Latest / Bloomberg Intelligence / Apparel Stocks, Market Trends, and Apple (Podcast)
Transcript
- 0:00Speaker 1: Welcome to the Bloomberg Markets Podcast. I'm Paul Sweeney, alongside
- 0:04Speaker 1: my co host Matt Miller. Every business day we bring
- 0:06Speaker 1: you interviews from CEOs, market pros, and Bloomberg experts, along
- 0:11Speaker 1: with essential market moving news. Find the Bloomberg Markets Podcast
- 0:15Speaker 1: on Apple Podcasts or wherever you listen to podcasts, and
- 0:18Speaker 1: at Bloomberg dot com slash podcast. We've got the threat
- 0:24Speaker 1: of recession either here or looming. But on the other hand,
- 0:27Speaker 1: we have pretty much a fully employed economy. The consumer
- 0:30Speaker 1: seems pretty decent. I like to look to the retailers
- 0:33Speaker 1: to get a sense of how the consumers doing, and
- 0:35Speaker 1: we've got a great round table now. Pudum Goyle analysts
- 0:38Speaker 1: for e commerce at leisure whatever that is an off
- 0:41Speaker 1: price retail for Bloomberg Intelligence here in the U S.
- 0:44Speaker 1: And Deb Bacon. She's a senior analyst of luxury goods
- 0:48Speaker 1: and beauty home care with Bloomberg Intelligence. She's based in London. Deb.
- 0:52Speaker 1: I want to talk start with you Audie Das as
- 0:55Speaker 1: we say it in Europe, okay, named for Addie Dosler.
- 0:58Speaker 1: Thank you very much for pronouncing correctly. You're very You're
- 1:01Speaker 1: very welcome. Starts are today They had their earnings were
- 1:04Speaker 1: a little disappointing. Give us the latest on Adidas debin
- 1:11Speaker 1: you there, deb dear deb Hello, Hello, Hello, I am
- 1:16Speaker 1: I am. But actually that punum stock and she's online,
- 1:21Speaker 1: so excellent. Yeah, yeah, we'll just start. Let's start with
- 1:25Speaker 1: you in Europe. How are things going through the consumer?
- 1:28Speaker 1: Tell Gucci we can go to Gucci. Then Gucci had
- 1:30Speaker 1: something because yeah we can't. Sorry, I right, okay, so
- 1:34Speaker 1: UM if I if I focused on Karen, Um, so
- 1:39Speaker 1: scaring is the order of Gucci for those listeners who
- 1:41Speaker 1: don't know. I didn't know that. Yeah, yes, so Karen
- 1:44Speaker 1: makes well over Sorry, so Gucci makes well over fifty
- 1:48Speaker 1: of UM sales at the Kuren group. And then you
- 1:52Speaker 1: have the brands in there like San Lauran, Balence, t Jaga, Botego, Vanetta.
- 1:57Speaker 1: But Gucci is by far the biggest brand and also
- 2:01Speaker 1: very much so the biggest mix in terms of profitability.
- 2:06Speaker 1: So um, what we saw last night from Paris was
- 2:10Speaker 1: fourteen percent organic sales growth and even twenty three percent
- 2:15Speaker 1: when we add in Forex game, which looked great on
- 2:18Speaker 1: the top line and was beat stock down today, UM
- 2:22Speaker 1: stocked down and soft overall, bringing the sector down and
- 2:26Speaker 1: very much it's overshadowed by Gucci brand softness. The idea
- 2:30Speaker 1: here is that there was a question in the market
- 2:32Speaker 1: place on where the Gucci became too much fashion orientated.
- 2:35Speaker 1: So the idea is really to elevate the brand to
- 2:39Speaker 1: the levels that we see within some of the LVMH
- 2:42Speaker 1: with a ton another portfolio as Christian Your and also MS.
- 2:46Speaker 1: Both of those had knockout results in the last week
- 2:50Speaker 1: or so. Has been a problem, not just this quarter right,
- 2:53Speaker 1: It's been a problem for a number of reporting periods.
- 2:56Speaker 1: It has And if we look pre COVID, they went
- 3:00Speaker 1: through a two year program where they really reorganized Gucci,
- 3:04Speaker 1: had big collaborations, lots and lots the new design very
- 3:07Speaker 1: good and ready to wear and footbear and others, and
- 3:10Speaker 1: they were seeing four percent plus growth. So when you
- 3:13Speaker 1: look at it on a three year stack base, it's
- 3:15Speaker 1: still very very solid growth. But what we saw in
- 3:18Speaker 1: the Q three overall is that actually Gucci came in
- 3:22Speaker 1: at nine percent growth and if I give you two
- 3:24Speaker 1: comps on that, that compares against your major nine and
- 3:29Speaker 1: them as a percent. And the view is that it's
- 3:32Speaker 1: going to be costly for them to really bring this
- 3:34Speaker 1: brand back up to day. It's not passing on the
- 3:37Speaker 1: price in the US though Europe was huge for them
- 3:40Speaker 1: because the US are traveling there and using dollar benefit.
- 3:44Speaker 1: And then in China, it's got a new team coming
- 3:46Speaker 1: in and the branch just seems to have lost its fears.
- 3:50Speaker 1: So I put them want to bring you in here
- 3:52Speaker 1: on Adidas, I see the start trading afterday some problems
- 3:56Speaker 1: with China. Yeah, absolutely no. China continues to be an
- 4:00Speaker 1: important area for the ath leisure companies Adidas as well,
- 4:04Speaker 1: and um, it's continued to be weak. Um, there's no
- 4:07Speaker 1: sign of recovery there, which is a big risk for
- 4:10Speaker 1: not only Adidas but also Nike and the other brands
- 4:13Speaker 1: that have a larger presence there for growth. Um, we
- 4:17Speaker 1: don't know when China will recover, but we do know
- 4:20Speaker 1: that comparisons get easier as we move into the next
- 4:23Speaker 1: fiscal year and hopefully that should help at least show
- 4:27Speaker 1: better numbers. But that said, with the COVID lockdowns, China
- 4:31Speaker 1: still remains a big wild card for these retailers. But
- 4:35Speaker 1: it's not just China that's a concern for Adidas here.
- 4:38Speaker 1: I think the bigger concern really for US is the
- 4:40Speaker 1: weakness that we're seeing in the Western markets with the
- 4:43Speaker 1: inventory build up and and that's causing some major concern
- 4:47Speaker 1: um for the brand and also for rivals. By the way,
- 4:50Speaker 1: are they still working together with ya formerly known as
- 4:54Speaker 1: Kanye West tweets At the moment, the collaboration is still
- 5:02Speaker 1: intact and under review, so we know that. You know,
- 5:05Speaker 1: he has seen a lot of collaborations kind of go
- 5:08Speaker 1: off recently and Adidas was reviewing that. So but so
- 5:13Speaker 1: far as the Germans are willing to work with him
- 5:17Speaker 1: at the moment, it's under review. Yes, Hey, talk to
- 5:21Speaker 1: us about just luxury in general by thirty seconds, so
- 5:24Speaker 1: dependent upon China. But if China is not going to
- 5:27Speaker 1: be China for a while during this covered lockdowns, how
- 5:31Speaker 1: big of a head winners after just luxury in general?
- 5:33Speaker 1: I think, Um, you know, if you've got the brands
- 5:36Speaker 1: out in China, then there are ways for the consumer.
- 5:38Speaker 1: If the brand is hot, the consumer is picking up.
- 5:40Speaker 1: So for UM, if we think about for Louisa, Tom
- 5:44Speaker 1: for the Yore, for UM, for MS brand overalls, they
- 5:47Speaker 1: were really positive on China. What they're saying though is
- 5:50Speaker 1: that there are some lockdown still, but where stores are
- 5:53Speaker 1: open it's back to double digit growth and that started
- 5:56Speaker 1: up from June through July. But if I think about
- 5:58Speaker 1: other areas, um, we also had last night. Loreal, for example,
- 6:02Speaker 1: have big skincare market in China and it's still not
- 6:05Speaker 1: back the market. They said it's down three for beauty.
