Latest / Earn Your Leisure / EYL #130 Sports Card Investing, & NFTs feat. Buster Scher

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EYL #130 Sports Card Investing, & NFTs feat. Buster Scher · Earn Your Leisure

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Speaker 2: All right, guys, welcome back EYL. This is gonna be
2:05
Speaker 2: an exciting conversation that is perfect timing for everything that's
2:10
Speaker 2: going on right now. One thing, we're a leisure that
2:12
Speaker 2: we always stay up to date. We're not dying, so
2:15
Speaker 2: you see the date keeper the street for sure. For sure.
2:18
Speaker 2: You know we talk about real estate stocks, but there's
2:20
Speaker 2: a bunch of different ways to invest, and this is
2:24
Speaker 2: something that we really haven't spoken about yet. So we're
2:27
Speaker 2: gonna talk about a few different things. That's extremely interesting.
2:29
Speaker 2: NFTs talking to town of course, trading cards. We interviewed
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Speaker 2: Gary Vee shout out to him, and he said that,
2:36
Speaker 2: you know, he was the first person on early Leadia
2:38
Speaker 2: to speak about trading cards. We talk about some alternative
2:41
Speaker 2: investments and social media and a bunch of other stuff.
2:45
Speaker 2: The best part about that is like sports also talk
2:48
Speaker 2: about like people who are doing that from a certain
2:50
Speaker 2: generation that we're from. We were doing that for fun
2:53
Speaker 2: and now we could actually go back into archives and
2:56
Speaker 2: potentially have some money in it. Yeah, yep, so so
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Speaker 2: so our esteemed guest today, Buster Share. Yeah, twenty years old, crazy,
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Speaker 2: very very successful, smart young man. So he's the founder
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Speaker 2: of hoops Nation. If you if you're a basketball fan,
3:12
Speaker 2: you probably are familiar with the page. He has a
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Speaker 2: million followers on Instagram. And you're a player, you're lucky
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Speaker 2: if you're on the page. Yeah, that's a fact.
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Speaker 5: He's unlucky if it was a blue man.
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Speaker 2: He's also the voice commentator of the Cruly to Revolt
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Speaker 2: Shout out to Diddy, shout why. He's a founder of
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Speaker 2: card Nation, which is another Instagram page dedicated to sports
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Speaker 2: collecting card So he's an expert in the card game
3:41
Speaker 2: card c A R D not card game, card game.
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Speaker 2: He's also an expert in NFTs, an alternative investment. He
3:48
Speaker 2: doesn't want to use the word expert. He's the man.
3:50
Speaker 2: We just call him man from now on. Let you
3:52
Speaker 2: say you feel comfortable.
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Speaker 5: Expert cool, Yeah, I appreciate that. I'm an enthusiast.
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Speaker 2: Yeah, there we go. Here has a podcast called the
4:02
Speaker 2: Bus to Show, and yeah, he's just a really cool guy.
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Speaker 2: So I'm excited to have this conversation. Thank you for
4:08
Speaker 2: joining us. Appreciate it, thank you for having me. Yeah,
4:10
Speaker 2: for sure, for sure. So right, let's jump right into it. Right, Yeah,
4:14
Speaker 2: let's jump right into it. At what point you're twenty
4:16
Speaker 2: years old? So at what point do you realize, like
4:19
Speaker 2: this sports card thing is actually something that is more
4:23
Speaker 2: than just a hobby, what is actually a business?
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Speaker 5: Right? So when I was fourteen years old, I just
4:30
Speaker 5: started blogging on Facebook, started, you know, figuring out what
4:33
Speaker 5: I wanted to do, what I cared about. Really just
4:35
Speaker 5: did it for fun. I started a basketball page talking
4:38
Speaker 5: about fantasy basketball because ESPN talked a lot about fantasy football,
4:43
Speaker 5: but they didn't talk at all about fantasy basketball. So
4:45
Speaker 5: I decided that, you know, fourteen year old naive MAYB
4:48
Speaker 5: would just go out there and try that. So about
4:51
Speaker 5: that same time, I started, you know, going to these
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Speaker 5: sports card shows. I collected cards, but I collected them.
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Speaker 5: I wasn't looking at it as an investment. I wasn't
5:01
Speaker 5: looking at anything as an investment. I was just like,
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Speaker 5: these are super cool. They make me happy. Let me
5:06
Speaker 5: follow that. And that's that's how I approach everything.
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Speaker 2: And are you used to cars, because I used to
5:10
Speaker 2: collect cars when I was a little kid. But like
5:12
Speaker 2: when I had the like, let's Spreul's pre roll card,
5:15
Speaker 2: like F ninety eight and it had like average twenty
5:18
Speaker 2: one points a game. That is because I'm trying to
5:21
Speaker 2: I've been out the card game for a long period
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Speaker 2: of time. So is that still how it works where
5:25
Speaker 2: you have the player's stats on the back of it
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Speaker 2: or is it different?
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Speaker 5: It depends on the card, but a lot of the
5:31
Speaker 5: base cards will have the statistics on the back. But yeah,
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Speaker 5: So in twenty fourteen, I decided to go a little
5:37
Speaker 5: bit heavier in it, and I would go to these
5:40
Speaker 5: sports card shows and I would buy players that, you know,
5:43
Speaker 5: I thought would improve a good example that I can give.
5:46
Speaker 5: And I made a lot of mistakes, but one mistake
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Speaker 5: that I did not make was I bought Yannis Prism
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Speaker 5: rookie cards in twenty fourteen for one dollar. They cost
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Speaker 5: one dollar at the time. He was this, you know,
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Speaker 5: young Greek player who wasn't very good. He averaged six
6:01
Speaker 5: points per game his rookie season. I actually didn't buy
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Speaker 5: them because I thought he was good. I bought them
6:06
Speaker 5: because his last name looked really funny on the jersey.
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Speaker 2: So Prism car Yeah, so was that.
6:15
Speaker 5: Prism is one of the biggest basketball products and products
6:18
Speaker 5: across sports, made by a company called Panini. And that's
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Speaker 5: often where you know, it's the it's the mid tier
6:25
Speaker 5: for you know, a good rookie card. So an example
6:28
Speaker 5: that I can give a Luka Doncic out of twenty eighteen.
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Speaker 5: Prism in PSA ten condition and cards are greded on
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Speaker 5: a one to ten scale by a company called PSA
6:37
Speaker 5: and then another company called BGS otherwise known as Beckett.
6:40
Speaker 5: And you probably have heard like the Beckett magazines that
6:43
Speaker 5: used to have the card values and stuff like that.
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Speaker 5: But a Luka Doncic PSA ten rookie is about twelve
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Speaker 5: hundred to fifteen hundred dollars as of recording this and
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Speaker 5: you pull that out of a pack that at the
6:54
Speaker 5: time it released was you know, twenty or thirty dollars.
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Speaker 5: But way back in the day, in twenty fourteen, when
7:03
Speaker 5: I got into it, you could buy an entire relatively
7:07
Speaker 5: relatively speaking in terms of my life, that's like forty percent.
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Speaker 2: Back I saw that instagram that you did about the
7:16
Speaker 2: person of that you're ten years old, ten percent one years.
7:20
Speaker 5: We have to talk about that. But there's a lot here,
7:24
Speaker 5: but that that Yiannis prison Murky card that you could
7:27
Speaker 5: have bought all day for one dollar in PSA ten
7:30
Speaker 5: condition now is between three and five thousand.
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Speaker 2: So so how wait, but how much did you you
7:36
Speaker 2: paid the one dollar for? Honest you said, yeah, I
7:39
Speaker 2: got it. How much does it? Know?
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Speaker 5: In PSA ten, it's about four thousand.
7:43
Speaker 2: Dollars, So it went from one dollar to four thousand dollars.
7:46
Speaker 2: We can't just breeze over that exactly.
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Speaker 6: That's the crazy part because when way back when when
7:53
Speaker 6: I was collecting cards, it was you buy the pack
7:56
Speaker 6: right right, and you hopefully you get lucky inside the
7:58
Speaker 6: pack and one of those cars are in it. So
8:00
Speaker 6: what you're saying is not that you bought the singular
8:02
Speaker 6: card by itself. Obviously somebody had taken it out the
8:05
Speaker 6: pack and put these limited edition cards to the side.
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Speaker 5: Right, Okay, so buying a pack is just straight up gambling.
8:11
Speaker 5: I mean, there's no difference between that and you know,
8:15
Speaker 5: buying a raffle ticket or something like that. It's the
8:17
Speaker 5: exact same thing. You buy a pack. People buy boxes
8:20
Speaker 5: for three thousand dollars and get nothing out of it.
8:23
Speaker 5: I'd rather take that three thousand and go back Lebron
8:25
Speaker 5: a Kobe, Curry, a Durant. So that was my approach
8:29
Speaker 5: from the beginning.
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Speaker 2: Ticket strategy. Hopefully we find the golden ticket is.
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Speaker 5: Out right right exactly, But you can go out and
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Speaker 5: buy singles and that's really where the bigger market is
8:39
Speaker 5: for people who are investing, and people will buy cards
8:42
Speaker 5: that are raw, which is ungraded, and then more for
8:46
Speaker 5: you know, higher prices graded.
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Speaker 2: That true. So okay, so let's break this down. How
8:51
Speaker 2: did this card go from one dollar to four thousand
8:54
Speaker 2: dollars in well, how many years?
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Speaker 5: Four years, six years, six six, seven years?
8:59
Speaker 2: Tell you so slight like I said, that's a four
9:02
Speaker 2: thousand percent. Well, a lot of things out between that time.
9:06
Speaker 2: With him. Well, well, I'm just seeing the inner working.
9:08
Speaker 2: I know obviously he became.
9:10
Speaker 5: I can give ten examples like that, like what's the.
9:12
Speaker 2: In and workings of Like I'm trying to compare it
9:14
Speaker 2: to stock. We know that Jannis became Jannis, that's obvious,
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Speaker 2: But what was it? A shortage of cards?
