to this hiring manager because I
- 27:19think based on what I've learned about, you, you be a great
- 27:22opportunity. A great fit for this that little
- 27:25Nuance is, yeah, I love me if I'm wrong.
- 27:28I don't think a lot of leaders or recruiters organizations are
- 27:32our teaching, and putting the recruiters in the Mission and
- 27:36empowering them to do that. Yeah, so I love it.
- 27:38In fact, I recorded a video about this and, and my second
- 27:43story is actually going to bridge this Gap twos.
- 27:45But I'll go ahead and give the I'll give the punch line first,
- 27:49you know, maybe we'll skip a second story but the the what
- 27:53you just said for instance the reason it is profoundly
- 27:57impactful or could be is because you changed one slight variable
- 28:03there and you Instead of saying that you're not the fit for this
- 28:09position, they come back and say, but what about these other
- 28:13ones, right? And that is exactly the moment
- 28:17where I see most people lose, and this is actually in sales,
- 28:22this is in customer success in. This is honestly, one of the
- 28:27reasons you can put me into any one of those roles and in, or in
- 28:32leadership and I can almost guarantee you You because
- 28:35history has shown it, I will be successful, but it's not even
- 28:39because of me, that's the irony. It's just because I understand
- 28:42those points were people miss, or I understand the ability to
- 28:46look at something a little differently.
- 28:48Sometimes, this instance is saying, hey instead of putting
- 28:52it on that hiring manager or the recruiter saying, what about is
- 28:56a positions, which by the way, I typically do for any of my
- 29:00roles, you'll talk to so many of my candidates out there that
- 29:03would tell you that I'm all Out trying to find them a good home.
- 29:07Make dinner reach out to her and family.
- 29:10I've hired probably three or four of her friends and family
- 29:14Meg. Danner I kid you not when I
- 29:15started recruiting for I solve took two and a half months to
- 29:18get into a role here at I solved and the right role for Peg and
- 29:22Meg has promoted since. And in this has happened
- 29:26multiple times with candidates that have hired.
- 29:29It's taken longer to get them hired.
- 29:31And they've done exponentially better.
- 29:34And the reason Is because those candidates learn to stick
- 29:38through it too. So the Second Story, I was
- 29:40actually going to tell you is about.
- 29:41My, my wife who literally started her job today is crazy
- 29:46day for us in the family. She is a sole proprietor.
- 29:49She, I kid you not had 46 orders opened last week on her Etsy
- 29:54Shop. Late yesterday on her.
- 29:56Etsy shop with over a thousand dollars in Revenue, sitting out
- 30:01there and started a full-time job today.
- 30:03And that's because we do want Want to get a home here in North
- 30:06Carolina. We do want to have another dog
- 30:10because one of our dogs passed away last year like for our you
- 30:14know, our dog Paddington that we still have.
- 30:16So like there's things that we want and we're willing to work
- 30:19for those things and like I've done gigs on the side.
- 30:22I actually have 2019, five, star reviews, give or take on
- 30:27Facebook from importing and selling Japanese Electronics.
- 30:30This last holiday, I essentially started my own small business
- 30:34have to report a little Bit of tax income but I've grossed you
- 30:37know 35 thousand dollars in the last three months of the year.
- 30:41It's little things like that that I see people Miss on its
- 30:44follow-up, follow through, and that determination and your Gary
- 30:48Vee fan. So I think you'd be all over
- 30:50that. Determination is.
- 30:52That's the difference. It's just she literally hit that
- 30:56roadblock with that job offer. By the way, not job offer, but
- 30:59job interview process. I said just just text him back
- 31:03real quick, on LinkedIn, follow She did and then she hit another
- 31:08roadblock in the interview and like where was just a little
- 31:12less communication? I was like, just just send them
- 31:14a quick note and say this error or whatever or just do this,
- 31:17right? And it's not me that got her,
- 31:20the job. It's her.
- 31:20That got her the job. She just decided that she would
- 31:26go past that feeling of uncomfortability.
- 31:29Yeah. And work through it.
- 31:31She did what you're doing she said how could I do it?
- 31:34So if you wanted to know, How do I get a nice little?
- 31:36That's a conversation we can have right now.
- 31:39It's not always going to be. I'm going to come in as a VP and
- 31:42I'm going to be Chief people officer and that's I have those
- 31:46honest conversations to wear. Sometimes it can't be that way.
- 31:51I'm not there. I'm a recruiter.
- 31:52I mean, why listen to me at the end of the day, you know.
- 31:55So but yeah, I mean, it's tough man.
- 31:59Like it's, there's a that I had two thousand, two thousand, two
- 32:03hundred and Of 13. I think applicants to one
- 32:07position this weekend, just this weekend.
- 32:10It's not crazy out there. Yeah, it's crazy out here to a
- 32:14hard process, but no II. Appreciate that, I appreciate
- 32:19those thoughts. Again, it's something that you
- 32:21know, it's never. I've never heard anything yet.
- 32:25And you gave me some great, you know, thoughts on this.
- 32:27But I still, you know, to this day.
- 32:29I haven't heard anything yet. That really explains.
- 32:33I guess, why. Why recruiters and organizations
- 32:38aren't taking the approach that I have in my mind but it's just
- 32:42time and I'd be happy to truthfully it between you and I.
- 32:45So the video I was going to make is all about taking taking the
- 32:50time to help somebody else and and that's what I think.
- 32:53A lot of us don't do well in this world or as well as we
- 32:57could because there's so many good people out there, I don't
- 33:00want to not give credit but the reality is, you know, how many
- 33:03times that I have. Did ask for help tag.
- 33:07Somebody I've actually been putting together statistics on
- 33:10this, over the last two years now and across LinkedIn mostly
- 33:14but a little with Facebook and do, you know how many times a
- 33:18good friend? Quote-unquote would not even
- 33:20respond to a post that I tagged like it's long.
- 33:23It's not that they don't care right?