- 6:09Speaker 1: Um there are there are positive eight there are still
- 6:12Speaker 1: issues in this brand by brand right good stuff? All right?
- 6:15Speaker 1: Love getting that retail round up if you will put
- 6:18Speaker 1: them goil She's retail analyst for Bloomberg Intelligence based in Princeton,
- 6:21Speaker 1: New Jersey, and deb Ache and retail analysts for Bloomberg
- 6:24Speaker 1: Intelligence based in London, covering all things retail over there,
- 6:28Speaker 1: plus the luxury sector, which it just continues to chug on.
- 6:36Speaker 1: Think about this group, your principal investment banking and Morgan
- 6:39Speaker 1: Stanley are a pretty standard job head of investment banking
- 6:41Speaker 1: a's c IBC. It's a good standard job. That's a
- 6:43Speaker 1: good gig. But then you go your portfolio manager at
- 6:46Speaker 1: s A C Capital. I mean it's like you're a banker,
- 6:48Speaker 1: but then you're a trader with Stevie Cohen Master. Who
- 6:51Speaker 1: does that? I mean, who does that? Our next guest
- 6:53Speaker 1: did that, Jay Hatfield CEO, founder and portfolio manager Infrastructure
- 6:57Speaker 1: Capital Management. I have no idea what this guy does
- 6:59Speaker 1: for a living, but I want to. I know they've
- 7:00Speaker 1: got a lot of eats. They make e t f s,
- 7:03Speaker 1: and one of the e t f s is the
- 7:06Speaker 1: I don't know, they do energy stuff like that. The
- 7:09Speaker 1: energy space has been so out of favor J for
- 7:13Speaker 1: so long and it's like a minuscule four percent of
- 7:16Speaker 1: the SMP five fund. When I started the business, it
- 7:19Speaker 1: was rocking energy. Now it's nothing, but it's had a
- 7:23Speaker 1: couple of good years here. How do you think about
- 7:25Speaker 1: the energy space, Well, there's two major developments that UM
- 7:30Speaker 1: have benefited the sector. The first is they started to
- 7:33Speaker 1: manage their capital structures appropriately so and also their investment
- 7:38Speaker 1: so instead of just trying to grow, they tried to
- 7:41Speaker 1: generate earnings, which I learned as an undergrad is really critical.
- 7:45Speaker 1: Actual book earnings do matter. And if somebody says they do,
- 7:49Speaker 1: count Davis by the way you count Davis, so that
- 7:52Speaker 1: I think is a pretty good law of investing. So
- 7:54Speaker 1: they's finally started to try to generate actual profits and
- 7:58Speaker 1: also dividends, which is our core of what we do.
- 8:01Speaker 1: And then, unfortunately for Europe. They have a failed energy
- 8:06Speaker 1: policy of not securing enough natural gas even before the
- 8:10Speaker 1: Ukraine War and then finally after the Ukraine War having
- 8:14Speaker 1: that cut off. So that's why US energy prices are
- 8:18Speaker 1: relatively resilient even though we're in the shoulder months and
- 8:23Speaker 1: global growth is obviously challenged. And that's because natural gas
- 8:26Speaker 1: is treating at the oil equivalent of a eighty dollars
- 8:29Speaker 1: a barrel, which draws in all other hydrocarbons into Europe.
- 8:33Speaker 1: So we have the all time record refining margins for
- 8:37Speaker 1: distill it because you can ship distill it easily. So
- 8:40Speaker 1: those two factors are really supporting, of course, the recovery
- 8:43Speaker 1: from the pandemic, supporting the energy sector and making it
- 8:47Speaker 1: outperform in these tough markets. But by the way, with
- 8:49Speaker 1: your experience in the energy industry, UM, which is significant,
- 8:54Speaker 1: and obviously you're still you know, working with it at infrastructure, UM,
- 8:59Speaker 1: how likely is it that President Biden is able to
- 9:04Speaker 1: actually get prices down at the pump by releasing barrels
- 9:08Speaker 1: from the spr It helps a little bit the margin,
- 9:11Speaker 1: but you just have to think of the oil market
- 9:13Speaker 1: as being global, So it's a hundred million barrels per
- 9:18Speaker 1: day consumed, and so anything that comes out of the
- 9:22Speaker 1: spr is just going to operate at the margin. So
- 9:24Speaker 1: it's a gigantic market and it's fungible. So all the
- 9:28Speaker 1: discussions of limiting Russian oil prices and these other constraints
- 9:32Speaker 1: really don't work because it's a true commodity market. And
- 9:35Speaker 1: I was hearing it as too far upstream because we've
- 9:38Speaker 1: heard um that the problem really is the refining capacity
- 9:42Speaker 1: and that even if you were to give them fifty
- 9:44Speaker 1: million barrels of oil a day for free, it's still
- 9:47Speaker 1: difficult to get that turned into gasoline and diesel absolutely well,
- 9:51Speaker 1: and particularly diesel because diesel hit eighty dollars of barrel,
- 9:54Speaker 1: which is almost unfathomable. So it's actually you get more
- 9:57Speaker 1: margin than the cost of the oil, So that's eating
- 10:00Speaker 1: at one eight. So that really demonstrates that that's the
- 10:03Speaker 1: issue is a shortage of distillate to replace the natural
- 10:06Speaker 1: gas in Europe. So you know when we had the
- 10:10Speaker 1: syenergy crisis development with the Russian invasion of Ukraine and
- 10:14Speaker 1: then the reopening of the global economy, and that kind
- 10:16Speaker 1: of created this energy shortage. If you will, my question
- 10:19Speaker 1: to all my buddies done in Texas and Oklahoma is like,
- 10:21Speaker 1: we just start start up the refineries, start pumping. You know,
- 10:25Speaker 1: we we've got lots of oil, we've got shale. Just
- 10:28Speaker 1: start finding this stuff and if we have to liquify
- 10:30Speaker 1: and send it to Europe, we can do that. But
- 10:32Speaker 1: apparently it's we don't have a lot of refining capacity
- 10:35Speaker 1: out there, do we know? We definitely don't. It hadn't
- 10:38Speaker 1: been a great business for years, so there was less
- 10:41Speaker 1: investment and it doesn't really pay. Most of the new
- 10:44Speaker 1: refineries are coming in the Middle East. There's really been
- 10:47Speaker 1: no new refineries. In fact, there is one ship down
- 10:50Speaker 1: that that blew up in Philadelphia, so you can't really
- 10:54Speaker 1: just poof of a refinery out there. And it's highly
- 10:57Speaker 1: imprudent because over time the returns won't be great, so
- 11:00Speaker 1: you just have to kind of mint money while the
- 11:02Speaker 1: markets are good and then wait. So it's an Unfortunately,
- 11:05Speaker 1: I don't like the discipline. I mean, the energy guys
- 11:07Speaker 1: are now preaching discipline to their equity shareholders and to
- 11:10Speaker 1: their bondholders and things like that, when in reality I
- 11:13Speaker 1: need them to build more capacity, but they're not doing it.
- 11:16Speaker 1: They are, in fact disciplined with their capital you need
- 11:18Speaker 1: them to as a consumer, yes, as an okay, as
- 11:23Speaker 1: an investor, j um. Where would you go right now?