9:22
Speaker 5: So I'll give a different example to an analyze the
9:26
Speaker 5: last two years in sports cards. In twenty eighteen, you
9:29
Speaker 5: could buy Lebron James PSA ten chrome rookie for one
9:33
Speaker 5: thousand dollars. Now it's over thirty five thousand dollars and
9:38
Speaker 5: they've sold for as much as fifty thousand. And this
9:39
Speaker 5: is the base card. So what happened in the last
9:42
Speaker 5: two years? Lebron didn't hear he's Lebron. He was Lebron
9:45
Speaker 5: in two thousand and eight. Times he's Lebron now. It's
9:48
Speaker 5: not like comparing Giannis in twenty thirteen to Jiannis in
9:51
Speaker 5: twenty twenty one. That was part industry explosion, part Giannis explosion,
9:56
Speaker 5: combination of the two. If he wins a championship, so
9:58
Speaker 5: expectations and people betting on that. But Lebron, essentially what
10:03
Speaker 5: happened was a lot of really big people in the
10:06
Speaker 5: industry that were into it and that believed in it
10:09
Speaker 5: started talking about it, and that's how everything starts. I'm
10:12
Speaker 5: sure that's how cryptocurrency first began, and it's what made
10:15
Speaker 5: one crypto better than another and ended up rising Bitcoin
10:20
Speaker 5: and ethereum to the top. But for sports cards, it
10:23
Speaker 5: was a very similar thing. It was people talking under
10:25
Speaker 5: the scenes, people getting back into it, seeing some price
10:28
Speaker 5: increases from twenty sixteen to twenty eighteen, and there are
10:32
Speaker 5: ebbs and flows like in sports cards were huge in
10:35
Speaker 5: the nineteen eighties, and then the company screwed it up
10:38
Speaker 5: in the nineteen nineties because what they did was they
10:40
Speaker 5: saw how much people cared and they were like, all right,
10:43
Speaker 5: let's maximize our profits. So they just printed tons of
10:47
Speaker 5: everything and didn't follow any collectibility principles, which are, you know,
10:51
Speaker 5: make sure that the demand outweighs the supply. There was
10:55
Speaker 5: a point in the nineties where the supply outweighed the
10:57
Speaker 5: demand by multiples of ten. And that's why there are
11:01
Speaker 5: ninety thousand graded Ken Griffy Junior rookies. Ken have that car, right,
11:08
Speaker 5: everybody and their mom has that car, and that's why.
11:10
Speaker 2: It's not.
11:12
Speaker 5: Right.
11:13
Speaker 2: I said that on that episode, like that's I have
11:15
Speaker 2: that car, right, that's crazy.
11:16
Speaker 5: So what happened was it the cards went down in
11:20
Speaker 5: value from them, and then in twenty ten eleven, twenty twelve,
11:24
Speaker 5: company called Panini got the NBA license from Tops and
11:27
Speaker 5: Upper Deck and they started putting out things that followed
11:32
Speaker 5: in line with collectibility principles. So there were only there
11:36
Speaker 5: are only a couple thousand high quality honest rookies. There's
11:39
Speaker 5: only one flawless one of one rookie patch auto logo man,
11:44
Speaker 5: which is where they take literally the logo off the jersey,
11:46
Speaker 5: put it on a card, he signed it. There was
11:48
Speaker 5: one of it that sold for one point nine million,
11:50
Speaker 5: the honest, the honest. The reason that's sold for one
11:52
Speaker 5: point nine million is because it's only one of them,
11:55
Speaker 5: as opposed to the Ken Griffy Junior, which can sell
11:57
Speaker 5: for you know, a decent amount still just because of
12:00
Speaker 5: his popularity, but the overproduction limited its growth.
12:03
Speaker 6: So that's how we get the Luka Doncitz selling for
12:06
Speaker 6: four point six million.
12:07
Speaker 5: Exactly.
12:07
Speaker 6: It took a piece of the uniform, yeah, put it
12:09
Speaker 6: on the card, had him sign it. That's worth more
12:12
Speaker 6: than any Jordan.
12:13
Speaker 5: Yeah, four point six million, And we'll get into sort
12:16
Speaker 5: of the population reports and that side of things. But
12:19
Speaker 5: the reason that Lebron went from one thousand to thirty
12:22
Speaker 5: five thousand is just because of increase in demand and
12:25
Speaker 5: all of those having really limited supply. Limited supply and
12:31
Speaker 5: demand increases is really what happened. And then you know,
12:34
Speaker 5: people starting to see, oh, this is a place where
12:37
Speaker 5: if I know my stuff about sports, I can make
12:40
Speaker 5: a lot of money. And the reason that I think
12:42
Speaker 5: sports cards are going to go even bigger is because
12:45
Speaker 5: look at sports cards, verus sports gambling. Right, you can
12:49
Speaker 5: bet on Lebron to win the NBA Finals this year.
12:51
Speaker 5: You can make maybe you double your money. I don't
12:53
Speaker 5: know what the Vegas odds are. Or you can buy
12:56
Speaker 5: a Lebron Chrome rookie. No matter whether he wins or loses,
13:01
Speaker 5: you own that card. You're not walking away with nothing,
13:05
Speaker 5: and you can buy a couple of different ones. Say
13:07
Speaker 5: you want to bet a thousand, you don't need to
13:09
Speaker 5: buy the thirty thousand dollars Chrome. There are other Lebron
13:11
Speaker 5: rookies that are one thousand dollars that can also still
13:14
Speaker 5: go up in value, maybe two years ago or fifty
13:17
Speaker 5: dollars or one hundred dollars. So the reason I think
13:19
Speaker 5: sports cards are going to continue to grow so much
13:21
Speaker 5: is people are going to realize that, hey, I might
13:23
Speaker 5: be better off buying this sports card of the player
13:25
Speaker 5: because it is an alternative bet where I retain the
13:28
Speaker 5: asset at the end of the day win or lose,
13:30
Speaker 5: and it can still go up win or lose. Sports gambling,
13:34
Speaker 5: you can walk away with nothing.
13:35
Speaker 2: So what's your approach?
13:36
Speaker 6: Do you think is better trying to find than Like
13:38
Speaker 6: you said, the knowledge of sports could be very key
13:40
Speaker 6: in making a lucrative amount. Is it trying to find
13:42
Speaker 6: the next guy or putting some money in with the
13:45
Speaker 6: established guy?
13:46
Speaker 2: Right?
13:46
Speaker 6: Lebron obviously is established. But do we have to say,
13:49
Speaker 6: you know what, Scion is going to be the next guy? Right,
13:52
Speaker 6: let's put money on him and watch his stock growth?
13:54
Speaker 5: Is that right?
13:55
Speaker 2: That's right?
13:55
Speaker 5: So, like anything prospecting, is it has higher returns if
14:00
Speaker 5: you thought that you know Lebron or not Lebron. Let
14:04
Speaker 5: me use a bad example. If you thought that Jannis
14:07
Speaker 5: was going to be the man in twenty thirteen, and
14:08
Speaker 5: you put one hundred thousand on Yannis, you have tens
14:11
Speaker 5: of millions of dollars now, But the majority of Yannis's
14:17
Speaker 5: fifteenth draft picks, apart from Kawhi Leonard, you know, did
14:21
Speaker 5: not make it. People put tens of thousands into Anthony Bennett.
14:27
Speaker 5: Anthony Bennett is not Jannis and Tetekumpo. I'm sorry, number
14:30
Speaker 5: one pick, number one pick. There are so many guys
14:33
Speaker 5: like that where people lost everything, so that disclosure is
14:37
Speaker 5: super important. But on the backside of that, it's fun
14:42
Speaker 5: to try and to play with it. But a card
14:45
Speaker 5: can lose fifty percent of its value overnight if the
14:47
Speaker 5: player gets injured. It's just it's just the reality of it.
14:51
Speaker 5: So you're better off, you're safer betting on Michael Jordan
14:56
Speaker 5: and Lebron and you know, Kobe, guys whose careers are
15:00
Speaker 5: so established that it's just nonsensical to even talk about.
15:05
Speaker 2: So let me ask you this. So, all right, limited
15:10
Speaker 2: quantity equals greater demand, which will raise the price. Simple
15:14
Speaker 2: rule of investing. But how do you know, like what
15:19
Speaker 2: is a limited quality, Like what's a good amount with
15:21
Speaker 2: to say, Okay, this is too much, this is great
15:24
Speaker 2: or this is golden because it's not like is there
15:27
Speaker 2: like two thousand, five thousand, Like, how do you use that.
15:29
Speaker 5: Pitchmain right, So it really depends on the card. And
15:33
Speaker 5: again back to the demand, there could be you know,
15:36
Speaker 5: look at a guy like Zion Williamson. There are ten
15:39
Speaker 5: to fifteen thousand high grade Zion Williamson prison the product
15:43
Speaker 5: that we talked about earlier rookie cards out there, and
15:45
Speaker 5: they're still selling for a decent amount because that demand
15:48
Speaker 5: is so high. But there could be a low quantity
15:52
Speaker 5: of another guy of like, let's say Andrew Wiggins, another
15:55
Speaker 5: guy who is expected to be amazing and he's not
15:58
Speaker 5: bad at all. He's an incredible and his cards are
16:01
Speaker 5: actually worth something. Again, but you know not the expectation
16:06
Speaker 5: of Andrew Wiggins going forward is not the same expectation
16:08
Speaker 5: of Zion. So it really is like an entirely different
16:11
Speaker 5: market for every player. So there are no numbers that
16:14
Speaker 5: can be applied to everybody. But let's say you know,
16:18
Speaker 5: a Kevin Durant rookie. You want something with a population
16:21
Speaker 5: report that's relatively uh low, maybe in the low thousands
16:25
Speaker 5: for a nice card.
16:26
Speaker 2: A population report? What's that?
16:28
Speaker 6: So?
16:29
Speaker 5: A population report is your cards are greater on a
16:32
Speaker 5: one to ten scale, And if you go on PSA's site,
16:35
Speaker 5: the company that grades them. They have the number of
16:38
Speaker 5: how many there are of each grade publicly, and that's
16:41
Speaker 5: that's the.
16:41
Speaker 6: Popular great the condition of the card too, right, that's
16:44
Speaker 6: that's it.
16:44
Speaker 2: It can't have any treases in it or.
16:47
Speaker 5: That's when it's mint t exactly perfect.
16:50
Speaker 2: Should you keep your card like in those like big
16:54
Speaker 2: not glass but like chre elastic things like it's like
16:56
Speaker 2: a thing.
16:58
Speaker 5: Yeah, So the safest way to keep your cards this
17:00
Speaker 5: is in a top layer so if you if anybody
17:03
Speaker 5: looks it up, you'll see it immediately. What that is
17:06
Speaker 5: a lot of the other cases, like binders, aren't the
17:08
Speaker 5: best for keeping your cards in good condition.