- 33:26Ike. I don't want to think that and I
- 33:28don't, I would hate to think that but what I can say is this
- 33:32there's going to be those people in your life that are it'll
- 33:35there's going to be those people in your life that agree with you
- 33:38or that they have common Vision or that you can congregate
- 33:41around. And this is why I wanted to move
- 33:43to New York when I was younger to find that community and look,
- 33:47I'm just now, finding it through somebody like yourself and maybe
- 33:50my old some others, right? Like we just got to keep this
- 33:53moving forward so that we can help other people by sharing
- 33:56this vision. And how do we do it?
- 33:59That's, that's the next thing, right?
- 34:01And here's the last thing, I'll say, and as I give this little
- 34:04bit of Ram. Please think about any any, you
- 34:08know, any any topics, any themes of 2022, that sticks out for you
- 34:12and let's just start to start to a noodle on that from like a
- 34:15recap perspective. But here's what I will say.
- 34:19And I think the reason why, and if I'm hearing your background
- 34:23correctly before I give this rank, this is your first time
- 34:28technically being a recruiter or were you always your title of a
- 34:32cruder when you're with Starbucks correct.
- 34:36First time technically recruiter title.
- 34:38Yep. Right.
- 34:39So this is lead to my point. My point is the reason why my
- 34:45gut and now knowing you more, I'm probably attracted to your
- 34:49points of views and how you go about things.
- 34:51Just because something that I learned a long, long time ago
- 34:56and I have a football background, I played D1 at West
- 34:59Virginia, I thought I was going to be the whole NFL thing and
- 35:02the sports world has this issue as well.
- 35:05When you are someone, that is a lifelong.
- 35:09HR practitioner what I mean by that is you're someone that for
- 35:14whatever reason got your first recruiting job out of school you
- 35:20you worked your way up to then being a potential head of talent
- 35:24then you switched over and maybe did some things in change
- 35:26management at Lindy that I did not like like you when you're
- 35:29looking at an individual you need people that have been quote
- 35:33unquote. Career-long lifelong HR
- 35:35practitioners, which what I think you find is you are
- 35:39Unfortunately put into a situation to be embraced and
- 35:44exposed to a lot of groupthink, right?
- 35:47And the same best practices, consistently get recycled and
- 35:53blogs that you read and certification that you
- 35:56potentially get up that you are part of and mentors that you
- 35:59have and what you'll find is, there's very minimal, nuances
- 36:04and many very minimal Innovations from individuals
- 36:07like that at times because Only doing what they were taught and
- 36:11then who they were taught, former only doing what they were
- 36:13taught. And next thing, you know, you're
- 36:15looking at Best Practices and themes that are just been
- 36:17recycled and tweaked and built an Innovative against let's over
- 36:22last 40, 50 years. But when you come across an
- 36:24individual like myself, maybe even someone like you and maybe
- 36:28and many others that come from a completely different world that
- 36:31have a completely different background.
- 36:33What you'll find is those individuals attack the work
- 36:36differently approach, the work differently have many.
- 36:39Three points of views and perspectives and at times
- 36:43attacked the work in a little bit, more of a less robotic less
- 36:49tried-and-true method and utilizes a little bit more.
- 36:54You know, creativity and how they approach getting to the
- 36:58getting to the end result that they're looking for.
- 37:00So I don't know if you have any thoughts on that but I always
- 37:03find individuals that are not necessarily new to the to the to
- 37:10the ins and outs of the role. But this is the first time
- 37:12having that quote unquote technical title.
- 37:16I found that they had a wide range of skills and they
- 37:19approach the work a lot differently than those that are
- 37:21tried and true. Yeah.
- 37:22And I mean, you're so Not wrong. You're actually a hundred
- 37:25percent, right? In fact, I'd go so far.
- 37:27As to say, sometimes people take advantage of it think of times
- 37:30where you've may have heard. Hey, let's hire somebody who has
- 37:34no clue what's going on so that we can, we can figure out like
- 37:38what we're doing, right? And what we're doing wrong, how
- 37:40do we accelerate or process on training?
- 37:43Like, it's part of the business world.
- 37:45And so that's kind of why I'm saying.
- 37:47Like there's there's so many wonderful things from from
- 37:50people in general that, I Try to ignore because there is always
- 37:55going to be that time where somebody just genuinely doesn't
- 37:58want to hold you up or help you up, right?
- 38:02They want to hold you down for whatever the reasons might be,
- 38:07but you can't change, right? So you just kind of got to keep
- 38:10doing your thing to your point, like maybe you play for a
- 38:13different team or you learn a different position and that's
- 38:18where I think, you know, some people resilience is not the
- 38:22strongest trait that they And to me I would, I would rank it
- 38:27very, very high. Even in those times were, I'm
- 38:32challenged and we've discussed openly some mental health
- 38:36challenges. I'd love to jump into some of
- 38:37that too. Because I think this last few
- 38:39years have been ultimately very taxing on a lot of people.
- 38:43So what's that / - let's jump into that?
- 38:45What's the first thing that stopped the model for you?
- 38:47That's all. Yeah.
- 38:48So I mean, let's say, 2822 if we can back it up, In 2021, I think
- 38:55the reality is we've had two gears plus of covid.
- 38:59Right. And at some point, you know, I
- 39:03think it changed the way that people see some things and half
- 39:08of the time, I don't even know if it was conscious but maybe,
- 39:13you know, candidates are willing to accept a little bit less of a
- 39:18lower pay. They want a different work
- 39:20environment. I can't tell you how many people
- 39:22I helped transition. General.
- 39:25If anything, I'm hesitant to tell people that I'm a
- 39:28recruiter. When I go to a restaurant, I
- 39:31mean, genuinely the market is crazy right now and we do need
- 39:36some of these jobs you've talked about, in the past, right?
- 39:38We eats or a service economy. We need service people, we need
- 39:42Hospital workers. We need in nurses, practitioners
- 39:46doctors. And we need all these these
- 39:50positions that and I don't most people go doctors.