- 11:27Speaker 1: There are a lot of ets out there to play,
- 11:29Speaker 1: you know, exploration, production, infrastructure, refining. Where do you think
- 11:34Speaker 1: is the right place to be? Well, we always like
- 11:37Speaker 1: to have, particularly in these sort of horrific markets, with
- 11:41Speaker 1: the bond market crashing every day, UM in more conservative,
- 11:44Speaker 1: Like if you're gonna do energy, do the most conservative,
- 11:47Speaker 1: so that would be pipelines. Um. Definitely, the yield six
- 11:51Speaker 1: to eight percent, the super majors have substantial yields, and
- 11:55Speaker 1: of course we just discussed that the refiners are just
- 11:57Speaker 1: printing money and trade it ridiculously multiples and have good dividends,
- 12:02Speaker 1: So that's the better way. We wouldn't And there's a
- 12:04Speaker 1: few of the e MP companies that have like eight
- 12:08Speaker 1: nine percent dividends, but they don't need to go after
- 12:10Speaker 1: the most risky small cop gambling type. You get plenty
- 12:14Speaker 1: of risk already if you're an energy, so you don't
- 12:16Speaker 1: need to go small caps. We go ultra large cap
- 12:18Speaker 1: and dividends. Sorry, well, I'm just um. You mentioned the
- 12:22Speaker 1: bond market crashing every day, right, which is not great
- 12:26Speaker 1: if you're a holder. But if you want return, it's
- 12:28Speaker 1: not bad. Um, where's the tenure right now? Four point
- 12:32Speaker 1: three four point four on the tenure, but you're getting
- 12:36Speaker 1: more on the two year and you know everywhere you
- 12:38Speaker 1: look yields are high. Is that bad for MLP demand?
- 12:42Speaker 1: I mean, um, do those rates become competitive? Well? Definitely.
- 12:47Speaker 1: In the last month, all really large cap um value
- 12:53Speaker 1: dividend stocks got smashed because rates were crashed, and we
- 12:56Speaker 1: went from two e d to four and two and
- 13:01Speaker 1: a half once the biggest sell off in you know,
- 13:07Speaker 1: recent memory at least, and so that really caused most
- 13:11Speaker 1: of those stocks to sell off. But we don't mind
- 13:13Speaker 1: that so much because when you're getting paid substantial dividends,
- 13:16Speaker 1: not like two percent at eight that's still a good spread.
- 13:20Speaker 1: And those dividends are growing now with the pipeline companies,
- 13:22Speaker 1: so they're not that raid sensitive. They're just mostly oil sensitive.
- 13:26Speaker 1: J stick around just when we have some breaking news
- 13:29Speaker 1: we want to get to. But Jay Haltfield, CEO, Founder
- 13:30Speaker 1: Portfolio Management Infrastructure Capital Advisors, you're gonna stick with us.
- 13:34Speaker 1: I got some interesting news coming over the Bloomberg terminal.
- 13:37Speaker 1: Apple in the news again, the design chief is going
- 13:41Speaker 1: to leave the company three years after replacing Umster Ivy.
- 13:45Speaker 1: Evans Hanky, vice President Industrial Design, used it depart. This
- 13:48Speaker 1: is a big news, Ed Ludlow from Bloomberg News. He's
- 13:51Speaker 1: usually based on the West Coast and has his tentacles
- 13:53Speaker 1: and all things Silicon Valley, but he's here in New
- 13:55Speaker 1: York on a Bloomberg Interactive broker studio. Some pretty big news. Head. Yeah,
- 13:59Speaker 1: it's big. Is you go back to the history of
- 14:01Speaker 1: this company in the nineties when Steve Jobs kind of
- 14:04Speaker 1: came back in and made Apple what it is today.
- 14:06Speaker 1: This is the first time that they won't have a
- 14:09Speaker 1: kind of de facto design chief. I think what's also
- 14:11Speaker 1: interesting is she's only been in the role since two
- 14:14Speaker 1: thousand nineteen, and you know, to all our global audience
- 14:17Speaker 1: that have an iPhone, the reason that it's sleek and
- 14:19Speaker 1: get sleeker and thinner and more beautiful each year. Well,
- 14:23Speaker 1: this person has a role in evans Hanky leads the
- 14:25Speaker 1: team of designers that do that. And we talk a
- 14:28Speaker 1: lot about the macro how Apple performs the high end
- 14:31Speaker 1: of the market, particularly in markets like China, for the
- 14:34Speaker 1: middle and upper upper class income bracket. UM but they're
- 14:39Speaker 1: also working on these new products for its future right
- 14:41Speaker 1: a r VR, headsets and EV potentially, and she would
- 14:44Speaker 1: have had a role in that. What we know, according
- 14:46Speaker 1: to sources is she told everyone she's leaving this week,
- 14:48Speaker 1: but we'll stay for six months and crucially, the software
- 14:51Speaker 1: chief is staying. Okay, but I mean turnover an Apple
- 14:55Speaker 1: doesn't seem like a typical right, They just fired their
- 14:59Speaker 1: production she you for like well, quoting a line from
- 15:01Speaker 1: the movie Arthur. Okay, I know you haven't seen, but
- 15:04Speaker 1: you know we grew up with that movie. Okay, two things.
- 15:07Speaker 1: First of all, their supply chain chief did depart the
- 15:10Speaker 1: company for some colorful comments that he made in a
- 15:14Speaker 1: viral social media It's pretty direct quote. I'm surprised you
- 15:16Speaker 1: remember the movie. So I'm just not going to say
- 15:17Speaker 1: on this program. One high area of turnover has been
- 15:21Speaker 1: the very secretive EV program. Apple's attempt to make a
- 15:24Speaker 1: self driving electric vehicle has had names from all across
- 15:27Speaker 1: the industry, from legacy auto too failed names where they
- 15:31Speaker 1: went startups and work out turnover, turnover. But yes, Paul,
- 15:34Speaker 1: this is a company where continuity is king. Is this
- 15:38Speaker 1: design chief specifically focused on, um, you know, the iPhone
- 15:44Speaker 1: or would a design chief be looking at also the Mac,
- 15:48Speaker 1: the watch, even the e V Yes. So I guess
- 15:52Speaker 1: the way that I put it is that she focused
- 15:53Speaker 1: on the hardware, what it looked like, how it felt
- 15:56Speaker 1: to the consumer, how how it is, and that not
- 15:58Speaker 1: just the phone, I pad, everything exactly. You know, That's
- 16:01Speaker 1: why I flag how crucial it is that Allan Dy,
- 16:04Speaker 1: who's the head of design for software in ux or
- 16:07Speaker 1: user interface, is staying because the other big part of
- 16:10Speaker 1: the tech I've got an iPhone in my hand is iOS, right,
- 16:14Speaker 1: the operating platform, how how that works across its different things,
- 16:17Speaker 1: So continuity in that sense. But again she led what
- 16:21Speaker 1: was a relatively big team, a few dozen very senior
- 16:24Speaker 1: industrial engineers who we assume we'll stay in place. It's
- 16:27Speaker 1: just that their chief is leaving after three years and
- 16:29Speaker 1: that doesn't happen. Just looking at the start greater Apple
- 16:32Speaker 1: Star kind of unchanged on the day, up about six
- 16:34Speaker 1: tenths of one percent of the news, so upmarket in
- 16:37Speaker 1: an upmarket absolutely is any reason is there is this
- 16:40Speaker 1: signal greater I don't know, uncertainty, turmoil, distraction at the
- 16:45Speaker 1: at what is a crucial part of the company. You
- 16:47Speaker 1: know that there's always a question every now and then
- 16:50Speaker 1: to Tim Cook about succession, just as there is for
- 16:52Speaker 1: any long tenured executive of a company of that size. Um,
- 16:57Speaker 1: it's been a rough year for Apple, right, you know,
- 16:59Speaker 1: they did show nimbleness with the supply chain for a
- 17:02Speaker 1: big portion of the last eighteen months, but they still
- 17:04Speaker 1: face headwinds. They faced the the head wind of a
- 17:08Speaker 1: stronger dollar. They face issues of demand in China, just
- 17:11Speaker 1: like everyone else. And if your topic, secutives and talent
- 17:15Speaker 1: are leaving the company for whatever reason, we actually, you know,
- 17:17Speaker 1: we don't have a good reason why. In this case,
- 17:20Speaker 1: it's not good. I mean, the the one caveat really
- 17:25Speaker 1: is that she's only been there for three years and
- 17:28Speaker 1: we don't know exactly why she left. But she replaced
- 17:31Speaker 1: a giant in the world of design. She replaced Johnny I,
- 17:36Speaker 1: who was there for two decades, who was arguably as
- 17:39Speaker 1: important to Apple success as Steve Jopps. And that's why
- 17:41Speaker 1: context is king. So first of all, I think I
- 17:43Speaker 1: said this, but evans Hanki is going to stay for
- 17:45Speaker 1: six months, so there's a kind of handover period. She
- 17:48Speaker 1: was appointed to this role in two thousand nineteen, but
- 17:51Speaker 1: she had worked for Johnny I. For years and years
- 17:53Speaker 1: and years, you know, a designer in her own right.