17:14
Speaker 2: Finds for cards When I was a kid, that's a
17:16
Speaker 2: fact I used to have that.
17:18
Speaker 5: So funny enough, The reason that a lot of those
17:22
Speaker 5: older cards are so valuable in great condition is because
17:26
Speaker 5: everybody stored them in binders and they're not in perfect condition.
17:30
Speaker 5: So it's really hard. You know, there are tens of
17:32
Speaker 5: thousands of graded Michael Jordan rookies, but they're only three
17:36
Speaker 5: hundred and thirty psa tens and that's why they're over
17:39
Speaker 5: four hundred thousand dollars.
17:41
Speaker 6: So somebody knew where to put them, they saw them
17:43
Speaker 6: somewhere other than to bind it.
17:44
Speaker 5: Or they just got lucky, like that's often what it is.
17:46
Speaker 5: Or they are paying insane premiums to open the box.
17:50
Speaker 5: Now doing that gambling approach and maybe pulling ones fresh
17:53
Speaker 5: out of a pack.
17:54
Speaker 6: Yeah, that was I mean, that's I asked that because
17:56
Speaker 6: that was going to be the strategy. I remember that
17:58
Speaker 6: my friend had enough money, he would just buy the box, right,
18:02
Speaker 6: and he would buy like his parents would buy them
18:03
Speaker 6: three boxes, and we were buying packs every week.
18:05
Speaker 2: It was like he had the whole set before we
18:08
Speaker 2: can get there.
18:10
Speaker 5: Right. So back in the day, it probably made sense
18:13
Speaker 5: because every card pulled out of those has appreciated so
18:15
Speaker 5: much to make it make financial sense in retrospect. But
18:19
Speaker 5: now it's just straight up gambling and you're probably gonna lose.
18:21
Speaker 2: So my first investment a couple of weeks ago, shout
18:26
Speaker 2: out to Neil. I showed you the Mike Trout Mike
18:30
Speaker 2: Trout ninety five card. I think it was it was
18:33
Speaker 2: ninety five, because that's like the look.
18:35
Speaker 5: Of it, right, Mike Trout is not a pro base.
18:41
Speaker 2: It was just called the ninety five card. But you
18:43
Speaker 2: said that, you said that I'll be good with that, right, Yeah,
18:45
Speaker 2: why'd you say that? So that's Project seventy.
18:48
Speaker 5: It's a series that Tops put out where they have
18:51
Speaker 5: a bunch of different artists making cards of popular players
18:55
Speaker 5: who who who also previous famous looks of So they
19:00
Speaker 5: did Project twenty twenty last year with a bunch of
19:03
Speaker 5: artists and those appreciated pretty significantly.
19:06
Speaker 2: So yeah, yeah, like how like how much like one
19:09
Speaker 2: average percent?
19:10
Speaker 5: So if you look at the last year graph of
19:14
Speaker 5: Tops twenty twenty, right when they dropped, they had a
19:17
Speaker 5: crazy uptick. Some of them went up five, ten, twenty x.
19:21
Speaker 5: Then they've come down since, but are still you know,
19:24
Speaker 5: worth double what a lot of people paid for them? Then?
19:27
Speaker 2: Is there like a website where you can track like
19:29
Speaker 2: the card, like like you know, like stock X you
19:32
Speaker 2: can look at the sneakers obviously, you know, if you
19:35
Speaker 2: crypto it is a bunch of different website stock you
19:37
Speaker 2: can like look to see what the stock is doing
19:39
Speaker 2: if it's up and down for the day. Is it
19:40
Speaker 2: the same for trading cards eBay? eBay eBay.
19:43
Speaker 5: If you go on eBay, type in whatever card you have,
19:46
Speaker 5: click settings, go to sold listings. You can see what
19:49
Speaker 5: every car is sold forever.
19:52
Speaker 2: And it goes up and down interday like stocks.
19:55
Speaker 5: Yeah, so and a lot of it. There are other
19:59
Speaker 5: parts of it to be aware of. So let's say
20:03
Speaker 5: you know, there are people out there who I don't
20:05
Speaker 5: necessarily approve of whom. Let's say let's say there are
20:09
Speaker 5: fifty of a card and one person owns twenty of them.
20:12
Speaker 5: Most people go by recently sold listings, So if you're
20:16
Speaker 5: if you like, I was at a big Dallas sports
20:19
Speaker 5: card show a couple of weeks back, and the way
20:22
Speaker 5: that people decide what to pay for cards is by
20:24
Speaker 5: going to eBay and looking at what sold listings were.
20:26
Speaker 5: It's called a comp so you're what you're comparing it
20:28
Speaker 5: to what some people will do if they have twenty
20:31
Speaker 5: out of fifty of a card, is they'll sell one
20:34
Speaker 5: and bit it up themselves, so it looks like it's
20:36
Speaker 5: worth more. Because you're dealing with such limited quantities of something,
20:40
Speaker 5: it's much easier to manipulate. So that's something to be
20:43
Speaker 5: super cognizant of if you're spending a lot on a
20:47
Speaker 5: on a given card.
20:48
Speaker 6: So if I'm invested in cards, which company is the
20:52
Speaker 6: has the highest return? Is it tops like like the
20:55
Speaker 6: top three or so.
20:55
Speaker 5: It all depends on the sport. License is the number
20:58
Speaker 5: one thing. So Panini has the lights for basketball and football.
21:02
Speaker 5: Tops has the license for baseball, Upper Deck has the
21:05
Speaker 5: license for hockey. That's how you want to determine what
21:10
Speaker 5: sport you're investing in. Where a lot of them, like
21:12
Speaker 5: Panini puts out baseball, but don't buy baseball from Panini.
21:15
Speaker 5: Some other companies put out basketball, but don't buy it
21:18
Speaker 5: if it's not Panini Because they have the NBA license.
21:20
Speaker 5: It means they can put the players in the jerseys
21:22
Speaker 5: that they that they play for.
21:24
Speaker 2: I got it, and you should where where should you
21:26
Speaker 2: buy it?
21:26
Speaker 6: That?
21:26
Speaker 2: Just from these webs Should you ever buying from third
21:28
Speaker 2: person third parties? Or Yeah?
21:31
Speaker 5: So the safest way to buy cards is buying graded
21:35
Speaker 5: cards from high rated sellers on eBay. That's that's I
21:39
Speaker 5: would say the safe or going to an actual card
21:42
Speaker 5: show and seeing the card physically.
21:44
Speaker 2: Or a website, right, yeah, I mean, or you have
21:47
Speaker 2: like the Tops they have.
21:48
Speaker 5: They have a website.
21:49
Speaker 2: Yeah.
21:49
Speaker 5: If you want to buy like a pack or box
21:51
Speaker 5: of cards, that's that. But if you're looking at it
21:54
Speaker 5: from an investment perspective, I would pick out I would
21:57
Speaker 5: do a ton of research. I wouldn't spend the dollar
22:00
Speaker 5: before you do weeks and weeks and weeks of due diligence.
22:04
Speaker 5: And that can be everything from watching interviews with collectors
22:08
Speaker 5: to watching people open boxes on YouTube the same way
22:11
Speaker 5: that you know they're you know, box breaks, like people
22:15
Speaker 5: open boxes of like tech products. Right, It's the same
22:18
Speaker 5: for sports cards, and by watching those and seeing what's
22:21
Speaker 5: pulled and seeing people talk about the values, you can
22:23
Speaker 5: learn a lot watch card investment shows I have won,
22:27
Speaker 5: so you know, things like that are good ways to
22:31
Speaker 5: get educated before spending a dollar.
22:34
Speaker 2: So is it always the potential of the player that
22:38
Speaker 2: will dictate if it's going to because like sometimes it's
22:41
Speaker 2: cnnomaly where it's like I've heard in the past, like
22:44
Speaker 2: with the player might not necessarily be the greatest player,
22:48
Speaker 2: but it's just something about that player, like you, I mean,
22:50
Speaker 2: like maybe like a I don't know if you have
22:52
Speaker 2: an example, but like in my brain, I'm thinking, like
22:55
Speaker 2: somebody like spud Web wasn't the greatest of all time.
22:59
Speaker 2: I don't know how that was. Card Is, but he's
23:01
Speaker 2: one of these people that have just lived in He's
23:04
Speaker 2: a coachal even po Jackson. That's probably a better example.
23:07
Speaker 2: Paul Jackson is not is he even in the Hall
23:09
Speaker 2: of Fame. No, he's not a great No, no, no,
23:14
Speaker 2: I'm saying as far as if you look at his
23:15
Speaker 2: NFL career, sure because of injury, Well it is what
23:18
Speaker 2: it is. He's not a great NFL player. But the
23:22
Speaker 2: legend of Bo Jackson is much bigger than his actual
23:26
Speaker 2: athletic accomplishments as a professional. Right, so in my brain
23:31
Speaker 2: that his card would still be valuable even though somebody
23:36
Speaker 2: like Thurman Thomas a way better career. But Thrman Thomas
23:41
Speaker 2: is not held in the same regard as Bo Jackson.
23:44
Speaker 5: At the end of the day, you're betting on the person,
23:45
Speaker 5: not the player. You know. That's why Day of portino
23:50
Speaker 5: A cards from twenty fourteen, Alan and Get there are
23:52
Speaker 5: hundreds of dollars, sometimes thousands. It's why Joe Rogan, who
23:56
Speaker 5: has a card from when he was from you know,
23:58
Speaker 5: being a UFC broadcast aster in two thousand and nine,
24:01
Speaker 5: I've paid over a thousand dollars for a Joe Rogan
24:04
Speaker 5: rookie card because.
24:05
Speaker 2: A rookie card is an announcement.
24:07
Speaker 5: Yes, wow, yeah. People only realize that a few months back.
24:11
Speaker 2: So who makes those cards?
24:14
Speaker 5: So that that was the top.
24:16
Speaker 2: If you're not an athlete, oh, you have to do
24:17
Speaker 2: a deal with Tops UFC. So he was a UFC
24:20
Speaker 2: announce So if Alesia wants to have an early a
24:23
Speaker 2: leisure rookie card right for our debut podcast, Like, who
24:27
Speaker 2: do we talk to about that? Yeah?
24:28
Speaker 5: So so audience this couple of ways. Usually it's leagues
24:32
Speaker 5: that create partnerships. So like you mentioned, you know, the UFC,
24:36
Speaker 5: they got a partnership with TOPS and they produced that set.