- 39:53But listen. That's a tough job.
- 39:55Yes. They can make a lot of money but
- 39:58it's not all glamorous, depending on the doctor, you
- 40:00know, right. So I think, I think we're going
- 40:05to struggle and so I'd say 2021 2022 is definitely challenged
- 40:11the way that we work. I I feel like a lot of companies
- 40:15have adapted but now are starting to pull back into a
- 40:20hybrid or an office. Environment and I see a lot of
- 40:27candidates pushing back on that. So I think that is huge from a,
- 40:32you know, not only a work-life balance perspective, but from an
- 40:37overall, you know, work mentality, but the bigger trend
- 40:42is what I want to call here. So I think if we had to look at
- 40:45anything, it's really how how to companies to maybe the point of
- 40:50your podcast, How do they Employees equal to benefit to
- 40:59the business, right? And maybe it's not employees
- 41:01first business second but how do how do we make employees feel
- 41:07like they're important to us? What do they need?
- 41:10And how are we making sure that we're delivering it?
- 41:13I give numerous examples from the past where companies said,
- 41:17well, yeah, but we give you this total pay package and, you know,
- 41:21my Starbucks Partners your made nine dollars, An hour used to
- 41:23say, I can't afford your insurance, even at $25 a
- 41:26paycheck, like, they didn't care who you have legitimately, like,
- 41:31did you? No matter.
- 41:32They had to work three jobs. So, I think that is a good
- 41:37example of just where we can focus on making sure that we're
- 41:41prioritizing true Wellness for employees and what they need, as
- 41:46well. Let me ask you this question.
- 41:48No, no, that was helpful. And let me ask you this question
- 41:51and I shared this one. My just a little bit ago, you
- 41:56know, as a leader, what's the fine line that That leaders and
- 42:02companies need to walk as pertains to mental health around
- 42:05the following categories. You know, I've when I was I was
- 42:10ahead of people for out of my entire career.
- 42:12I've been head of people for about four and a half total
- 42:14years and the role is incredibly strategic, and that's probably
- 42:19another thing, too. I don't have that traditional HR
- 42:24background which puts me in a very odd, box of the company has
- 42:29to be the right place. The right time.
- 42:30The right needs, you know, for a tactical verse 40, Jake, I got
- 42:34you. Yeah, I'm super strategic.
- 42:36You you asked me to to manage an 80s or an HRS?
- 42:39I'm going to look at it, like, I don't know, I got it.
- 42:42Hire people to do, I don't do that, you know.
- 42:45But but my point is, when I was ahead of people, what I did is,
- 42:50I talked to leaders in the company.
- 42:51The Managers in the company and I did some of this myself.
- 42:54We're if there was a drop off a productivity from someone that
- 42:58typically does not have a drop-off or typically someone
- 43:01that works at a pretty high level.
- 43:04The first questions I used to do and I admit I used to walk a
- 43:09little bit close to the line of inappropriate.
- 43:12I wanted to know what's really happening in life that's causing
- 43:17your mental health. To take a bit of a hit.
- 43:20Is there something happening with your House, is there
- 43:23something happening with your finances?
- 43:25Is there something happening with your parents health?
- 43:27Is there something happening with your own physical health?
- 43:29Your partner's, physical health, your kids, physical health, is
- 43:32there something happening politically in the world that's
- 43:34causing you to to have such a, you know, allergic reaction to
- 43:38the state of the society today that's causing you to be
- 43:41frustrated or distracted? What's happening within your own
- 43:45mind or your own world? That's causing your mental
- 43:49health to take a hit because if I couldn't and have empathy
- 43:52around that, then as ahead of people were as a leader, I can
- 43:57start to tweak your workflow for a little bit.
- 43:59I can start to tweak the responsibilities.
- 44:01You what I have in your plate, I can start to make suggestions
- 44:04for apps or therapist or or people that I know that maybe
- 44:10are more appropriate to talk to you about those sensitive topics
- 44:13and I am let you teach me. We can be a little bit more
- 44:16empathetic as an organization if we really know what's happening
- 44:21now, I know that again is walking close to a fine line
- 44:25that a lot of companies don't want to walk towards because,
- 44:28you know, it's a little bit of a gray area getting into someone's
- 44:30personal business. And so, what are your thoughts
- 44:33around those components as it pertains to mental health?
- 44:36Because the drop-off of productivity of an individual,
- 44:40what I found in my career has a lot to do with what's happening
- 44:44at home. What's happening at a mental
- 44:46health level, or obviously, what's happening?
- 44:48And like a quiet quitting. They're just not happy with the
- 44:50business level, but that's a different That conversation?
- 44:53Yeah. Well listen, I love you said
- 44:54quite critic is that's where I thought you were going at first.
- 44:56But no, I mean the reality is is actually I think the irony is,
- 45:02you said, you know, you're thinking of it strategically.
- 45:04But what you just described to me is almost tactical, right?
- 45:07Your you ask the question like what do you know, what can we
- 45:11ask? Or what do we do?
- 45:12I think the ultimately they is like is there a way that we can
- 45:16be human and help big knowledge or at least?
- 45:21Listen. And to our employees and figure
- 45:23out how we can help them when they're going through
- 45:26challenging times. And if you want my honest
- 45:30answer, please. The reason I say that it's
- 45:32almost tactical is if we're being strategic, that's very
- 45:37reactive approach and that that means tactical to me right?
- 45:40If we're being strategic, I want to.
- 45:43I want my employees to know, genuinely know that I'm there
- 45:47and that means that if I'm their leader are present and their
- 45:50life to begin with, right? Right.
- 45:52I'm not saying that you have to go golfing every weekend with
- 45:55your employees or you should even that's not what I'm saying.
- 45:59I'm saying that, if you're doing those touch points, where your
- 46:02you actively care, it's not just the kpis, right?
- 46:05Like the apis are great and if you care about that person, I
- 46:11think the answer in a way that it addresses, your last podcast
- 46:16as well. Is it's in the why?