- 17:56Speaker 1: But again it's just a changing of history for Apple.
- 18:00Speaker 1: The first megastar design chief, Johnny I is twenty years
- 18:03Speaker 1: of the company. His success is there for three years
- 18:06Speaker 1: tool intensive purposes. What happens next, you know, that's always
- 18:08Speaker 1: the question. Alright, good stuff. Ed Ludlow joining us here
- 18:11Speaker 1: in our Bloomberg interactior broker studio at Ludlow for Bloomberg
- 18:14Speaker 1: News breaking down some news here. Apple design chief to
- 18:17Speaker 1: leave three years after replacing the icon Johnny, I've all right,
- 18:21Speaker 1: this is what we're gonna do, folks. We're gonna get
- 18:22Speaker 1: a Bloomber business class, reset everything. They're gonna come back
- 18:25Speaker 1: with a j Hatfield and we're going to get another
- 18:28Speaker 1: person coming darkening the door as we speak, Dryden Pennce
- 18:31Speaker 1: ce I, O of Pence Wealth Management. We're around table.
- 18:34Speaker 1: Even before today we were up to in a third percent. Yes,
- 18:37Speaker 1: so that was just Monday and Tuesday. We were down
- 18:39Speaker 1: Wednesday and Thursday, and now when we're up today, that
- 18:42Speaker 1: just adds to it. I don't know what's going on
- 18:43Speaker 1: until the options expiration, Yeah, exactly. All right, let's bring
- 18:46Speaker 1: it back talk some stocks in this segment. J Halfield
- 18:49Speaker 1: he's still with a CEO at Infrastructure Capital Management, and
- 18:52Speaker 1: we're joined by Dryden Pence ce I oh for Pence
- 18:55Speaker 1: Capital Management. Both in our Bloomberg Interactive Broker studio. We
- 19:00Speaker 1: can't get a Bloomberg employee to come into our studio
- 19:03Speaker 1: time on a Friday. You know, that's the new world
- 19:06Speaker 1: we live in. Dried In, what do you make of
- 19:08Speaker 1: this market? It's been brutal this year. My sixty portfolios
- 19:11Speaker 1: in the toilet, what do you make of it? I
- 19:13Speaker 1: think the market right now is is what I call
- 19:15Speaker 1: the frazzled cat. Everybody's overreacting to whatever piece of information
- 19:19Speaker 1: comes out, and I think that we're it's a very
- 19:21Speaker 1: emotional market and it's trading and moving on the multiple.
- 19:25Speaker 1: So we think it's a tail of two years. This
- 19:27Speaker 1: year is going to be about the multiple, next year
- 19:28Speaker 1: will be about fundamentals. But I think that that really
- 19:31Speaker 1: everybody is overreacting to every piece of news that comes out,
- 19:35Speaker 1: and folks need to kind of step back and have
- 19:37Speaker 1: a little better perspective. Well, I mean, look, the problem
- 19:39Speaker 1: is it's not just what's happening here in the US
- 19:42Speaker 1: right we have more than ten percent inflation in the UK. UM.
- 19:45Speaker 1: Germany is looking at a situation where they may have
- 19:47Speaker 1: to start rationing goods. Um uh. Are we in a
- 19:53Speaker 1: different situation? Ja, Do you think the US is the
- 19:56Speaker 1: cleanest dirty shirt? Will we avoid a major recession? Absolutely?
- 20:01Speaker 1: And it's really related to the conversation we're having before
- 20:04Speaker 1: about energy, is that Europe's problem is our opportunity. So
- 20:09Speaker 1: we have manufacturing cost advantage, not just with l G
- 20:15Speaker 1: and UM refined products, but chemicals steal even there's a
- 20:21Speaker 1: story about textiles where energy is critical, so we think
- 20:25Speaker 1: that's a tail wind. And also we the housing sector,
- 20:28Speaker 1: even though it's going to decline, has limited inventory, and
- 20:31Speaker 1: that's usually where you get the layoffs in the deepercession,
- 20:34Speaker 1: it's fed raises rates, layoff all the construction workers, layoff
- 20:38Speaker 1: auto workers. But because of the pandemic, we don't have that.
- 20:41Speaker 1: So we're forecasting a mild recession here, but a deepercession
- 20:44Speaker 1: in Europe. Alright, So driving given that background, I mean,
- 20:50Speaker 1: when I think about the you know, do you agree, Yeah,
- 20:54Speaker 1: tend to agree with the idea of a mild recession.
- 20:57Speaker 1: We're probably on our way, probably on our out of it.
- 21:00Speaker 1: Before we know what we're in it, So it's more
- 21:01Speaker 1: of a shallow mild recession because you can lose five
- 21:06Speaker 1: million jobs and you still have full employment because we've
- 21:09Speaker 1: got more demand for jobs and we than we actually
- 21:11Speaker 1: have people. So do I buy kind of the sickles
- 21:14Speaker 1: that do well if we're you know, mild recession thinking
- 21:18Speaker 1: about the other side, or do I just stick with
- 21:19Speaker 1: the big growth stocks that have been so good for
- 21:21Speaker 1: me since I don't know two thousand eight or something
- 21:23Speaker 1: like that. Well, I think that that going into the
- 21:26Speaker 1: end of the year, we're probably gonna have a little
- 21:27Speaker 1: bit of a rally, and that's good to kind of
- 21:28Speaker 1: reposition portfolios to stronger more earnings and fundamentals getting into
- 21:33Speaker 1: next year. We do see that this inflation is going
- 21:36Speaker 1: to bifurcate certain sectors. Uh. It's kind of like it's
- 21:41Speaker 1: Walmart and Louis Atom versus Macy's and uh and maybe
- 21:46Speaker 1: Nords from and Target. The people in the middle are
- 21:49Speaker 1: actually seeing inflation go faster than wage growth, but the
- 21:52Speaker 1: people on other end, at the lower end of the
- 21:54Speaker 1: sectum are seeing wage growth faster than inflation. UH. And
- 21:57Speaker 1: that's been a positive that's come through this and that
- 21:59Speaker 1: the upper end. Uh, they're still you know, spending prolifically
- 22:04Speaker 1: because they've got plenty of money and they're able to
- 22:06Speaker 1: overcome it. You had an interesting point j on the
- 22:11Speaker 1: the outlook for inflation, especially as it pertains to the
- 22:14Speaker 1: repos that we saw. Remember the end of last year
- 22:16Speaker 1: we started getting insane repo numbers out of the Fed,
- 22:19Speaker 1: and that just I mean, when a trillion seemed like
- 22:22Speaker 1: a lot, now we're at what over to trillion, right,
- 22:24Speaker 1: the two point six trillion, and it's it's sort of
- 22:27Speaker 1: strangely bullish because what the Fed was doing is to
- 22:30Speaker 1: keep rates within a band. So in Europe they let
- 22:33Speaker 1: rates go negative. The Fed had to neutralize all of
- 22:36Speaker 1: the bond purchases and or they were doing versus most
- 22:40Speaker 1: of two thousand one and this year they shranked the
- 22:43Speaker 1: money supply by a trillion through this reverse repo. And
- 22:46Speaker 1: that's why the dollars skyrocketed and why we're optimistic inflation
- 22:51Speaker 1: will drop because the leading indicators of the Fed tends
- 22:53Speaker 1: ignore show that dropping commodity prices, skyrocketing mortgage rates, all
- 23:00Speaker 1: these were caused by that reverse refo, which really shrinks
- 23:03Speaker 1: the money supply. So how I mean how much do
- 23:05Speaker 1: you think inflation is going to drop in by when?