24:40
Speaker 5: If you want to do it, you could do it independently,
24:42
Speaker 5: or you could do it with TOPS or pinning your
24:44
Speaker 5: upper deck. The good thing about you know you guys,
24:46
Speaker 5: you guys own all your own IP and you know
24:49
Speaker 5: you could just go directly to them and be like, hey,
24:51
Speaker 5: we want to do our own set and then have
24:54
Speaker 5: it tagged on there would be a car.
24:58
Speaker 2: That's a fact. That's a good idea. So let's talk
25:00
Speaker 2: about Howard. Let's get into this Jay z oh Man legend. Go,
25:06
Speaker 2: this guy just can't can't lose. So he his his
25:11
Speaker 2: player card sold for one hundred thousand dollars recently, which
25:15
Speaker 2: you said was one hundred x rate of return.
25:18
Speaker 5: Just to that, Yeah, talk about that, so funny, funny
25:23
Speaker 5: story on that front. One sold for about twenty five
25:26
Speaker 5: hundred dollars was slightly worse, but this was a few
25:29
Speaker 5: months ago. That sold caught the attention of some people.
25:34
Speaker 5: I know Jay personally has seen that sale and thought
25:37
Speaker 5: that it was funny but didn't know what it was.
25:40
Speaker 5: And then, you know, with the increase in alternative celebrity cards,
25:47
Speaker 5: so everything from Bill Gates cards from the nineteen nineties
25:52
Speaker 5: to Dave Portinoy to Joe Rogan to you know, Oprah,
25:57
Speaker 5: you got everybody's cards from like these random that's not
26:00
Speaker 5: usually not produced by major companies, but especially.
26:03
Speaker 2: A random person just makes it.
26:05
Speaker 5: Or a company that used to exist and doesn't exist anymore,
26:08
Speaker 5: and stuff like that have exploded. People realized that this
26:13
Speaker 5: jay Z card made by Tops, it's called a superfractor.
26:16
Speaker 5: It's the one of one. There are a few different
26:18
Speaker 5: one of ones, but this is one of the best.
26:21
Speaker 5: One of ones. Was a card to have And all
26:24
Speaker 5: you need for a card to become really, really valuable
26:27
Speaker 5: is a couple of rich people getting in a bidding war.
26:29
Speaker 5: And I think that that's what happened, and it sold
26:32
Speaker 5: for over one hundred and five thousand dollars, becoming the
26:35
Speaker 5: all time record for a non sports or Pokemon or
26:40
Speaker 5: magic the Gathering cards sold.
26:42
Speaker 2: Ever, how much was it when it originally came out.
26:45
Speaker 5: I mean somebody pulled it out of a pack, So
26:47
Speaker 5: somebody got it out of a ten dollars.
26:49
Speaker 2: It was, it was, it was. It was a one
26:51
Speaker 2: on one inside of a pack. Yeah, and that was
26:53
Speaker 2: the only one in the world, correct, And they put
26:55
Speaker 2: it inside of a pack. Yeah, right, gold is a
26:58
Speaker 2: golden ticket.
26:59
Speaker 6: But what kind of pack is it? Is it a
27:00
Speaker 6: pack of just random celebrities that have card.
27:02
Speaker 5: Like right, so that I believe that was a baseball
27:06
Speaker 5: set that they had just shoved it in. Sometimes they'll
27:09
Speaker 5: do that. It's like in two thousand and eight TOPS
27:11
Speaker 5: put presidents. They put Barack Obama's rookie card, which is
27:15
Speaker 5: now thousands of dollars as well, But they put that
27:19
Speaker 5: in a baseball set in Series one of two thousand
27:21
Speaker 5: and eight TOPS Baseball and people just randomly got them.
27:25
Speaker 5: That's that's that's that's sort of the betting side of it.
27:28
Speaker 5: So yes, in theory, you can have incredible returns just
27:31
Speaker 5: like you can you know, buying a lottery ticket, there's
27:34
Speaker 5: no there's no difference. You're not going to win. That's crazy,
27:38
Speaker 5: except for when you do find it from the settlement. Correct,
27:41
Speaker 5: it's not like an NFT where you get perpetual.
27:46
Speaker 2: What hell was this? Well, we're going to have this
27:50
Speaker 2: NFT conversation. Well before we go to well, let's transition
27:52
Speaker 2: at FCS in the perfect transition. I think is NBA
27:55
Speaker 2: top shot h something I've been handing about a lot recently.
27:58
Speaker 2: What is NBA top Shot.
28:00
Speaker 5: NBA top Shot is a licensed blockchain platform where they
28:05
Speaker 5: take highlights and turn them into NFTs. But it's not decentralized.
28:10
Speaker 5: It's super centralized on NBA top shot dot com. It's
28:13
Speaker 5: not like other NFTs you can transfer it from platform
28:16
Speaker 5: to platform. Top Shot is confined to this one. So
28:20
Speaker 5: they created a centralized, licensed platform to sell NBA highlights
28:24
Speaker 5: as NFTs, and some have gone from thousands to hundreds
28:28
Speaker 5: of thousands.
28:30
Speaker 6: I'm still like baffled by some of them. I watched
28:33
Speaker 6: a Kyrie Irving layup.
28:36
Speaker 2: From the Celtics that were selling for ninety five thousand dollars.
28:39
Speaker 2: I'm just how how do we determine to value these things?
28:43
Speaker 5: The value of anything is what somebody's willing. But for
28:48
Speaker 5: top Shot, so a lot of the ones that are
28:51
Speaker 5: selling for a lot are from Series one, so they
28:53
Speaker 5: put it out in series. Series one for top Shot
28:56
Speaker 5: is more limited quantity. It was before it was popular,
28:59
Speaker 5: and that's all. A lot of these things are the
29:00
Speaker 5: second something that's popular. It's now a new market value.
29:04
Speaker 5: It coin is super popular. That's why it's sixty thousand
29:06
Speaker 5: dollars a coin. Top Shot is now super popular. That's
29:10
Speaker 5: why some of those Series ones are selling for ninety
29:13
Speaker 5: five one hundred two hund three hundred thousand dollars. Series
29:16
Speaker 5: two is less expensive. Series three will be less expensive
29:19
Speaker 5: than that. Series four less than that unless the demand
29:21
Speaker 5: increases at the same proportional rate.
29:23
Speaker 2: And when they do buy series they're changing something specific
29:26
Speaker 2: inside of the NFT itself.
29:28
Speaker 5: So it's just the highlight. So Series one was last
29:30
Speaker 5: year's NBA season, but also the rookie NFT for a
29:34
Speaker 5: lot of these guys, and in all collectibles, rookie is king.
29:39
Speaker 5: You want the Rookie of everything you buy, and.
29:41
Speaker 6: That doesn't even matter, not even the player's status as
29:44
Speaker 6: a ruse, just incollectible collectible.
29:46
Speaker 2: It's a rookie collectible.
29:47
Speaker 5: So if you're buying art, you want the person's first thing,
29:50
Speaker 5: or you want the best, or you know, in Pokemon
29:53
Speaker 5: you want the first edition. In Magic Gathering, you want
29:55
Speaker 5: the first edition. You go ohs. The same when you're
29:59
Speaker 5: buying like toys like Seth Donad's Beanie Baby whatever, you
30:03
Speaker 5: want the first thing.
30:04
Speaker 2: So let me ask you this, all right, So let's
30:08
Speaker 2: get into this conversation because people don't and fully understand it.
30:11
Speaker 2: Like the Lebron James dunk, right, I think it's sold
30:15
Speaker 2: for how much?
30:16
Speaker 5: Did it so for one of the best A couple
30:19
Speaker 5: of hundred thousand. A couple of my buddies bought bought those.
30:23
Speaker 2: Yeah, you have some rich a lot of your friends,
30:28
Speaker 2: all right, So I want to paint this visual picture
30:31
Speaker 2: for people that might not fully understand what's going on here.
30:34
Speaker 2: So this is the world of sports collectibles and NFTs collide,
30:37
Speaker 2: and we're gonna have a conversation about NFTs. But Lebron James,
30:41
Speaker 2: he's going up and he's dumb. It's like a highlight
30:43
Speaker 2: that you can see on Sports Center, YouTube, Instagram, whatever.
30:47
Speaker 2: So a lot of people don't fully understand it because
30:49
Speaker 2: it's like, Okay, why would I pay for something that
30:51
Speaker 2: I could already see on YouTube for free? Right? But
30:56
Speaker 2: correct me if I'm wrong. And my understanding of it
30:59
Speaker 2: is like now you own it, and it's no different
31:03
Speaker 2: from the Mona Lisa, where, yeah, you can see the
31:07
Speaker 2: Mona Lisa on YouTube, you can see the Mona Lisa
31:09
Speaker 2: on Google Images, but you don't own the Mona Lisa.
31:13
Speaker 2: The lover in Paris does. If you want to see
31:15
Speaker 2: the real, authentic Mona Lisa, you have to go to Paris.
31:20
Speaker 2: So now that highlight is all over, it can be
31:23
Speaker 2: seen all over, but you own the highlight. Is this correct?
31:30
Speaker 2: You're paying for the rights to sell it, so you
31:32
Speaker 2: own the highlight, So even though other people can see
31:34
Speaker 2: it for free, you don't.
31:34
Speaker 5: You don't own the IP. Like if it's the NBA
31:37
Speaker 5: owns it, the NBA gives up no intellectual property to
31:41
Speaker 5: top shot. The only thing that you're paying for is
31:44
Speaker 5: a legal way to be able to sell said highlight,
31:48
Speaker 5: sell the blockchain of said highlight, so you know, if
31:52
Speaker 5: somebody wants to use that clip in a movie or
31:54
Speaker 5: in a commercial. You're not getting paid dividends by the NBA,
31:58
Speaker 5: but you know, similar to the Mona Lisa. The person
32:01
Speaker 5: who owns the Mona Lisa or the museum that owns
32:03
Speaker 5: the Mona Lisa, has the ability to sell it, has
32:05
Speaker 5: the ability to do other things with it. The same
32:08
Speaker 5: is true with a top shot. So yes, I've watched
32:11
Speaker 5: that Lebron dunk tons of times, but I don't have
32:14
Speaker 5: the ability to sell it because I don't own that
32:15
Speaker 5: top shot.
32:16
Speaker 6: How does that work with the NBA since they own
32:18
Speaker 6: the intellectual property for it. When I take the Highlight
32:21
Speaker 6: and now try to sell it, could there be a lawsuit?