- 46:18Like why is Eric Thomas speaks to this?
- 46:21He says My Y is greater than my need for sleep.
- 46:25He says, I'll wake up at 3 or 4 a.m. every day.
- 46:27I'm a lion. I'm not a gazelle.
- 46:29I don't need something external to motivate me.
- 46:33That's how I've always been but not everybody is.
- 46:37So as a leader if we really help people understand the, why, some
- 46:40people might go, hey, I'm okay where I'm at.
- 46:43Like I actually like my job. I make x amount of dollars per
- 46:48year and it fits my lifestyle. Cool.
- 46:52Just don't overstress me, right? Just don't just don't ask me to
- 46:56work 90 hours because that's when my life hits the tank,
- 46:59right? We have to be okay as a business
- 47:02to say that's fair, I need to hire somebody else instead of
- 47:06asking to work 90 hours, right? I don't know what that means.
- 47:09From a compensation perspective from balancing departments from
- 47:13planning Workforce. There's, we can get strategic
- 47:16strategic on this all day long, but that is where companies miss
- 47:21when they're thinking about People planning, right?
- 47:23They forget to lead people. You've got to start at the
- 47:26beginning and you just have to stablish that trust and
- 47:29relationship. That somebody knows that you're
- 47:30going to be there when shit hits the fan.
- 47:34Yeah, be real, right? Like if shit hits the fan and I
- 47:37need to make sales He's the first person staying with me to
- 47:42make calls who's the first person who's sitting on my phone
- 47:45calls, not to make me look bad, or throw me under the bus,
- 47:49they're actively trying to sell with me.
- 47:51We're strategizing what a missing, right?
- 47:53Like that's a sales leader, that's a that's a great sales
- 47:57leader. Anyway, I'll say this one thing
- 48:00to lewd to the the Strategic and proactive initiative that I did
- 48:04and then let's let's dive into to too quiet.
- 48:09Quitting. Because I think that was another
- 48:10big topic of 2022, but strategically and tactically to
- 48:15be proactive, one thing that I did put in place, while I was
- 48:18ahead of people, as I said, look, we're gonna have I had
- 48:22this methodology that I came up with when I was work.
- 48:25So I was working at a company that was predominantly in the
- 48:29inner city area. We had about 200 85 employees,
- 48:3190% of them were from, you know, deprived areas, just financially
- 48:37thrashed. And, you know, the Education
- 48:40level of these folks. And the, the backgrounds of
- 48:42these folks, it just was not a good sight, right?
- 48:45It was a non-profit and we're doing hard work in the inner
- 48:49city and so that's actually I'll stick on that for a second.
- 48:53I believe personally that and I know companies that do this but
- 48:57I think more companies. When they look at all of their
- 49:00policies best practices programs and initiatives, I think it
- 49:04needs to be super contextual to the vast majority of the The
- 49:09people you have in your company. And so if, you know, you have a
- 49:11vast majority of employees that are coming from really rough
- 49:14areas, you know, educational backgrounds are not that great
- 49:20family, backgrounds and situations are going through are
- 49:23going to be consistently up and down and potentially even
- 49:27violent and aggressive and just out of control, right?
- 49:31I mean, I think there needs to be some programs and policies,
- 49:34some support from them from like an employee well-being
- 49:37perspective. That Fedak to the reality of
- 49:40their life, right? And so the punch line is, I put
- 49:44together a program where every 90 days we would hold a
- 49:49one-on-one that was literally just about the following
- 49:52categories. How you doing financially?
- 49:56You know, how is Mom doing? How's Dad doing house?
- 50:00How's your sister doing? How is your cousin doing?
- 50:02How the kids, you know, is everyone staying out of trouble
- 50:05as anyone dealing with any legal issues is anyone having Has any
- 50:09health problems? You know, how are you doing?
- 50:12Where do you want to be? What do you want to do
- 50:14career-wise? If it's still that Big Goal.
- 50:17You told me about two years ago. Do you feel like the manager is
- 50:21doing everything that they can do to, to put some of the
- 50:24Learning and Development programs?
- 50:25We talked about six months ago in place to be able to give you
- 50:28that promotion like just having a real like, homey to homie.
- 50:32Like I see where you are in life type conversation.
- 50:36That was so contextual A reality, right?
- 50:40It wasn't your standard cookie cutter that I stole from like 15
- 50:445 or whatever. That each archive, I'm trying to
- 50:47remember that. There's a there's an HR company
- 50:50that has like all these surveys and questions that you can ask
- 50:52your employees. But it was very contextual to
- 50:54where they were in life and so I just wanted to share that with
- 50:57you and in the listeners because I think you know it just it put
- 51:01us in a proactive position to to get the data that they were
- 51:06sharing in those in those everyday 90 you know, those
- 51:08nine. 80 90 day sessions and moments that we would have and
- 51:12proactively start doing some work to support them and engage
- 51:15with them and help their families out and help them out
- 51:17personally. So I don't have any thoughts on
- 51:20that. Yeah, I mean at first it sounds
- 51:22like a great program. I love that you did that.
- 51:26I actually have put it on my list of to do is to work with
- 51:29you. No more with mental health this
- 51:30year, maybe some underprivileged and that's because it's a
- 51:35passion of where I've come from. And I acknowledge Knowledge.
- 51:41First and foremost, that I have the privilege and this is not to
- 51:46get too political, but it's true, right?
- 51:48I have the privilege of being Caucasian male putting on a
- 51:55white button-up shirt and tie and having a reasonably decent
- 52:00background. And potentially Interviewing
- 52:04differently than somebody else. Right?
- 52:07And and so I just want to be real very real and that the same
- 52:12way that women have statistically, right?
- 52:19Less pain than men in the same position and sixty percent of
- 52:25women. Still don't apply to roles when
- 52:29they don't meet all of the criteria for the Roll 90-plus,
- 52:35percent of men do. So how do we flip the script?