- 23:07Speaker 1: Because we're trying to figure out every single move. Obviously,
- 23:10Speaker 1: seventy five basis points this month. Um, it looks like
- 23:13Speaker 1: there is a Wall Street journal piece which is kind
- 23:15Speaker 1: of the new mouthpiece for the Fed. I guess said
- 23:17Speaker 1: they want to try and figure out a way to
- 23:19Speaker 1: sell a fifty basis point hike, a smaller hike in
- 23:22Speaker 1: December to the markets without you know, the stock market
- 23:25Speaker 1: going crazy again. Um, will they be able to hold
- 23:28Speaker 1: at the beginning of Well, we think they get hold
- 23:31Speaker 1: now because you have to be patient for two reasons.
- 23:34Speaker 1: One is that you do anniversary inflation, so that that's
- 23:38Speaker 1: a benefit, and to the cp I just isn't really
- 23:41Speaker 1: properly calculated, so Shelter has a six month Every six
- 23:45Speaker 1: months they do a survey, so doesn't incorporate real time data.
- 23:49Speaker 1: So you do have to be patient. So that's really
- 23:51Speaker 1: the mistake we think the FEDS making is ignoring one
- 23:55Speaker 1: you know, obvious point that almost economists except, which is
- 23:59Speaker 1: monetary policy os with long and variable legs. Ye, and
- 24:03Speaker 1: I think there's a lot of there's a lot of
- 24:05Speaker 1: folks saying that, yeah, there's a lot of people saying
- 24:08Speaker 1: to fetch paulse because we don't really know what these
- 24:10Speaker 1: FED rate increases will in fact have on the economy.
- 24:14Speaker 1: I think the pauses the key word one that will
- 24:17Speaker 1: that will give you rise to the market probably, But
- 24:20Speaker 1: I think also it's also it's humans don't adjust as
- 24:24Speaker 1: fast as markets do. Markets suggests instantaneously, but human demand
- 24:28Speaker 1: and consumer demand takes a while, and our behavior suggests
- 24:32Speaker 1: much more slowly than than the FED would like them too.
- 24:35Speaker 1: And then certainly the market's discounting. So I think a
- 24:38Speaker 1: pause and kind of let consumers catch up. It takes
- 24:40Speaker 1: about six or eight months uh for behaviors to begin
- 24:43Speaker 1: to really change, because you just have you have commitments
- 24:45Speaker 1: and what you're doing and stuff. So I think that
- 24:47Speaker 1: that they've got to think about slowing this down, and
- 24:50Speaker 1: they could risk breaking it. It took this market a
- 24:52Speaker 1: long time to adjust to the fact that the FED
- 24:55Speaker 1: is going to actually continue to raise rates. I mean,
- 24:57Speaker 1: it seemed like every excuse that this market could uh
- 25:00Speaker 1: could could get for maybe a pause it's coming, maybe
- 25:03Speaker 1: even a pivot is coming, they took it. Why are
- 25:06Speaker 1: they so reluctant to believe that the FED is going
- 25:09Speaker 1: to do whatever it takes. Humans are naturally optimistic that
- 25:14Speaker 1: that we it is our it is our normal case
- 25:16Speaker 1: that we are optimistic people. Otherwise why would anybody get
- 25:19Speaker 1: an airplane? But I mean the key issue here is
- 25:22Speaker 1: that that people are looking for the market to go up.
- 25:25Speaker 1: Markets probably oversold at this point. If it's driven on emotion,
- 25:29Speaker 1: it's driven on on this you know, over gloomy scenario
- 25:32Speaker 1: that we have. But the fundamentals are We've got more
- 25:35Speaker 1: people working than we've ever had in our history. We've
- 25:38Speaker 1: got more more people are making more money than at
- 25:40Speaker 1: any other time in our history. And I think that
- 25:42Speaker 1: that carries and we're still the low relatively low labor
- 25:45Speaker 1: force participation, right, So I think that you have some
- 25:48Speaker 1: some tail winds to the economy. That this is why
- 25:51Speaker 1: I agree with the the speaker here that if we
- 25:54Speaker 1: have recession smiled uh, and that we kind of power
- 25:57Speaker 1: our way through it. But I think that we're overly
- 26:00Speaker 1: negative at this point, uh, you know, because we overreact
- 26:03Speaker 1: to everything the FED does. Right. We overreacted to the
- 26:05Speaker 1: fact now that they said, yeah, we really mean it
- 26:07Speaker 1: and people are believing it. Now, we're overreacting to the downside.
- 26:10Speaker 1: I just kind of wonder if the idea of a
- 26:12Speaker 1: FED put is finally dead. Right, I mean, anyone who's
- 26:15Speaker 1: been in this market for as long as Paul has
- 26:18Speaker 1: Um just counts on the FED to come in and
- 26:21Speaker 1: save the day every time, Right, was your first job? Yeah?
- 26:28Speaker 1: So do you think the FED put is gone? Is it?
- 26:31Speaker 1: Is it? Is it taken? Is it successfully taken off
- 26:34Speaker 1: the table? I think it's been nuclear exploded. It's more
- 26:36Speaker 1: like the FED short It's almost like they're working with
- 26:39Speaker 1: the hedge funds to drive the market lower because they're
- 26:42Speaker 1: just they're terrible forecasters. And the other thing that I
- 26:45Speaker 1: think will be discussed more is the two percent target
- 26:48Speaker 1: is completely made up. It was made up by New
- 26:51Speaker 1: Zealand in the seventies to inflation rate target. Yeah, the target,
- 26:55Speaker 1: so they treated the FED treats it like it was
- 26:58Speaker 1: chiseled on a tow lit by God and then it descended.
- 27:02Speaker 1: But it's proven to be horrendous if you think about it,
- 27:05Speaker 1: really precipitated. You mean targeting that targeting too, it should
- 27:08Speaker 1: be three or four. Obviously we don't want eight or nine.
- 27:11Speaker 1: That's terrible. But I think you're going to see more
- 27:13Speaker 1: discussion of that because there is no empirical evidence that
- 27:16Speaker 1: says two is better than three. It was better than
- 27:18Speaker 1: four or three or four. Why do you want it
- 27:22Speaker 1: to be? Why would we want That's what did Ronald
- 27:25Speaker 1: Reagan say? It's a scarier than an armed robber, more
- 27:28Speaker 1: dangerous than a murder or something like that. And well,
- 27:31Speaker 1: the eighties and nineties were boom times, great times to
- 27:35Speaker 1: be an investment banker, definitely, and inflation was pretty high.
- 27:39Speaker 1: It was average about three and a half percent. And
- 27:42Speaker 1: here's the real point. Nominal wages grew about over six percent.
- 27:47Speaker 1: And really middle class people care about nominal rate wages
- 27:51Speaker 1: because then they can decide what to buy. They don't
- 27:53Speaker 1: want a one percent real growth rate and zero pcent inflation.
