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The NFL Is Not a Sports League. It's the Most Powerful Business in America.
The NFL generated over $20 billion in revenue last year. Seventeen of the twenty most watched television broadcasts in American history are NFL games. The average franchise is now worth $6 billion. The lowest-rated Thursday night game outdraws the NBA Finals. And the Super Bowl doesn't just win the night — it stops the entire country cold for four hours and becomes the only thing anybody talks about for a week in either direction. We're going LIVE to make the case that the NFL stopped being a sports league a long time ago — it's now one of the most powerful, most profitable, and most…
The skinny
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