Latest / The World Knowledge / How Colors, Fonts, and Design Shape Brand Perception

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How Colors, Fonts, and Design Shape Brand Perception · The World Knowledge

• 0:00
  Speaker 1: Well, good afternoon, listeners. Thank you for coming on Lament
• 0:03
  Speaker 1: of Hope podcast. It's kind of crazy that we're already
• 0:06
  Speaker 1: in April and just, yeah, already so many interviews done
• 0:11
  Speaker 1: and just seeing, getting to hear so many different stories.
• 0:15
  Speaker 1: And recently we've been kind of talking to a lot
• 0:18
  Speaker 1: of different like survivalists and then talking to a dispatcher.
• 0:22
  Speaker 2: That they can breathe again.
• 0:26
  Speaker 3: That they feel that, okay, I'm safe with this person.
• 0:35
  Speaker 1: Can I ask for you, how do you cope with,
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  Speaker 1: because I know the photography is such a strong outlet
• 0:48
  Speaker 1: to document injustice and to document suffering and to bring
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  Speaker 1: awareness through your photos. Does it ever overwhelm you, how
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  Speaker 1: much suffering there is?
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  Speaker 3: Yeah, it's very awful.
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  Speaker 1: Yeah? What do you do? Like, how do you cope
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  Speaker 1: with that?
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  Speaker 4: Uh....
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  Speaker 3: I think that.
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  Speaker 2: I talk a lot about it. I talk a lot
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  Speaker 2: about the concrete pictures and the concrete story that we
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  Speaker 2: have behind this picture and the story about this person,
• 1:39
  Speaker 2: the concrete character and something like that.
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  Speaker 4: So, In some way, I just talk about that. I
• 1:51
  Speaker 4: think it's funny. I had a friend who was the
• 2:00
  Speaker 4: most important world photographer in Poland.
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  Speaker 5: And he, how it's called, he made a suicide or
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  Speaker 5: it's correct?
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  Speaker 1: He died from suicide?
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  Speaker 3: Yes, yes.
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  Speaker 2: But I'm very careful. I was very careful to observe
• 2:32
  Speaker 2: him because what he did, he always, for example, he
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  Speaker 2: back from Africa, from Sudan, and he cover hunger, for example.
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  Speaker 3: And later, he always.
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  Speaker 6: Had this picture, he had this story about these people
• 2:55
  Speaker 6: and he put this story to the.
• 3:00
  Speaker 3: To his desk, for example. He worked in the same
• 3:05
  Speaker 3: newspaper like me. But newspaper also didn't... they didn't help him.
• 3:16
  Speaker 3: I mean... and this.
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  Speaker 7: This picture, what he was taken, first of all, all
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  Speaker 7: of this picture, all of the suffering, the others, was
• 3:33
  Speaker 7: behind him.
• 3:35
  Speaker 2: But years later, somebody told him that they wanted.
• 3:43
  Speaker 3: To write a book about all of his problems. And
• 3:49
  Speaker 3: everything was, everything what was behind him only started, he
• 3:58
  Speaker 3: started to.