- 27:57Speaker 1: So when some level inflation, I leave is very healthy
- 28:01Speaker 1: for the economy. And you can just look historically. And
- 28:03Speaker 1: so the burden is on the Fed to prove this
- 28:06Speaker 1: two percent number that they completely made up. If I mean,
- 28:08Speaker 1: if you if you think about it, since nineteen sixty,
- 28:12Speaker 1: or just about fifty percent of the time, we've had
- 28:14Speaker 1: a FED funds rate about four percent above four percent
- 28:18Speaker 1: or higher, we've had an inflation rate above three percent
- 28:20Speaker 1: or higher. I mean for most of the economic lifespan
- 28:24Speaker 1: of people that are out out there in this industry,
- 28:27Speaker 1: you've had numbers like this and everything's been all right.
- 28:30Speaker 1: It's the fact that the last the people in the
- 28:32Speaker 1: last ten years have only had a zero percent interest
- 28:35Speaker 1: rate and they've seen these these low inflation numbers. So
- 28:38Speaker 1: I think that we kind of have to step back
- 28:40Speaker 1: and recognize that, you know, the United States economy worked
- 28:44Speaker 1: pretty darn well for a long period of time with
- 28:46Speaker 1: a four percent fed funds rate and and a three
- 28:48Speaker 1: or four percent inflation rate, and so we've we've kind
- 28:51Speaker 1: of lived through this before and we just kind of
- 28:54Speaker 1: have to you know, that's going to It's not a
- 28:56Speaker 1: it's not that's not abnormal the last fifteen years and
- 29:00Speaker 1: add normal, we're getting back to what a normal relationship
- 29:03Speaker 1: should be tried. And when you talk to your clients,
- 29:05Speaker 1: did they want you taking risk now? Do they want
- 29:07Speaker 1: to say, my bonds are wiped out, my stocks are
- 29:10Speaker 1: wiped up, now it's time to get in or are
- 29:12Speaker 1: they shell shocked? I I think everybody is a little
- 29:15Speaker 1: shell shocked. But most importantly, what people want to know
- 29:17Speaker 1: what clients when it was? When does it end? You?
- 29:20Speaker 1: Can you can be really endure and endure a lot
- 29:23Speaker 1: of pain if you know when it's going to end.
- 29:25Speaker 1: And so we talk about it's gonna end. When three
- 29:27Speaker 1: peas happen. You have you probably have a pause, uh,
- 29:30Speaker 1: you have peak inflation, have a pause from the feder
- 29:32Speaker 1: You end up with peace in Ukraine, which kind of
- 29:34Speaker 1: triggered a lot of these things. So we're looking for
- 29:36Speaker 1: language around at least two of those three peas, and
- 29:39Speaker 1: then we have an election coming up, and historically after
- 29:42Speaker 1: you can see about an eight percent rise in the
- 29:43Speaker 1: market after the mid turns. Regardless of the results. It's
- 29:46Speaker 1: just that you know, you get some certainty in it.
- 29:48Speaker 1: And and so we looked at that to the end
- 29:49Speaker 1: of the year. But I think what what retail clients
- 29:52Speaker 1: are really wanting to hear from us is when does
- 29:56Speaker 1: the pain end? How soon? How long must I endure this?
- 30:00Speaker 1: Because most of them been around long enough. Now you
- 30:01Speaker 1: get through it. I wanted to ask about your service
- 30:05Speaker 1: because you're an economist and you're a markets guy. Um
- 30:08Speaker 1: went to Harvard m I T. But I see that
- 30:11Speaker 1: you also served in the U. S. Army, got a
- 30:15Speaker 1: commendation medal with a V for valor and combat earned
- 30:18Speaker 1: a Bronze Star and Knowlton Award. I don't even know
- 30:20Speaker 1: what that is, but UM tell us about that because
- 30:23Speaker 1: I think it's fascinating and obviously we appreciate it. Sure. Well,
- 30:25Speaker 1: I'm I'm a retired full colonel and I my expertise
- 30:29Speaker 1: with psychological warfare. So, uh, this sounds nice. Well they
- 30:35Speaker 1: now call it information operations, but what but what that what?
- 30:38Speaker 1: It really give it a nicer name, but what it
- 30:40Speaker 1: really was psychological warfare. And so in what we do
- 30:43Speaker 1: as an investors, we, as you've heard of my comments,
- 30:46Speaker 1: we really think about human behavior. Nobody makes a you know,
- 30:49Speaker 1: human behavior drives consumption. Nobody makes a penny until someone
- 30:52Speaker 1: decides to buy. So if you can try to get
- 30:54Speaker 1: forward and what people are thinking, what they what their
- 30:57Speaker 1: fundamental desires are, you can be predictive about what they're
- 31:00Speaker 1: gonna buy and who they're gonna buy it from. So
- 31:02Speaker 1: we kind of meld these two things together. And it's
- 31:05Speaker 1: been very interesting with clients because you know, now that
- 31:07Speaker 1: we have a war going on, uh, and different kind
- 31:10Speaker 1: of perspective of things like that. Those those are things
- 31:12Speaker 1: that a lot of people want to talk about. How
- 31:14Speaker 1: do how do these things relate so well. Thank you
- 31:16Speaker 1: very much for your service. Thank you for paying your taxes. No,
- 31:20Speaker 1: I'm serious. You know if no one has ever thanked
- 31:23Speaker 1: you for paying your taxes, I'm doing it right now
- 31:27Speaker 1: because you need to remember. You buy body armor that
- 31:30Speaker 1: keeps soldiers safe and you save lives. So when people
- 31:34Speaker 1: get mad about paying their taxes, just please remember that
- 31:37Speaker 1: you actually are buying body armor that saves soldiers lives.
- 31:44Speaker 1: I think better paying for it. I think our country
- 31:46Speaker 1: is all the better for it. All right, good stuff
- 31:48Speaker 1: at Dry and Pence, Chief Investment Officer, Pence Capital Management.
- 31:52Speaker 1: Jay Hatfield, CEO Infrastructure Capital Management. Thank you, gentlemen, for
- 31:56Speaker 1: doing a quick roundtable here on kind of what's going
- 31:58Speaker 1: on in the markets. There again, we have some green
- 32:01Speaker 1: on the screen right now. Okay, let's talk about Twitter.
- 32:08Speaker 1: Let's talk about Snap. I mean, Snap just got crushed
- 32:12Speaker 1: today down you know, um is that? What's it mean
- 32:16Speaker 1: for all these social media? The PM yesterday during the
- 32:20Speaker 1: market say I'm gonna buy Snap because I can't go
- 32:22Speaker 1: any lower. All right, let's stack up with Man Deep
- 32:27Speaker 1: seeing he's our senior technology and also for Bloomberg Intelligence. Mandy,
- 32:30Speaker 1: thanks much for joining US year, appreciate you phoning it in,
- 32:33Speaker 1: which we notated, uh, snap, what's the story there? We also,
- 32:38Speaker 1: as Matt was saying, you know, everyone taught evaluation has droft,
- 32:44Speaker 1: you know down Guess what you know? They came out
- 32:48Speaker 1: with another bad print and I would say it was
- 32:51Speaker 1: a mixed report. The user based continues to hold steady.