32:24
Speaker 5: Don a rule, So there's definitely not gonna be lossuit
32:27
Speaker 5: because it's it's licensed, so they paid the NBA to
32:30
Speaker 5: be able to do this. But I do think it
32:33
Speaker 5: will be a very interesting situation when their licensing agreement
32:36
Speaker 5: comes to an end because it has grown so much
32:40
Speaker 5: faster than I thought I was going to. From the
32:43
Speaker 5: NBA's standpoint, it is. I mean, they've done like three
32:45
Speaker 5: hundred million year a day. These numbers are ridiculous.
32:49
Speaker 2: So you own it, which you really don't own it
32:51
Speaker 2: because the NBA still owns the highlight, right, okay.
32:56
Speaker 5: But you own the digital collectible of that highlight, so.
33:00
Speaker 2: You own Where is this digital? Is this digital?
33:03
Speaker 5: Is it a hologram? Let me explain it this way.
33:06
Speaker 5: Let's say you buy that mic Trout card. You don't
33:08
Speaker 5: own the photo of the mic Trout card, but.
33:11
Speaker 2: You own the mic Trout card card. Yeah, okay, I
33:13
Speaker 2: got it. So the NFT of that Lebron James Dunk
33:18
Speaker 2: is this? How have I seen this? Is it like
33:20
Speaker 2: inside of a cube? That's like a hologram? Rot Yeah,
33:25
Speaker 2: that's that's what happening.
33:26
Speaker 5: But the cool thing about n f T is are
33:28
Speaker 5: they go with you wherever you go. So I have, like,
33:31
Speaker 5: I have too many sports cards to be able to handle.
33:33
Speaker 5: I just do all sports card collectors, so I can't
33:36
Speaker 5: physically have them with me at all times. I wish
33:38
Speaker 5: I could have brought them all here, but I can't.
33:41
Speaker 5: But my NFT collection comes with me wherever I go.
33:44
Speaker 5: It's my phone, it's on my computer, it's on anybody
33:46
Speaker 5: else's phone if I log in.
33:48
Speaker 2: So all right, But but how though? How is it
33:51
Speaker 2: like a website? Is it a USB chord? Where is
33:55
Speaker 2: that like?
33:57
Speaker 5: Is it ap?
33:58
Speaker 2: How do you access your NFT collection?
34:00
Speaker 5: So for top Shot, it's on NBA top shot dot com.
34:03
Speaker 5: For other collectibles. Some are on you know, other platforms.
34:06
Speaker 5: I'm an advisor for a platform called Authornity where we're
34:10
Speaker 5: producing authentic n f T collectibles for celebrities, partnering big
34:16
Speaker 5: celebrities with with big artists. So we announced our Muhammad
34:21
Speaker 5: Ali collection with his foundation and part of that goes
34:24
Speaker 5: to their charity, Fernando Tatist Junior the other day, Tony
34:27
Speaker 5: Hawk last week. It's super exciting and that that's all
34:32
Speaker 5: on you know, the Authnity platform. Whereas you know, you
34:35
Speaker 5: have other platforms where different things can live on and
34:38
Speaker 5: you can transfer them from one platform to another if
34:41
Speaker 5: they're decentralized. That's the key differentiator between n f D platforms.
34:46
Speaker 5: Top shot is centralized, so you.
34:48
Speaker 2: Can't transfer the top shot from one place take it
34:51
Speaker 2: off to another place.
34:52
Speaker 5: Correct.
34:52
Speaker 2: So what all right, let's get into this what is
34:54
Speaker 2: an n f T and like a third grade explanation
34:57
Speaker 2: because I think most people haven't they've heard of it. No,
35:00
Speaker 2: people are making a bunch of money, but they still
35:02
Speaker 2: fully understand what an NFT is.
35:04
Speaker 5: Right, So I'll preface this with everything is super new
35:09
Speaker 5: if you had asked most of the experts. And that's
35:11
Speaker 5: why I say like, I don't like me call it
35:13
Speaker 5: expert because I didn't know what an NFT was a
35:14
Speaker 5: year ago, So how could I possibly be an expert now? Right?
35:19
Speaker 5: So if you ask most people who are the biggest
35:21
Speaker 5: in the space what an NFT was two years ago,
35:25
Speaker 5: they wouldn't have an answer. So it's totally understandable as
35:28
Speaker 5: a preface that people don't know what it is because
35:30
Speaker 5: most people didn't. NFT is an acronym for non fungible token,
35:35
Speaker 5: and all that means in short, is it's the ability
35:39
Speaker 5: to sell a digital collectible. That's really what it is.
35:42
Speaker 5: There are all of these different platforms that sell you know,
35:45
Speaker 5: whether it be a photo or video or art that
35:49
Speaker 5: is only available in this digital form unless it has
35:52
Speaker 5: a corresponding physical aspect. But most only have this digital form,
35:56
Speaker 5: and you buy it, you are the either sole owner
36:00
Speaker 5: of it or if there's a set quantity, you are
36:02
Speaker 5: one of that many owners of it, and then you
36:05
Speaker 5: have the ability to resell that. Let's say I drew
36:09
Speaker 5: something on this table here, took a photo of it,
36:13
Speaker 5: then we destroyed the table so there's no physical, uh,
36:16
Speaker 5: you know, component of it, and then I made that
36:20
Speaker 5: an NFT and somebody could go out and buy the
36:23
Speaker 5: NFT of my drawing on this table, and then they
36:26
Speaker 5: would own that. I wouldn't own it, they would. And
36:29
Speaker 5: the cool thing about NFTs from an artist standpoint is
36:32
Speaker 5: you get twenty percent royalty or ten percent royalty whatever
36:35
Speaker 5: you set it as in advance. So it's different from
36:38
Speaker 5: any card or any physical asset. Whereas you know, Banksy
36:43
Speaker 5: can sell a work of art for a million dollars,
36:45
Speaker 5: but that's the last million dollars you see, is half
36:48
Speaker 5: million after taxes. And you know, whereas somebody could sell
36:54
Speaker 5: an NFT today for a million dollars, you could sell
36:57
Speaker 5: that same artwork for a million and then it gets
37:00
Speaker 5: sold for two million, but he gets four hundred thousand
37:03
Speaker 5: of that because he had a twenty percent royalty on
37:05
Speaker 5: it and it's tracked all within blockchain, and it's passive
37:09
Speaker 5: because you're not doing anything.
37:11
Speaker 2: So can we go back to two seconds?
37:12
Speaker 6: Because when you said that centralized like top shot, if
37:15
Speaker 6: you've had your car collection, are some of.
37:18
Speaker 2: Those NFTs also on the Ethereum network?
37:20
Speaker 6: So I'm thinking like if I have an NFT and
37:23
Speaker 6: I'm putting it on the etherm Nework, now can that
37:25
Speaker 6: live inside my ethereum wallet.
37:27
Speaker 5: No, so top shot runs on something called dapper or
37:32
Speaker 5: their own coin, their own currency. It's not on ethereum
37:36
Speaker 5: at all. It's crypto over right, it's their own token.
37:40
Speaker 2: So you have to buy NFTs with cryptocurrency correct, most
37:44
Speaker 2: platforms platform.
37:45
Speaker 5: Some platforms allow you to pay via credit card to
37:48
Speaker 5: turn that into crypto, but most of the end to
37:52
Speaker 5: end exchanges run on crypto.
37:54
Speaker 6: If I have a VISA massive card, it does a
37:56
Speaker 6: conversion or do I have to transfer it to whatever
37:58
Speaker 6: the token of choices.
38:00
Speaker 5: It all depends on the platform, but most require you
38:03
Speaker 5: to just have the ethereum or the ability to turn
38:07
Speaker 5: it into their own currency.
38:09
Speaker 2: So ethereum is a coin of choice for NFTs, right.
38:13
Speaker 5: Yeah, it really has shaped out that way. The utility
38:17
Speaker 5: of ethereum beats the utility of Bitcoin and light cooin
38:23
Speaker 5: or without doage coin. You know, a piece of utility
38:27
Speaker 5: for a lot of those other tokens that that has
38:29
Speaker 5: been And although I will say ethereum, it's wort of
38:32
Speaker 5: knowing that it is an inflationary token whereas bitcoin is not.
38:36
Speaker 5: There are more ethereum produced to match the natural inflation,
38:42
Speaker 5: whereas bitcoin is a set quantity. So all those same
38:46
Speaker 5: things again apply back over to sports cards and collectibles.
38:50
Speaker 5: You want to know the quantity, you want to know
38:52
Speaker 5: how many are out there.
38:54
Speaker 6: That was one of the things we was studying was
38:56
Speaker 6: the circulating and supply of the coin, right because we
38:59
Speaker 6: know if there's going to be eliminated I think it
39:01
Speaker 6: was like nineteen or eighteen point two million bitcoin, then
39:04
Speaker 6: at some point there will be no more there are
39:06
Speaker 6: than to be produced. And so when we saw etherum,
39:09
Speaker 6: before we even understood like, okay, that's why they have
39:12
Speaker 6: to keep making coins, it was like, all.
39:13
Speaker 2: Right, well what can the value be? Well, the functionality
39:16
Speaker 2: will be determined on how many people build on it.
39:18
Speaker 5: Yeah, So it's just being aware of that. Like you know,
39:20
Speaker 5: there's so many things underneath it, like chain lanth, there
39:22
Speaker 5: are so many eerners. What's up?
39:25
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42:15
Speaker 5: Incredible things underneath Ethereum and so many cool platforms built
42:18
Speaker 5: on it that have you know, thousands of daily exchanges.
42:23
Speaker 5: It's it's really incredible. And Ethereum two point zero hasn't
42:26
Speaker 5: even launched yet. It's like, you know, you know, transparently. Also,
42:31
Speaker 5: I'm invested in Ethereum, so obviously I believe in it,
42:33
Speaker 5: but but it does have a lot of utility.
42:36
Speaker 2: Yeah, I mean, all this stuff is stuff that you know,
42:38
Speaker 2: it's changed in the world, and it's all kind of
42:40
Speaker 2: combining together. I just put more I was always invested
42:43
Speaker 2: in Ethereum. I invested more money Ethereum. A couple of
42:45
Speaker 2: weeks ago. I bought my first trading card as let's go, dude,
42:49
Speaker 2: you're on fire. I know right now, I just need
42:53
Speaker 2: the n FT. But I feel like as NFTs go up,
42:57
Speaker 2: Ethereum I'm going to go up as well. Kind of
43:00
Speaker 2: tied to each other.