- 52:39Have women, apply right? Like because you can't change
- 52:43what's happening on the other side.
- 52:44Sometimes I think I think that kind of real and actionable.
- 52:49Real is what really helps people.
- 52:50How do we help underprivileged and people who don't have to
- 52:55your point finances, or the first thing that stress people
- 52:57out, when they don't know what's going to happen, right?
- 53:01Like how do we, how do we They have a conversation about how
- 53:05credit runs America. And when you take away,
- 53:07somebody's ability to get 0% interest versus somebody who
- 53:11started it at 18, in an affluent family who legitimately probably
- 53:16had a stock portfolio went to a great school.
- 53:18Got, you know, not saying you couldn't have done half of those
- 53:21things but every little piece helps I never had it.
- 53:25I'm a Caucasian white male and I never had those other pieces
- 53:28right? So I still do I still have debt
- 53:31from my student loans? And I still have all the This
- 53:33other stuff. So I've gotten to see how how
- 53:36much it really could hurt if you had none of it.
- 53:39Does that make sense? No, it does.
- 53:40That's that's the key. But let me ask you a quick
- 53:43question, because this is going to go to the finances part.
- 53:45I wanted to share this with you of another strategic thing.
- 53:48We did the Starbucks ever that. Could you go to Starbucks and
- 53:52say, Hey, I want to borrow $600 for my next paycheck and then I
- 53:57want you to just take it off on next check if you do that.
- 54:00Yeah, so I love that. A lot of companies have been
- 54:03Didn't play and Starbucks actually think towards the end
- 54:06of my career with them did put in place for.
- 54:08You could actually borrow like out a few.
- 54:12Usually it's through third-party, right?
- 54:14And it's still like HR systems or third-party apps and those
- 54:18kind of things that will do it for you.
- 54:22Yeah. Automatically for sure.
- 54:23Yeah. In and like, you know, my
- 54:26apartment complex does stuff like where you don't have to pay
- 54:28all of your in at once and you can pay it over time to like
- 54:31better be convenient for you. The challenges I would say.
- 54:34Let's look at those programs in. Whichever ones I can almost
- 54:38guarantee that are not publicly funded and are not for profit or
- 54:43or maybe even some that are the fees and the other things, the
- 54:46real interest, like the real impact behind it.
- 54:49It's like what I'd say is when my neighbors and stuff with
- 54:53kids, when I grew up with, like I was blessed, I was very
- 54:55blessed and I grew up in a really crappy area with, I mean
- 54:58multiple rapes per year and in my neighborhood and murders.
- 55:02I've been shot at So like legitimate, where he grow up.
- 55:06I grew up in Pine Hills Florida. Yeah, I agree, which is like,
- 55:11right by like, Ivy Lane in Orlando, like all that stuff.
- 55:14So it was rough for a minute. Yeah.
- 55:17Okay. What you're saying is resonating
- 55:20keep going. Yeah, so I mean but but my
- 55:23experience still was privileged in I never had to give up my
- 55:26PlayStation. My friends legitimately I'd go
- 55:29over and like one week, they had a PlayStation that they got for
- 55:32Christmas next. Weak.
- 55:33Their parents took it to the pawn shop like this was cyclical
- 55:38every time and it was it's because the the support is not
- 55:42there permanently, you know what I mean?
- 55:45Yeah, and I think that's like that's a bigger piece and again,
- 55:48politics aside, I think just my mission if I can help people to
- 55:53your point, how do you get? Maybe that next job, right, I'm
- 55:57truthfully take off half the jobs on your your experience.
- 56:02Only put the bullet That are relevant to the position you're
- 56:04applying like, I don't know, there's tons of answers and
- 56:08that's why I have these conversations every day.
- 56:10The people, I think it's super important.
- 56:13No, I appreciate that. And then even before, lot of
- 56:15this technology came out, why I brought that up is at that same
- 56:19company. I was I was referring to I kept
- 56:22noticing during those 10 one that a lot of people who are
- 56:25having some timing issues financially.
- 56:28So we like to your point before they take this is years before
- 56:31the technology automatically did it.
- 56:33I just Went over to the to payroll and HR, I said, look, if
- 56:36anyone comes and is having an issue, allowed them to borrow 20
- 56:42to 30 percent of their check in the future and then just just
- 56:46jot it down and just take it off and awesome.
- 56:49There's no interest on it. You know, they'll just, you
- 56:51know, if they borrow 200 they just pay back 200 and I just
- 56:56thought at the time, just trying to be strategic.
- 56:59If I could eliminate the timing financially A bit, if I can
- 57:04eliminate that from being an issue in their lives, my gut
- 57:07told me didn't work. Would.
- 57:10Yeah, they will show up at work and be a little bit more, you
- 57:12know, themselves and a little bit more present in a little
- 57:15more engaged. But, but but some of you this
- 57:18though, and and let me know please, what's your actual heart
- 57:21stopped? Well, how much more time I got
- 57:23with? I got time.
- 57:24Okay. What?
- 57:26Also stood out for you in 2022, is there is there something that
- 57:31this even get a little spicy here?
- 57:33Yeah. Yeah, yeah, yeah, really.
- 57:35Yeah, that kind of irritated you or something.
- 57:37You want to see different that you have thoughts on how to
- 57:39chain irritation. That's, that's not where I was
- 57:42headed. I was headed toward a, a, i
- 57:44because truthfully, it hit it hit late, but I do think Ai.
- 57:50And I just put up a chat GPT video.
- 57:52I recorded like three weeks ago, traveling to see family and I've
- 57:55been that behind, but I think AI is hitting that point naught,
- 58:03naught. Mystically, not like that.
- 58:05A lot of people have this Terminator vision of AI and
- 58:08really don't understand like the call function of AI if that
- 58:12makes sense. Like it's a function in term is
- 58:15does certain behaviors? Yeah.