- 32:56Speaker 1: But you know they didn't give any guidance. They said
- 32:59Speaker 1: the engage you when in the US decline five percent,
- 33:02Speaker 1: and they didn't come out clean in terms of why
- 33:05Speaker 1: that's happening, whether it's because of competition from TikTok or
- 33:09Speaker 1: just you know, people traveling more. I will go to
- 33:13Speaker 1: the TikTok issue. Man frame that now for me, I'm
- 33:16Speaker 1: not a TikTok or Matt very well might be. But no,
- 33:19Speaker 1: man is big and what is it? How? Who does
- 33:24Speaker 1: it really take compete with? Who does it? Is it
- 33:27Speaker 1: gigantic or do Paul and I just think it's gigantic
- 33:29Speaker 1: because we are too old to understand. Well, it's really
- 33:34Speaker 1: big now in terms of the time spent, not as
- 33:38Speaker 1: much in terms of the advertising revenue, although it is
- 33:41Speaker 1: the fastest growing advertising company. But right now it's taking
- 33:46Speaker 1: a line share in terms of the time spend. When
- 33:49Speaker 1: it comes to the ten to twenty five year olds,
- 33:52Speaker 1: I think they are the predominant user base, although I
- 33:56Speaker 1: think all using it. Is it like every twenty year
- 33:59Speaker 1: old kid has TikTok At this point you can assume, Yeah,
- 34:03Speaker 1: they have a daily active user base of over a
- 34:06Speaker 1: hundred million in the US. So yes, I would say
- 34:09Speaker 1: at this point everybody in that demographic is using TikTok
- 34:13Speaker 1: and they're using Do we have a sense of kind
- 34:15Speaker 1: of what they're advertising revenue is? I mean, is it
- 34:17Speaker 1: really a competitor for those ad dollars out there? Absolutely?
- 34:21Speaker 1: I mean, based on our work, it's over ten billion
- 34:26Speaker 1: dollars and growing at a very healthy sixty sevent clip.
- 34:29Speaker 1: So yes, it surpassed Snap interest, Twitter, everyone already. It's
- 34:35Speaker 1: giving Instagram a tough time in terms of, you know,
- 34:38Speaker 1: just the time spent. And as I said, uh, they
- 34:41Speaker 1: have a very new approach in terms of how they
- 34:44Speaker 1: you know, show content to the users. It's more AI
- 34:47Speaker 1: driven and it's more videos, and that's what Mark Zuckerbert said.
- 34:51Speaker 1: They're gonna make this big pivot to videos and reels
- 34:55Speaker 1: and really changed to more AI driven feed as opposed
- 34:59Speaker 1: to user driven feed, which has always been the case
- 35:01Speaker 1: with you know, Facebook and Instagram. How much room is
- 35:04Speaker 1: there for all this stuff in the market, Mandyve. I
- 35:07Speaker 1: mean if you've got Twitter, Snap, Pinterest, Um, TikTok, Facebook,
- 35:16Speaker 1: I mean, how much room is there for one twenty
- 35:18Speaker 1: year old kid to um? How many apps can you
- 35:22Speaker 1: can you be on and and addicted to and spending
- 35:24Speaker 1: a half hour or an hour a day on. No,
- 35:27Speaker 1: You're absolutely right that in the end, you know, you're
- 35:30Speaker 1: competing for that two to three hours of time that
- 35:33Speaker 1: every consumer can spend max on these apps, whether it's
- 35:36Speaker 1: and you can you know, even bring in Netflix as well.
- 35:39Speaker 1: You know, like this is all entertainment, and so if
- 35:42Speaker 1: somebody is spending more time on Netflix or TikTok, then
- 35:45Speaker 1: it's taking time away from Facebook and Instagram. Which is
- 35:49Speaker 1: the challenge that all consumer internet companies have as eyeballs
- 35:52Speaker 1: and how do I make sure that consumers are using
- 35:55Speaker 1: my platform and eventually I'll monetize it. In the case
- 35:59Speaker 1: of Twitter, that eventually has been too long. But I
- 36:03Speaker 1: think for other platforms the hope is like roadblocks is
- 36:06Speaker 1: another example. You know, they are taking a good amount
- 36:09Speaker 1: of share when it comes to the nine year old demographic,
- 36:13Speaker 1: and so everyone is wine for that, uh, consumer time
- 36:17Speaker 1: spent on their platform, and the hope is, you know,
- 36:20Speaker 1: you will monetize it eventually. So ment if we are
- 36:24Speaker 1: either in or heading into a recession, Uh, that's generally
- 36:30Speaker 1: not good for advertising spending. What are the digital media
- 36:34Speaker 1: companies saying about how they expect to perform in a recession. Also,
- 36:40Speaker 1: that's why you saw Snap not giving guidance last night,
- 36:44Speaker 1: is because they said brand advertising. We don't know if
- 36:47Speaker 1: advertisers really want to spend on brand advertising. They're still
- 36:51Speaker 1: spending on direct response and performance advertising, which is your
- 36:54Speaker 1: search and you know, uh, direct app download type of advertising,
- 36:58Speaker 1: but they're not spending as much brand. On the other hand,
- 37:01Speaker 1: the ad agencies like Omnicon and Publicists, their results have
- 37:06Speaker 1: kind of been stable. So from my standpoint, the fact
- 37:11Speaker 1: that ad agencies have done well this quarter shows to
- 37:14Speaker 1: me that Apple's privacy changes have had some sort of
- 37:18Speaker 1: an impact in terms of social media targeting, and which
- 37:22Speaker 1: is why the advertisers are a little reluctant to allocate
- 37:24Speaker 1: those brand ad dollars on social media right now compared
- 37:28Speaker 1: to what the ad agencies are doing. By the way,
- 37:31Speaker 1: how big a deal is it that Apple is losing
- 37:35Speaker 1: an industrial design chief evans Hankey gonna leave? Um, you
- 37:40Speaker 1: know this was she was the replacement for Johnny I've
- 37:44Speaker 1: like one of the most iconic I guess uh design
- 37:48Speaker 1: chiefs of the digital age. So it couldn't have been easy,
- 37:52Speaker 1: uh difficult shoes to fill, let's say, but how big
- 37:55Speaker 1: of a deal is it that she's going to leave?
- 37:57Speaker 1: I mean, attrition is always, you know, a big deal
- 38:01Speaker 1: for any tech company Snatch that also has had a
- 38:04Speaker 1: fair amount of attrition. You know, a couple of the
- 38:07Speaker 1: key executives left left for Netflix, and you know they
- 38:10Speaker 1: will be building their ad business for Netflix. So anytime
- 38:14Speaker 1: you see an executive departure, especially you know in the
- 38:17Speaker 1: UH management ranks, yes, it can be a big deal.
- 38:20Speaker 1: But in the case of Apple, you know, they still
- 38:24Speaker 1: can make any changes to the platform, and if they
- 38:27Speaker 1: want to become a big player in the ad space,
- 38:30Speaker 1: they could potentially do that. I mean some people are
- 38:32Speaker 1: calling that. You know, they are the biggest beneficiaries of
- 38:35Speaker 1: the privacy changes they've made because a lot of those
- 38:38Speaker 1: AD dollars could flow to Apple and uh so, I
- 38:42Speaker 1: I think Apple's advantages they have got so many opportunities.
- 38:47Speaker 1: They could come up with, you know, a mixed reality
- 38:49Speaker 1: headset next year, and that could open up a lot
- 38:52Speaker 1: of opportunities. So I don't think that's it's going to
- 38:55Speaker 1: change anything in terms of how people perceive Apple. I
- 38:59Speaker 1: think the big guess risk for them is a China aspect,
- 39:02Speaker 1: and and that I think is the one that which
- 39:05Speaker 1: is which is investor, which is what that they can't
- 39:08Speaker 1: get the right chips so that they can't get the
- 39:09Speaker 1: production they need there. The production I mean eight percent
- 39:13Speaker 1: of their you know everything here and when it comes
- 39:17Speaker 1: to phones or air pods or they're assembled in China.