43:01
Speaker 5: I for a moment, I and in some ways I
43:05
Speaker 5: look at Ethereum as the ETF for n f T
43:07
Speaker 5: s from the sense of there's nothing more broad that
43:11
Speaker 5: you can get unless you're investing in a platform that
43:15
Speaker 5: does it or an individual you know, something like that.
43:19
Speaker 2: That's a good comparison the ETF n f t s,
43:23
Speaker 2: meaning it's a safe way to kind of indirectly invest
43:27
Speaker 2: in n f t s because they kind of tied loosely,
43:30
Speaker 2: tied to each other.
43:31
Speaker 5: Very loosely, because n f t s right now are
43:33
Speaker 5: a very very small percentage of what Ethereum's use cases
43:37
Speaker 5: are and most people are just holding their ethereum so
43:41
Speaker 5: a lot if it's not getting transacted anyways, but in
43:45
Speaker 5: a way way it is, you know, the most broad
43:48
Speaker 5: way too.
43:48
Speaker 2: Because that's that's my nice question. Have some in how
43:51
Speaker 2: do you invest in n f t s, That's the
43:53
Speaker 2: question people ask all.
43:54
Speaker 5: It's all so you can go to individual platforms like
43:57
Speaker 5: euthentity or you know, all these other platfors.
44:00
Speaker 2: Authornity, Yeah, Authornity, what is it Thornity. That's like so
44:03
Speaker 2: you can just buy anything or anything.
44:05
Speaker 5: Like so on on authornity. Once the platform is fully launched.
44:09
Speaker 5: There have been a few drops, but it's individual artists
44:13
Speaker 5: and celebrities so on. On Authornity. There are a couple
44:16
Speaker 5: different types of platforms. There are platforms that allow anybody
44:18
Speaker 5: to post anything. That's an example of that is a
44:21
Speaker 5: platform called open ce Open Seed, open c see Sea
44:26
Speaker 5: yeah Sea.
44:28
Speaker 2: Like the open.
44:31
Speaker 5: And anybody can upload anything on there. There's a bunch
44:33
Speaker 5: of crap like it is not good. You will lose
44:36
Speaker 5: your money. You'll only buy things that you know or
44:40
Speaker 5: buy things of you know, things where it's blatantly obvious
44:44
Speaker 5: that there will be lots of demand. Then there are
44:46
Speaker 5: other platforms like Authornity, the one that I'm an advisor for,
44:49
Speaker 5: where it's only celebrity. So every NFT drop on that
44:52
Speaker 5: platform is associated with somebody like Muhammad Ali or Tony
44:57
Speaker 5: Hawk or Fernando Tatis or other celebrities in the future, right,
45:01
Speaker 5: so you know that you know it's it's somebody.
45:04
Speaker 6: So this is when social equity now plays a huge
45:07
Speaker 6: part because so big. The more you have social equity,
45:11
Speaker 6: you can go onto this platform and now it becomes
45:13
Speaker 6: a rare thing separation from.
45:14
Speaker 5: The Simultaneously, I will say that where a lot of
45:17
Speaker 5: people are missing the mark is by either valuing things
45:22
Speaker 5: too high not properly quantifying for what the demand is
45:26
Speaker 5: going to be. Because trust is the number one thing
45:29
Speaker 5: in everything, right, whether it be from business to personal
45:33
Speaker 5: relationships whatever. Trust is everything, and especially between a celebrity
45:37
Speaker 5: and their fans, or an influencer and their fans, or
45:39
Speaker 5: a person and the people that follow them. And at
45:42
Speaker 5: where a lot of people are missing the mark on
45:44
Speaker 5: NFTs is they value things so high. People invest because
45:48
Speaker 5: they're really excited about this opportunity and then it goes
45:52
Speaker 5: down in value because they miss properly estimated what the
45:58
Speaker 5: demand would be. And then you're in a situation where
46:02
Speaker 5: people start saying, oh, I lost money on said persons drop,
46:06
Speaker 5: and that destroys consumer trust.
46:08
Speaker 6: So in your role as an advisor, you the person
46:10
Speaker 6: are saying like, this is this is the amount that
46:12
Speaker 6: we should have the quantity, this is the price target
46:15
Speaker 6: we should have.
46:15
Speaker 2: And this is the commission you should put on this.
46:17
Speaker 5: Yeah, so that's one of the things that I help
46:19
Speaker 5: with and I've helped you get other people on the
46:21
Speaker 5: team who are even better at that than I am.
46:25
Speaker 5: But but yeah, that's a super important component of it
46:28
Speaker 5: because if you put something out, you should always put
46:30
Speaker 5: something out for significantly less than what the demand is
46:33
Speaker 5: going to be, right, because then that's the room of appreciation.
46:37
Speaker 5: You want everybody to make money when you do anything
46:40
Speaker 5: if I put out if Virgil Ablo puts out a
46:43
Speaker 5: shoe for five thousand dollars, I don't know if it's
46:47
Speaker 5: going to be worth more than five thousand, and then
46:49
Speaker 5: it's tricky to get people to buy it. And even
46:51
Speaker 5: if they buy it, then it's like there's no good
46:54
Speaker 5: vibes there. Whereas if you put the shoe out for
46:56
Speaker 5: four hundred and then people go buy it. It's a
46:59
Speaker 5: race to go buy. Kanye is the goat of doing
47:02
Speaker 5: this with easy right, but just using Virgil as an example, here,
47:08
Speaker 5: people go out and five x their money on his
47:10
Speaker 5: sneakers and then everybody loves Virgil, Like this dude stands
47:15
Speaker 5: for appreciation on investment. You want to be that guy?
47:17
Speaker 5: You don't want to.
47:20
Speaker 2: That's interesting. So you think that people are looking at
47:23
Speaker 2: like you think that Virgil and Kanye thinking about that
47:25
Speaker 2: when they are dropping products, or even like Adidas or
47:30
Speaker 2: you know these type of brands where they're like thinking
47:32
Speaker 2: about the resale. They're thinking about the resale when they
47:34
Speaker 2: drop the.
47:35
Speaker 5: Retail because resale is what drives future buys. Resale is
47:41
Speaker 5: the reason that people buy the next product. Everybody's in it,
47:44
Speaker 5: everybody's in life to make money for obvious reasons, for
47:48
Speaker 5: better or worse in different aspects. Sometimes they are sometimes
47:51
Speaker 5: or not. When they're buying easy's either they're buying it
47:53
Speaker 5: to wear it and then they get that social status
47:55
Speaker 5: kick or bonus or ego flow or whatever, or they're
47:58
Speaker 5: in to make money or they just love that.
48:00
Speaker 2: Those people are so the retail. The retail is being
48:05
Speaker 2: dictated by the resale. Yeah.
48:08
Speaker 6: Yeah, So it's like when he puts out value one, right,
48:11
Speaker 6: if you miss out on volume one, you got it.
48:13
Speaker 6: Like now you're making sure that you don't miss value
48:16
Speaker 6: two because.
48:17
Speaker 5: It's a bitcoin, it's all the stuff, nobody behind it.
48:20
Speaker 2: I mean that part, but I'm just saying as far
48:22
Speaker 2: as like because like you said, they could probably charge more,
48:25
Speaker 2: but then it's like by charging more, you're actually hurting
48:29
Speaker 2: the resale, and the resale is actually hurting is actually
48:33
Speaker 2: helping the retail because the demand is that I'm going
48:37
Speaker 2: to buy this out the first day so I can
48:39
Speaker 2: resell it. So even though you're not you're not getting
48:41
Speaker 2: profit on the resale, it's actually helping the retail because
48:46
Speaker 2: all the resale sellers are rushing. If you raise the prices,
48:50
Speaker 2: then that's going to lower the demand for retail sell sellers.
48:55
Speaker 2: That's interesting.
48:56
Speaker 5: Everybody's got to make money.
48:57
Speaker 6: Yeah, I think Virgils is probably even better. I mean
48:59
Speaker 6: the same as well, one hundred and sixty dollars right now,
49:02
Speaker 6: the five thousand.
49:03
Speaker 5: Doesn't that establish so much trust for you?
49:05
Speaker 2: And he doesn't.
49:06
Speaker 6: His thing was like that, the ten drop that's ne
49:09
Speaker 6: ever happening again where it's easy. His goal from the
49:12
Speaker 6: start was everybody who ever wants a pair of easies
49:14
Speaker 6: will have a pair of easies.
49:16
Speaker 2: It doesn't happened yet.
49:16
Speaker 5: But he's working towards simultaneously. The stuff like the very
49:20
Speaker 5: early stuff like the Nike that's easy is so valuable
49:24
Speaker 5: because of the limited quantity. The early Adida is easy
49:27
Speaker 5: is so valuable because it wasn't yet made for everybody.
49:30
Speaker 5: And for Kanye, obviously, he's at a different point where
49:33
Speaker 5: I think his goals have shifted, particularly with his gap
49:36
Speaker 5: partnership and other things. And only Kanye can speak for
49:39
Speaker 5: this himself, but yeah, we'll ask him please.
49:45
Speaker 2: That's actually pretty dope, Okay, So at what point do
49:51
Speaker 2: you see all of this colliding? We spoke to Gary
49:54
Speaker 2: V about this with the World of because this is
49:57
Speaker 2: how I envisioned NFTs where it's like an NFT.
50:01
Speaker 5: Art.
50:02
Speaker 2: You know, I can actually instead of buying artwork, I
50:05
Speaker 2: can go on a website, see a dope artist that
50:07
Speaker 2: I like, buy their painting, have a hologram of it
50:12
Speaker 2: in my house, where now it's like I can move
50:16
Speaker 2: it to different rooms and now I'm actually living that
50:20
Speaker 2: art and I can take that art anywhere, and now
50:23
Speaker 2: it's like virtual reality. I buy it with cryptocurrency, so
50:26
Speaker 2: it's cryptocurrency and it's NFT all blended together and even
50:34
Speaker 2: moving even forward in my brain, like I buy I
50:40
Speaker 2: buy the Lebron James dunking over Jason Terry, Right, I
50:45
Speaker 2: buy that, So I buy it with crypto. It's an NFT,
50:50
Speaker 2: but now I actually can play it as a virtual
50:54
Speaker 2: moment like a little thing that sits here on the table,
50:58
Speaker 2: and I can just watch Lebron James dunking and just
51:01
Speaker 2: running back and just stop it. Am I going too
51:04
Speaker 2: far with this in my brain?