- 58:17And I think, I think AI though is at that point where think of
- 58:21it like navigation, right when navigation was released to the
- 58:23public, our lives have never been the same, same thing with
- 58:26like smartphones. I think a I probably could do
- 58:29that over the next 10 years for being realistic.
- 58:32Well let's talk about this because two companies connected
- 58:36to my portfolio. Three companies actually
- 58:39connected to my portfolio right now.
- 58:41So mine stand technology was an AI.
- 58:44You know we had a I will utilize a, are at a pretty high level.
- 58:47We had a four-year run, we were partnered with Microsoft and JP
- 58:51Morgan and did a couple other things and then we just, you
- 58:54know, we just fizzled out, you know, we tried it, we raised,
- 58:57you know, we raised some money and we worked hard and then
- 59:00never let me know. More money was raised.
- 59:02And we ran out of Runway, but we gave it for years, right?
- 59:04And, and then also my work with almost in sight.
- 59:07It seemed like the human capability sector or parting
- 59:10with Deloitte. It's all AI, the air.
- 59:12And then also some work with diverse will.
- 59:14So yeah, tell me any thought you had was, I'm really big on this
- 59:18space right now and the workplace sector, as well as.
- 59:22Like, just your HR tech, for tech stack for like, HR teams
- 59:26and Leadership teams, I think needs to be pretty shitty joke
- 59:29and high-level to, right? Yeah, I mean I'd go so far as to
- 59:33say like my high-level opinion of AI is simply this if you miss
- 59:39the ability to get in on AI in the next few years.
- 59:44If you're not already thinking about how you can better
- 59:49support, maybe even just support your employees.
- 59:52There are companies that are going to beat you to it and and
- 59:57I'm not saying this like Doom and Gloom but if Whirring
- 1:00:01knowledge that everybody through this last few years, I would say
- 1:00:05it wasn't a candidate Market, it wasn't an employer Market, the
- 1:00:08numbers say, one thing. But they don't say is that, you
- 1:00:11know, most people forget to look, people are leaving retail,
- 1:00:14people are leaving their nursing jobs.
- 1:00:15People are leaving their teaching jobs, they don't want
- 1:00:18to be in those Industries anymore.
- 1:00:19And so, the reality is the jobs that are sexier, the jobs that
- 1:00:23are coveted, or the the idea of certain places that were moving
- 1:00:27forward, those jobs do have competition and So literally I'd
- 1:00:34say, for instance, actually had those 2213 applicants.
- 1:00:38I told you about that was for a remote roll.
- 1:00:41The same role I posted in Charlotte 10 applicants
- 1:00:45Charlotte's, a massive City literally it's like a 50 square
- 1:00:49miles City. If you factor in suburbs in the
- 1:00:53metro area here, so it's crazy to think that that's a 220 / 10.
- 1:01:01Applicant different, right? Like that's insane.
- 1:01:04And if so if we miss the ability to capitalize on a i that's what
- 1:01:06I see happening. You're going to be the person as
- 1:01:0910 applicants versus 2213. And are you, are you at all
- 1:01:15fascinated with a guy from this sense of like being able to
- 1:01:19assess and understand? Like, actually, I actually this
- 1:01:22real time here almost in sight, you know, company that we're
- 1:01:26with Deloitte. What are your thoughts on this
- 1:01:28from? Like a recruiter?
- 1:01:30Or ta perspective. So right now, our technology can
- 1:01:34identify the following variables.
- 1:01:37Like, identify how curious someone is identify, how they
- 1:01:41would? What does what type of decisions
- 1:01:44they would make in certain, said, examples, and you can like
- 1:01:47provide and feed examples into the AI.
- 1:01:51We can kind of understand where they want to like, how they want
- 1:01:55to learn and develop best and what they need from leadership
- 1:01:58and management and Learning and Development programs.
- 1:02:01Because what we do is we put, we put applicants to a game that's
- 1:02:05about 30 minutes long, and pretty much the game, throws
- 1:02:07them different scenarios and how that applicant answers.
- 1:02:10Those scenarios will feed. You know, your organization of
- 1:02:13report that says this is the type of employee you have.
- 1:02:17These are the type of roles that they work best in.
- 1:02:19Here's how to best lead them and develop them and work with them
- 1:02:22and communicate to them. It is that is that interesting
- 1:02:26to you as a recruiter just at a high level, is that something
- 1:02:29that at scale, you seen a 10-year window you know,
- 1:02:34organizations utilizing that data and being super thoughtful
- 1:02:37about, let's call it director level up to c-suite level jobs I
- 1:02:42mean, if we're being honest, I think if you wait 10 years, it's
- 1:02:45too long anything that you can do for me, anything that you
- 1:02:49could do to enhance my productivity, I will always work
- 1:02:53smarter than harder and I'm a stupid hard worker.
- 1:02:57And that's where I don't typically lose, right?
- 1:02:59Like, I will always choose to use the smarter approach when I
- 1:03:03can, when I hit the road blocks that I just don't stop.
- 1:03:07So that I think that's the key where it's like, if you want to
- 1:03:11succeed as a company. Me you don't just need the
- 1:03:13brightest. You don't just need the
- 1:03:14hardest-working. You do need to be able to
- 1:03:17capitalize on the mixture of both and from your mouth to my
- 1:03:20ears. I hope that people take AI in a
- 1:03:22direction that enhances productivity and doesn't isn't
- 1:03:27just a bottom line saber. You know.
- 1:03:29Like I mean the reality is like we can use AI to help our
- 1:03:35navigate our training conversations.
- 1:03:37We can use AI to help with leadership so that leaders
- 1:03:42Understand how they can help people better.
- 1:03:44It's not always just about the employee, right?
- 1:03:46Like I mean that's, that's the key is a, I can do not just one
- 1:03:52side or the other. It can be your objective
- 1:03:54listener. Can put together all the data.
- 1:03:57It should always be kept in check, especially right.
- 1:03:59Now you know, you should always have a set aside eyes on it.