- 39:21Speaker 1: So so Mande, I mean all the big name text
- 39:25Speaker 1: docs that you cover on a rock ronic covers, I mean,
- 39:29Speaker 1: these have been the darlings. I mean I could have
- 39:31Speaker 1: been an analyst covering these things and made money. I mean,
- 39:34Speaker 1: so you know, I hate to give you any credit
- 39:37Speaker 1: for this because they all went up. But has it
- 39:39Speaker 1: changed now? Are our investors like they're not I don't
- 39:43Speaker 1: have to own these things this year? Yeah? Exactly, I
- 39:45Speaker 1: mean it's changed. I would say consumer internet always has
- 39:50Speaker 1: a small life in terms of you know, who stays
- 39:53Speaker 1: at the top. And when you think about you know,
- 39:55Speaker 1: edwarding digital advertising being a duopoli first with Alphabet and Meta,
- 39:59Speaker 1: then Amazon being that third player. Now, I think it's
- 40:03Speaker 1: going to get even more fragmented. Every company out there
- 40:06Speaker 1: is looking to become an ad network, even you know,
- 40:09Speaker 1: Kroger and Albertson Murder could be uh could open up
- 40:13Speaker 1: a new platform around ads that retailers could use to
- 40:17Speaker 1: show digital ads. So I think you're going to see
- 40:20Speaker 1: more fragmentation on the ad side because you know, the
- 40:23Speaker 1: likes of allmar target They're already showing display ads on
- 40:27Speaker 1: their platform, they have a sizeable e commerce business, and
- 40:31Speaker 1: more and more ad dollars I think are gonna spread
- 40:34Speaker 1: out as opposed to you know, only three companies controlling
- 40:37Speaker 1: all the digital ad platforms. And I think Apple has
- 40:40Speaker 1: really kind of made that level playing field now that
- 40:43Speaker 1: no one has an unto advantage in terms of the
- 40:45Speaker 1: data that they're gathering or the targeting they have. But
- 40:48Speaker 1: Apple doesn't get any ad dollars, do they? Where could they? Now?
- 40:53Speaker 1: Apple has about a two to three billion dollar digital
- 40:57Speaker 1: ad business right now. They show you ads when it
- 40:59Speaker 1: comes to searches on the app store. Hey man, deep
- 41:03Speaker 1: Matt's all set to join the metaverse. I'm a little
- 41:06Speaker 1: bit more skeptical as soon as some as soon as
- 41:09Speaker 1: some twelve year old builds the metaverse on roadblocks. So
- 41:13Speaker 1: what's the market really feel about this? Man Deep, And
- 41:16Speaker 1: you talk to institutional investors, this is something that Facebook
- 41:18Speaker 1: should be doing well. So Facebook is in a very
- 41:22Speaker 1: tough spot because they're losing engagement and they have this
- 41:26Speaker 1: hundred billion dollar plus business that's gonna that's moving away
- 41:29Speaker 1: from them because they're losing engagement. So Meta worse is
- 41:32Speaker 1: their play to keep consumers on their platform. And I
- 41:36Speaker 1: don't know if they should be doing their own hardware,
- 41:40Speaker 1: but really they don't want to depend on an Apple
- 41:43Speaker 1: or an alphabet controlling the platform. So that is why
- 41:46Speaker 1: Mark Zuckerbert is so passionate. Whether it will be successful,
- 41:49Speaker 1: time will tell. I think hardware is a challenge for
- 41:52Speaker 1: any company that's doing it for the first time. All right,
- 41:55Speaker 1: Man Deep, great stuff. As always. I love that Man
- 41:58Speaker 1: Deep seeing Bloomberg Intelligence can talk anything technology, hard work, software,
- 42:02Speaker 1: the Internet, all that stuff. Uh, Heat knows it. Matt.
- 42:08Speaker 1: We talk a lot about electric vehicles here and int
- 42:10Speaker 1: of your obviously you're the gear head uh in the
- 42:13Speaker 1: studio here. But when you talk electric vehicles, don't we
- 42:16Speaker 1: have to talk about batteries? I mean, isn't that like
- 42:18Speaker 1: the key thing that you have to have a call
- 42:21Speaker 1: on You have to have a good sense of Dr
- 42:23Speaker 1: kang Son joins us a CEO of Ampreus. Uh. Ampreus
- 42:28Speaker 1: is in New York stock a change listed company. A
- 42:30Speaker 1: mp X is the symbol put into your Bloomberg terminal. Uh.
- 42:35Speaker 1: DR's Son thanks so much for joining us here. I'd
- 42:36Speaker 1: love to get just you give us a kind of
- 42:39Speaker 1: a real overview of what Amprius is, what you do,
- 42:42Speaker 1: how you uh participate in this electric vehicle revolution has
- 42:46Speaker 1: taken a place, Paul, thanks for having me. I'm previously
- 42:51Speaker 1: the vedoper and the manufacturer of higher energy dnsity and
- 42:54Speaker 1: the higher power dnsity. Bet you my own batteries. Yeah,
- 42:58Speaker 1: imvious pays you high capacity Cilican as an annal that
- 43:05Speaker 1: it has a ten times capacity then graph and or
- 43:08Speaker 1: that industry is currently using. So the future mobility is
- 43:13Speaker 1: heavily depends on battery performance in sift energy, power, trodging time,
- 43:19Speaker 1: and the audating tenures. Today, I'm batteries that leader to
- 43:23Speaker 1: performance in all those properties. So are we gonna see
- 43:28Speaker 1: you know in the future when um, everyone's making and
- 43:33Speaker 1: buying and driving electric vehicles. M Is one say, two
- 43:39Speaker 1: d kilowatt hour battery Uh going to be better or
- 43:43Speaker 1: different than another two kilott our battery? Yes? Yeah, it
- 43:49Speaker 1: will depends on the battery material components they will have
- 43:55Speaker 1: offer different performance. Today I's battery have been used the
- 44:00Speaker 1: evasion industry, were actually power many flying devices today in
- 44:05Speaker 1: commercial market. So but what what what's gonna make it better? Um?
- 44:11Speaker 1: Do you try and make batteries that are smaller? Do
- 44:13Speaker 1: you want to make batteries that are lighter? Do you
- 44:15Speaker 1: want to make batteries that charge faster? Do you want
- 44:17Speaker 1: to make batteries that last longer? What's what are the
- 44:19Speaker 1: main advantages that you're after? Yeah, we have this called
- 44:24Speaker 1: city and non water animal batteries. As I mentioned earlier,
- 44:28Speaker 1: city has a ten times higher energy density than the
- 44:31Speaker 1: GRAPHI feature industry is currently using. So our battery offer
- 44:37Speaker 1: much higher energy density. We offer er uh anergy density
- 44:42Speaker 1: almost twice higher than the current commercial available commercial batteries. Yeah.
- 44:49Speaker 1: So uh we double the travel time and the mission
- 44:54Speaker 1: time UH today, So who are your customers? Who are
- 45:01Speaker 1: your biggest customers today and and kind of where do
- 45:03Speaker 1: you think the opportunities are going forward? Yeah, we are
- 45:06Speaker 1: focused on aviation. Will customer including air buss addan flur uh.
- 45:12Speaker 1: Those are the company MAGA the flying devices. In the future,
- 45:19Speaker 1: once our logy scale capacity available, we'd like to explore
- 45:24Speaker 1: other Markey applications, including easy. All right, Dr tanks Son,
- 45:29Speaker 1: thank you so much for joining us. Dr Kank Sung,
- 45:31Speaker 1: CEO of ampreus again the New York stock Stange traded
- 45:36Speaker 1: company a mp X is a symbol. Thanks for listening
- 45:40Speaker 1: to the Bloomberg Markets podcast. You can subscribe and listen
- 45:44Speaker 1: to interviews of Apple podcasts or whatever podcast platform you prefer.
- 45:48Speaker 1: I'm Matt Miller. I'm on Twitter at Matt Miller three.
- 45:53Speaker 1: On Ball Sweeney, I'm on Twitter at pt Sweeney Before
- 45:56Speaker 1: the podcast, you can always catch us worldwide at Bloomberg Radio.