51:05
Speaker 5: Or is this no?
51:06
Speaker 2: Not at all?
51:07
Speaker 5: I think they're like everything you're thinking as one hundred
51:10
Speaker 5: percent right times a thousand right, Because once widespread adaptation
51:15
Speaker 5: of virtual reality and things like products like Oculus are
51:19
Speaker 5: made accessible by everybody, you're no longer living in the
51:22
Speaker 5: real world, So which is more important? I think there's
51:26
Speaker 5: a place for both. Obviously, I believe in NFTs. I
51:29
Speaker 5: also believe equally in sports cards and historical artifacts and
51:34
Speaker 5: things like that. You know an example of that, I
51:36
Speaker 5: recently bought an Abraham Lincoln signed document from eighteen sixty
51:40
Speaker 5: five where he was appointing the then Postmaster general. How
51:45
Speaker 5: what you paid for fifteen thousand, which I think is
51:49
Speaker 5: a steal because it's also great at a PSA ten.
51:53
Speaker 2: But what does something like that go and sell it?
51:55
Speaker 5: Like?
51:56
Speaker 2: Is that like at an auction or where you find.
51:58
Speaker 5: Yeah, usually just private collectors. It'll be private deals, but
52:02
Speaker 5: you'll find some of them an auction. Auctions can be
52:05
Speaker 5: tricky though, because sometimes they're unauthenticated, so you really have
52:07
Speaker 5: to know what you're doing. The best thing is always
52:09
Speaker 5: buying things in a PSA slab because it's previously authenticated.
52:13
Speaker 5: But to answer your question, I think that the farther
52:17
Speaker 5: and farther we get down the road of it of
52:20
Speaker 5: spending more time in digital spending more time in virtual reality.
52:24
Speaker 5: Like we think our screen times are high now, I
52:26
Speaker 5: think it's just the beginning Oculus is Facebook's virtual reality product.
52:31
Speaker 5: It's a headset that you put on and you're in
52:34
Speaker 5: virtual That's how I actually shop eBay, I look at
52:37
Speaker 5: easy in VR. Yeah, I do a few things in VR.
52:40
Speaker 5: But I think when you're in that sort of a
52:45
Speaker 5: landscape widespread for a lot of people, and you're able
52:49
Speaker 5: to go to go to your friend's house virtually and
52:54
Speaker 5: look at all of their collectibles. And some platforms like
52:57
Speaker 5: that exist now, like one's called VV I believe, where
53:00
Speaker 5: you have things where you can do They do that now,
53:03
Speaker 5: but that as well as companies like Infinite Objects, where
53:07
Speaker 5: they're making screens that you can buy now and have
53:10
Speaker 5: in your house and display all of your NFTs on
53:13
Speaker 5: a loop, like in your studio. I don't know if
53:15
Speaker 5: they've seen people probably see it in your social but
53:17
Speaker 5: you have a ton of album covers, right, Imagine if
53:20
Speaker 5: each one was a screen that rotated every album ever.
53:25
Speaker 2: The middle piece. Yeah, yeah, this is pretty crazy.
53:29
Speaker 6: My brother was Actually, he's been trying to put me
53:30
Speaker 6: onto this because of the exercise on it.
53:34
Speaker 5: It's amazing.
53:35
Speaker 6: He loves that, And so I think it'll be widespread
53:37
Speaker 6: when they can figure out to just make it a
53:39
Speaker 6: little bit smaller right now, it's like this big thing
53:41
Speaker 6: on your face and you kind.
53:42
Speaker 5: Of lose totally because it's expensive, exactly.
53:46
Speaker 2: And so I think definitely in the future, because that
53:48
Speaker 2: virtual world is something that you have touch. How I
53:52
Speaker 2: envision I have a very creative brain. I go too
53:55
Speaker 2: far sometimes, but how I envision it. There's no glasses
53:58
Speaker 2: at all. It's actually contact lenses. Right.
54:01
Speaker 6: That's smoking talk in the content, and you just go
54:04
Speaker 6: to Paris, you know, like who's that was my minority
54:07
Speaker 6: report with Tom Cruise. It was like you had the
54:08
Speaker 6: little lens and it was like it became the computer
54:10
Speaker 6: and everything was in front of him.
54:12
Speaker 5: It seems inevitable, right, It was like it was felt
54:15
Speaker 5: for telling it. You know, I'm young, right, but even
54:19
Speaker 5: in the last ten to fifteen years. Look at how
54:22
Speaker 5: far pros like the iPhone didn't exist fifteen years ago.
54:26
Speaker 2: Yeah, that's a.
54:27
Speaker 5: Crazy thing to wrap ahead around.
54:30
Speaker 2: If you're watching this, imagine for us. I can only
54:36
Speaker 2: if you're watching this or you listen to this screenshot
54:39
Speaker 2: it take a picture to take a mental note. This
54:41
Speaker 2: is documented in history, so when it actually happens ten
54:45
Speaker 2: years from now, you can say that we were on
54:48
Speaker 2: the cutting edge of providing this this insight, because I
54:52
Speaker 2: feel like there's no way that the world doesn't move
54:55
Speaker 2: into this direction fully because it's already headed in the direction.
54:59
Speaker 5: The rate of progress in society is only going faster
55:03
Speaker 5: and faster because of the ability to learn things. You
55:05
Speaker 5: have two year olds that are using iPads with fluidity,
55:08
Speaker 5: when eighty to ninety year olds can't. The compounded the
55:13
Speaker 5: compounded version of that is people advancing everything at rates
55:18
Speaker 5: that have never been done before and increasing every year.
55:23
Speaker 5: So year over year, the rate of technology improving is
55:26
Speaker 5: only going to get faster and higher. So I'm with you, guys,
55:30
Speaker 5: it's inevitable.
55:31
Speaker 6: I just thought about that in your life, Like the
55:33
Speaker 6: iPhone didn't exist when you were born with TNL Yeah,
55:35
Speaker 6: like that's crazy.
55:36
Speaker 2: iPads didn't exist, but they now. That's the crazy twenty is.
55:40
Speaker 2: Let's talk Let's talk some sports and your page. So
55:43
Speaker 2: you have an NBA page, Quohook's Nation. We've built it
55:47
Speaker 2: over a million followers. You had an interesting take on
55:51
Speaker 2: what the NBA versus other sports leagues. So if the
55:54
Speaker 2: NBA is more friendly with their content for content crea,
55:57
Speaker 2: there's a lot of people that like you have page
56:00
Speaker 2: what's to do for a It's a bunch of people
56:06
Speaker 2: to have curated content around sports, but especially around NBA
56:10
Speaker 2: and have become like celebrities on social media. So what
56:15
Speaker 2: is the NBA doing that other sports leagues are not doing?
56:20
Speaker 5: So funny enough, it's actually what they're not doing. The
56:24
Speaker 5: NFL will strike down people's content if they use NFL footage.
56:29
Speaker 5: The MLB will have pages deleted and wiped out because
56:32
Speaker 5: they're violating intellectual property. The NHL is the same way
56:37
Speaker 5: all pretty much all soccer leagues are the same way worldwide.
56:41
Speaker 5: Whereas the NBA realized something really early. They realized, you know,
56:44
Speaker 5: the same thing that maybe Kanye with Adidas realized, which
56:47
Speaker 5: was people talking about my thing is actually good for
56:50
Speaker 5: my thing. Why would I stop people from talking about
56:53
Speaker 5: it if it's not directly conflicting with our bottom line
56:56
Speaker 5: and our live TV viewership. So the NBA allowed micro
56:59
Speaker 5: commune it is to exist from the very beginning of
57:01
Speaker 5: the Internet, and that has led to the NBA having
57:05
Speaker 5: ten times as many followers as pretty much any other
57:07
Speaker 5: professional sports league themselves, not counting all the micro communities
57:12
Speaker 5: like Hoops Nation, you know, has five million on TikTok
57:16
Speaker 5: and a million on Instagram and you know, half a
57:18
Speaker 5: million on Facebook and all these that could have never
57:21
Speaker 5: existed without the NBA's IP policies. Whereas their view is
57:25
Speaker 5: if it doesn't directly conflict with our live TV viewership
57:29
Speaker 5: or you know, our digital viewership on full games, it helps.
57:32
Speaker 5: So AKA, if you're not live streaming our games or
57:36
Speaker 5: playing full game highlights, you're helping us problem.
57:40
Speaker 2: When people I shaved from shout out to them, they
57:43
Speaker 2: hit us up today and they wanted to post the
57:44
Speaker 2: clip that we did with Jim Jim Jong, and I'm like, sure,
57:48
Speaker 2: like you know what I'm saying, and we give you credit.
57:49
Speaker 2: Mind not bad, because that only leads to us becoming
57:53
Speaker 2: bigger because they have a huge twenty six million people
57:56
Speaker 2: on Instagram page exactly, people are going to see. Why
57:58
Speaker 2: would you not want them to show? You said along
58:00
Speaker 2: with they're not taking the entire podcast and repurposing it
58:04
Speaker 2: and running ads against it. I mean, the NBA content
58:07
Speaker 2: is more viewable.
58:09
Speaker 6: You can just tell if you look at all the
58:10
Speaker 6: sports and you look at the views for NBA Highlights,
58:12
Speaker 6: its passes any other sport.
58:14
Speaker 5: But I think that's why. I think because of the policy.
58:16
Speaker 5: That's why there's also more programmed for it. Maybe maybe football,
58:20
Speaker 5: but NBA I can't see them. Well, you can still
58:23
Speaker 5: have highlights, but baseball, I mean you hit a home run, okay,
58:28
Speaker 5: defensive play, something might trout, climb in the wall is
58:30
Speaker 5: pretty loud, but.
58:31
Speaker 2: It's not as likes jumping on you see somebody gett
58:34
Speaker 2: dunked on. So it doesn't matter who it is, it's better.
58:37
Speaker 2: It's better visually to watch NBA highlights to other sports.
58:41
Speaker 5: The uniqueness of the NBA and contrast other sports. You
58:44
Speaker 5: look at the NBA versus the NFL. NFL, you forty players,
58:47
Speaker 5: fifty sixty players on the field at the same time.
58:49
Speaker 5: They're all wearing helmets. You can't see their faces. MLB
58:51
Speaker 5: they're wearing hats and there are twelve players, thirteen players
58:54
Speaker 5: on the field at the same time. Hockey is a
58:57
Speaker 5: you can't even you don't even know if a person
58:58
Speaker 5: there could be a robot on the clue.