- 1:04:02Make sure it's it's functioning as, you know, the models are not
- 1:04:05perfect, but there's definitely some cool things you could do
- 1:04:09with it. Yes, yes, yeah, yeah.
- 1:04:13It's definitely a cool thing. You know, I'm not someone that,
- 1:04:16you know, has the ability to build product, but I think I
- 1:04:18definitely think from like, a strategic perspective, companies
- 1:04:22Can Candace chat gpk to do it for you now.
- 1:04:25You're good. Exactly, right.
- 1:04:28All right, last couple things here.
- 1:04:31What's happening in 2023. So I know that this and I'll
- 1:04:37just ask you straight up here and this is a debate that we you
- 1:04:40and I don't have to get into. To based off of your opinion
- 1:04:42because you know, I'm kind of just in a wait-and-see mode.
- 1:04:45But do you personally believe that we are going through a
- 1:04:49recession, or we're going through an awkward position,
- 1:04:52Workforce wise for the next 6 to 12 months.
- 1:04:56What are your what are your honest opinions on that?
- 1:04:58Well, I mean, first know that you can always have me back.
- 1:05:02I would love to continue the dialogue and conversation.
- 1:05:05I would love to continue with leaders to help other people
- 1:05:08grow. It cost me nothing and has Thing
- 1:05:11to benefit somebody else, right? If anything I post can be
- 1:05:15helpful to one person. That's the reason I do it one
- 1:05:18person. It's worth it, right?
- 1:05:20So we can always do the tables love to do it.
- 1:05:24I mean, just we can continue to push and help this world and so
- 1:05:28many ways which is why I've been super big on the mental health
- 1:05:31and ADHD stuff. You see me post?
- 1:05:33So to answer your question though let's be honest.
- 1:05:39Recession is defined by the Moment.
- 1:05:41And in the past it had always been two periods of not meeting
- 1:05:45our GDP. From - Point whatever, it is 012
- 1:05:48filing. Remember the numbers percent,
- 1:05:50right? Think it's .125.
- 1:05:52Anyway, we go - right and the government says, if it has
- 1:05:58happened for two consecutive quarters, then we're in a
- 1:06:01recession. I mean, I think we're past that
- 1:06:04right? Like so at this point I think
- 1:06:06it's just a matter of understanding what the economic
- 1:06:09indicators are for how Like how we move forward and there's
- 1:06:13always speculation on both sides.
- 1:06:16Here's what I'd tell you. I live through 2008 as a real
- 1:06:21estate agent I was licensed real estate agent for 2005 to be on
- 1:06:282008 but I stopped doing real estate.
- 1:06:30I was working 90 hours a week, end of 2007, middle of 2008
- 1:06:35because that's one of those jobs that is, you know, just kind of
- 1:06:38like You do the one thing when you can still, if you have it
- 1:06:42coming through already, but the reality is like I saw the loan
- 1:06:48market, right? I saw the money.
- 1:06:49I saw that Fannie Mae and Freddie, Mac, drove everything.
- 1:06:53That's how I know that if we're not talking about money, like
- 1:06:58not just economics, but we're not talking about real money to
- 1:07:01people how they can be Henry, you know, forward or how they
- 1:07:07can be Flagler or whoever You pick pick a guy from the past
- 1:07:10doesn't matter. Unfortunately, the color, you
- 1:07:13know, maybe white for a lot of people, but the reality is we
- 1:07:20have to find ways to use these things that have been indicators
- 1:07:23of the past to help people to move forward.
- 1:07:26And recession is, there's people are going to get rich in a
- 1:07:29recession, doesn't matter, right?
- 1:07:31There's people who are going to make even more money because
- 1:07:33they understand what's happening behind the scenes and they have
- 1:07:36money. I can understand it all day
- 1:07:38long. If I don't have the money, Any,
- 1:07:39it doesn't help. Let me ask you this real quick.
- 1:07:43Do you think, do you think companies need to be and I'll
- 1:07:46give you a real example, you know, in a real situation and
- 1:07:51Chris and I talked about this publicly so it's public
- 1:07:53knowledge here. So you know, with my last gig
- 1:07:58Benny was in a position where the investors, they're the those
- 1:08:02that made the financial decisions of the company because
- 1:08:05it was structured in a way where, you know, there's there's
- 1:08:08millions in Runway but it's controlled By a group of
- 1:08:11individuals and a voting system occurred, and they felt that we
- 1:08:16are Benny was going as a product.
- 1:08:19The world was not going to go that direction for 18-month
- 1:08:23window, and they didn't fund a company that would either go
- 1:08:28flat or lose money over the next 18 months.
- 1:08:30My personal opinion is that's a little too, proactive thinking.
- 1:08:36Let's see what I would have. Probably done it six months at a
- 1:08:39time person. Or it's not proactive enough,
- 1:08:41right? I mean, yeah, that's that's the
- 1:08:44drag here is. I think, I think that's, that's
- 1:08:48the hurdle that we all have to overcome.
- 1:08:50Especially if you're an entrepreneur.
- 1:08:51Is how do you realize that, you know, whether you're going
- 1:08:55through your investor around your angel, investors?
- 1:08:58You're looking for Venture capitalists, you're willing to
- 1:09:00sell part of your company, whatever it might be.
- 1:09:02Like to start something, you will need people to help you.
- 1:09:06And actually, that is, I'm so glad that we ended here or
- 1:09:09close. You know to because I wanted to
- 1:09:11make sure that if nothing else. What I've learned over these
- 1:09:14last two years is that you will need people to help you.
- 1:09:19And so I'm hoping that everybody who's listening this understands
- 1:09:22that they also can be that person to help somebody else and
- 1:09:25it could be as simple as literally.
- 1:09:26Just just reaching out your head, you may have everything
- 1:09:30that they need, it might take two minutes of your time.
- 1:09:33It might take 10, might take zero dollars, you can help
- 1:09:38people and that's the thing. If you're starting something,
- 1:09:41you will need help, no II appreciate this.
- 1:09:45Damn, this has been a, this has been a great conversation.
