Latest / The Local Marketing Podcast with Fexingo: Small Business, Google Maps, and Local SEO
How Local SEO Fails When Search Engines Ignore Physical Storefronts
Google Maps has shifted from a directory of physical locations to a predictive engine for intent, often sidelining brick-and-mortar businesses that lack digital engagement signals. Lucas and Luna explore how this evolution impacts small business visibility, using a case study of a local hardware store losing foot traffic despite perfect NAP consistency. They examine the hidden friction between physical presence and digital verification, offering actionable steps for owners to bridge the gap without relying on review farms or paid ads.
#LocalSEO #GoogleMaps #SmallBusinessMarketing…
The skinny
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