- 1:09:49I think it's been pretty fluid and simple and there's a lot of
- 1:09:52energy and a lot of thoughts in today's conversation.
- 1:09:55So I'm very appreciative of that.
- 1:09:58I'll say this to wrap up and then please plug anything we
- 1:10:01want to plug Benny. The company that I'm talking
- 1:10:04about, actually utilized your company From Mice from, like a
- 1:10:09payroll perspective. And some Checks, and some direct
- 1:10:11deposit and things of that nature.
- 1:10:12So, look, my final thoughts on what should be happening in 2023
- 1:10:19and then just looking back over all in 2022, I think just just
- 1:10:25get really smart about a few different areas, right?
- 1:10:29If everyone can get really smart.
- 1:10:30I think about the honesty in the communication process and
- 1:10:35strategy and system, you utilized or recruiting, I'm big
- 1:10:39on that. I'm big on being very direct
- 1:10:42very honest, very detailed throughout the interview
- 1:10:45process. Let people really, really know
- 1:10:47what they're getting into at a real deep level, you know,
- 1:10:51getting to, you know, and be honest about the career mapping
- 1:10:54opportunities. Like, don't don't do the
- 1:10:56old-school thing. Well, you know, the
- 1:10:58possibilities, are endless be honest, you know, and tell them
- 1:11:01greater than like, look right now, I don't see this role
- 1:11:05really developing an 18-month window to the way that you're
- 1:11:08describing, you like it too. Here, the reasons why and let us
- 1:11:13know if that's not going to work for you and just so just be
- 1:11:15honest and be direct. And then I think, the other
- 1:11:18thing I would say is get really smart about your HR Tech stack,
- 1:11:23that's something I'm big on. I think you should have a really
- 1:11:26unique strategic technology for internal comms, recruiting data
- 1:11:33management, you know, being thoughtful for my caddy.
- 1:11:36And I perspectives. Look really good.
- 1:11:38Denial products, starting to pop up.
- 1:11:39So, And then besides that as always, just try to put
- 1:11:43employees first and take what they say, seriously any any
- 1:11:49final words from you? Then I love it.
- 1:11:51You know, transparency I think is key transparency and let's
- 1:11:58say authenticity is the one of my favorite words of this last
- 1:12:02year as well are absolutely key. People read through even if they
- 1:12:07don't know it and you know that they don't know it and you're
- 1:12:10Not enough to manipulate people and that's what you choose to
- 1:12:12do. If you're in that type of
- 1:12:14environment, just know that subconsciously.
- 1:12:17The reason they're applying and taking my interview.
- 1:12:20Yeah I didn't even have to reach out most of the time.
- 1:12:23It's because they they saw through it, right?
- 1:12:25Like they felt what you just described so I loved it.
- 1:12:30I'm on board with you on that. I think it's a great Direction
- 1:12:33ahead and the sake of of creating better environments for
- 1:12:36people finding people to right place and the right time and You
- 1:12:40know I think that's one of the things I'm super passionate
- 1:12:42about which is why I'm where I'm at.
- 1:12:44So if I get the plugs it's going to be of course thank you to I
- 1:12:47solve my leaders. Thank you to the people who
- 1:12:50support me every day. Like my HR B PSI my HR
- 1:12:53Associates Maryland Kayla Brandon you're amazing Krishna
- 1:12:57Rica's my sorcerer phenomenal you may have seen him on
- 1:13:01LinkedIn even then his worst days he tries to help everybody.
- 1:13:05He's always sending out, layoff list all of us and I can't thank
- 1:13:09him enough. For that even though we can't
- 1:13:11help everybody which is, you know, that's also the other side
- 1:13:16of that coin which is really can be hard sometimes.
- 1:13:20So yeah, thank you to all that. But most importantly, thank you
- 1:13:22to my wife, you know, for putting up with my shit the last
- 1:13:25few years, I think. I think that's the real thing is
- 1:13:28that I didn't know I had ADHD in my whole life and it certainly
- 1:13:32affected some relationships from jobs, even if people didn't know
- 1:13:38that it did, Those behaviors can be very challenging to deal with
- 1:13:43right, especially if you're you're passionate person who
- 1:13:46wants the best for everybody. So, yeah, I think that's that.
- 1:13:50Does it for me and I really can't thank you enough as well
- 1:13:53for this time, I've loved our conversation and want to keep
- 1:13:56helping people move forward. So I hope this does help
- 1:13:58somebody no I appreciated this is really been nice and I know
- 1:14:02for a fact I'm definitely going to have you know have you back
- 1:14:04again? I think it's a really fluid
- 1:14:07conversation. I think we both bring some
- 1:14:09really interesting. Thought so, I'll definitely have
- 1:14:12you back a few more times maybe 23 more times in 2023 if you're
- 1:14:15open to it. And yeah, thank you so much and
- 1:14:19I guess guess that's it sounds good.
- 1:14:22I look forward to continuing to listen and maybe we'll meet some
- 1:14:25of your other guests as well. Do a roundabout or something?
- 1:14:28Yeah, that's what I said. I was going to say to, like any
- 1:14:30of your colleagues, you know, maybe like the entire like, you
- 1:14:33know, a few folks on your side of the side of the world, you
- 1:14:37know, whomever stewards. I think he's Dropped her name.
- 1:14:40But, you know, your maybe possibly your head of people.
- 1:14:43Maybe some folks from Alan d, if you want to get like a little
- 1:14:45little Posse together, we can definitely do like our
- 1:14:48Roundtable 45 people in here and and you know share some thoughts
- 1:14:52for 90 minutes accurately. Appreciate it again.
- 1:14:56Thanks so much Anthony. It's been a pleasure.
- 1:14:59Sorry AJ probably know each other well enough by now, right?
- 1:15:04And listen, I really do appreciate everything you're
- 1:15:07doing for people so I think that has to be said so So, keep doing
- 1:15:10it. Thank you.
- 1:15:13Alright. Take care have