59:01
Speaker 2: I can't.
59:02
Speaker 5: Whereas with the NBA, you have five guys on a team,
59:05
Speaker 5: yeah uh, you know, ten guys on a court at
59:08
Speaker 5: the same time. You see their faces, You see Lebron's face.
59:10
Speaker 5: That's why NBA player is so much more famous than
59:13
Speaker 5: any other athletes. Soccer is actually similar, and the reason
59:16
Speaker 5: that soccer is so big is just because the amount
59:18
Speaker 5: of viewers is crazy. Even though they're smaller on the field,
59:21
Speaker 5: but you get more close ups and they're not wearing
59:23
Speaker 5: a mask or a hat or anything, so you can
59:24
Speaker 5: see their faces. The facial recognition of NBA players is
59:28
Speaker 5: unparalleled to other sports. So that's why they're twenty thirty
59:31
Speaker 5: guys with five ten million followers on Instagram as opposed
59:34
Speaker 5: to the NFL, where it's Odell Beckham Junior, case.
59:36
Speaker 2: Closes and you guys.
59:37
Speaker 6: And the important thing about what you guys can do
59:39
Speaker 6: is you can make a start, right, Yeah, that high
59:42
Speaker 6: Like I'll.
59:43
Speaker 2: Give you a perfect example.
59:44
Speaker 6: Right, most people have no idea who Tyler Haliburn is,
59:47
Speaker 6: but if they watch the highlight that he just dropped
59:48
Speaker 6: his guy on the floor, now I'm a fan because
59:50
Speaker 6: I got to see if he can do that again.
59:52
Speaker 2: Right, So it makes it like a unique thing where
59:54
Speaker 2: it's like you didn't know him before, but now you do.
59:56
Speaker 5: Because the highlight in the NFL for you to be
59:58
Speaker 5: big time used to be Tom Braidy. You have to
1:00:00
Speaker 5: win seven super you have to be the greatest of
1:00:02
Speaker 5: all time, and even then he has won seventh followers
1:00:06
Speaker 5: Lebron Champions.
1:00:07
Speaker 2: And I feel like sports in general has their popularity
1:00:11
Speaker 2: as far as players, has decreased drastically, Like when I
1:00:14
Speaker 2: was a kid growing up nineties even two thousands, like
1:00:18
Speaker 2: sports was everything like you really now not so much.
1:00:23
Speaker 2: Like NFL players don't mean anything. They don't anything this
1:00:26
Speaker 2: cultural relevance at all. Unless you, like you said, you're
1:00:28
Speaker 2: Odell Beckham or Tom Brady, you don't really You're not
1:00:32
Speaker 2: important at all. Social media influencers are way more important
1:00:36
Speaker 2: than NFL players, And only a couple of NBA players
1:00:38
Speaker 2: really mean that, like a couple like the All Stars.
1:00:41
Speaker 2: That's it. The average NBA players struggling to get into
1:00:44
Speaker 2: a club in self beach.
1:00:45
Speaker 5: But that's a funny visual. I can't.
1:00:53
Speaker 2: Well, he probably has more. You've heard about it. I'm
1:00:56
Speaker 2: sure he has more social pull than a lot of
1:00:57
Speaker 2: NBA players. It definitely does not even question. I mean,
1:01:00
Speaker 2: we've seen it with our platform, like for sure, I
1:01:03
Speaker 2: guarantee more people recognize us than a lot of NBA
1:01:06
Speaker 2: players at this point. So I say, I have to say,
1:01:09
Speaker 2: I'm going away with this. It used to be a
1:01:13
Speaker 2: thing where you where people say you are the sum
1:01:15
Speaker 2: of your friends that you hang out with. But I
1:01:18
Speaker 2: heard you say something that you are the sum of
1:01:21
Speaker 2: the Instagram pages that you follow. Yeah, talk about that.
1:01:24
Speaker 5: So in a year like twenty twenty or twenty twenty one,
1:01:27
Speaker 5: where our screen times are higher than the time that
1:01:30
Speaker 5: we spend around our friends and family, which is just
1:01:33
Speaker 5: the reality, you know, not to like sugar coat anything.
1:01:38
Speaker 5: The time you spend it is extremely important and impactful
1:01:43
Speaker 5: on you no matter what you do, whether you're hang
1:01:45
Speaker 5: out with friends in life or family, but for the
1:01:47
Speaker 5: phone's sake, it's so important what you see. You have
1:01:50
Speaker 5: to be consuming the right stuff. You have to be
1:01:52
Speaker 5: consuming stuff that helps you. You have to be consuming
1:01:55
Speaker 5: stuff that uplifts you, but not inorganically, not like cheesy
1:01:58
Speaker 5: or tacky like stuff that is actual beneficial, actually beneficial
1:02:03
Speaker 5: to you in your life. So that is why you
1:02:06
Speaker 5: know in the same way that you are the sum
1:02:10
Speaker 5: in real life of those whom you are closest to,
1:02:12
Speaker 5: those whom you talk to the phone on the most,
1:02:14
Speaker 5: even those who you snapchat whatever, they're all adding to
1:02:18
Speaker 5: who you are as a person, and that changes and
1:02:20
Speaker 5: ebbs and flows the same way like you know a
1:02:23
Speaker 5: body shape or something like that could when you work
1:02:25
Speaker 5: out right. But for Instagram it is so underrated. How
1:02:31
Speaker 5: important is who you follow? Unfollow everybody that isn't good
1:02:34
Speaker 5: to you because it's negative energy, and it's just it compounds.
1:02:39
Speaker 5: It compounds like crazy. You don't even notice it happening.
1:02:42
Speaker 5: You see a story of that bugs, you mute them forever.
1:02:45
Speaker 2: I'm serious.
1:02:46
Speaker 5: One strike policy. I have a one strike policy on
1:02:48
Speaker 5: my feed if I if I see something I don't like, gone, you.
1:02:52
Speaker 2: Do dumb shit? One time? You're done yet?
1:02:55
Speaker 5: And I thought that, unfollowless and I'll just mute them.
1:02:58
Speaker 5: Mute on Instagram is the most underrated tool.
1:03:00
Speaker 2: Instagram youtu yourself because it's like the algorithm. There's so
1:03:03
Speaker 2: many people that I don't even follow, and I actually
1:03:05
Speaker 2: want to see their content and I just never see
1:03:07
Speaker 2: it until i actually see them more on my Explore
1:03:09
Speaker 2: page randomly and I'm like, oh, I need to follow this.
1:03:12
Speaker 2: Oh I'm already following them. I haven't seen a post
1:03:13
Speaker 2: for forty two weeks.
1:03:14
Speaker 5: So one thing I'll say, when you follow somebody on Instagram,
1:03:17
Speaker 5: what they do is they immediately test to see if
1:03:19
Speaker 5: you're actually going to engage that account. I like it.
1:03:21
Speaker 5: They put the post at the top of your feet originally,
1:03:23
Speaker 5: So if you really want to see somebody's content, go
1:03:25
Speaker 5: and like those posts immediately, because then they'll keep feeding
1:03:28
Speaker 5: it to you.
1:03:29
Speaker 6: Oh okay, then can we talk about the importance of
1:03:32
Speaker 6: Hoops Nation because not only was it as a sports
1:03:35
Speaker 6: basketball outlet, but you have.
1:03:37
Speaker 2: Artists reaching out to you too.
1:03:39
Speaker 6: Meek Milk decided that, you know what, this is a
1:03:43
Speaker 6: basketball site, but it's an interesting reason why he pulls
1:03:46
Speaker 6: on you'll.
1:03:46
Speaker 2: Talk about that.
1:03:47
Speaker 5: Yeah, So for a bunch of different labels. Since I
1:03:51
Speaker 5: was like sixteen, well, I realized a couple of things.
1:03:54
Speaker 5: A you know, I had this platform all of my
1:03:58
Speaker 5: friends because you know, in any business, you're going to
1:04:01
Speaker 5: become friends with people are doing similar things. So all
1:04:02
Speaker 5: of a sudden, I had this huge network of all
1:04:04
Speaker 5: the basketball pages. You know, when I realized that, hey,
1:04:10
Speaker 5: these these uh you know, these rappers want to be
1:04:12
Speaker 5: NBA players. The NBA players want to be rappers. I
1:04:15
Speaker 5: am sort of a weird media intermediary here. Why don't
1:04:19
Speaker 5: we put a lot of these songs over the tops
1:04:22
Speaker 5: of the stuff We're already posting. So I started reaching
1:04:24
Speaker 5: out to labels like Atlantic and Interscope, and it was
1:04:28
Speaker 5: a very easy, you know, symbiotic relationship from the beginning
1:04:32
Speaker 5: where I could use my pages and all of my
1:04:34
Speaker 5: friend's pages. Everybody wins, and you know, the artist stuff
1:04:38
Speaker 5: gets featured. So Meek's been somebody who have done a
1:04:40
Speaker 5: campaign for through the label and not Meek's not out
1:04:43
Speaker 5: here like personally handling his digital campaigns.
1:04:46
Speaker 6: But that's how you're putting the music to the highlight.
1:04:50
Speaker 6: And now because I'm watching the highlight, I hear the song,
1:04:53
Speaker 6: I need to know what song this is?
1:04:54
Speaker 5: Yeah, sometimes highlights, sometimes memes, sometimes like street videos that
1:04:57
Speaker 5: will get you know, from and and IP for and yeah.
1:05:02
Speaker 2: I've fallen victims to that a bunch of times, Like
1:05:04
Speaker 2: what song is this? So Meek Mill reached out to
1:05:06
Speaker 2: you through the label. You never spoken to him before.
1:05:10
Speaker 5: I haven't spoken to him personally, Okay, when you just
1:05:13
Speaker 5: used his music.
1:05:15
Speaker 2: They asked me to, yeah put the championship.
1:05:17
Speaker 6: Yeah, yeah, it's dope because and like I said, it
1:05:20
Speaker 6: breaks records like that just happened.
1:05:21
Speaker 2: I think swisted a video and he was dancing in
1:05:25
Speaker 2: the video. What song is this, and then it was
1:05:27
Speaker 2: like designer, So I go to Designer's page. Design is
1:05:30
Speaker 2: a new song. I like this song, this song, and
1:05:33
Speaker 2: they pay you for that obviously. So that's interesting because
1:05:36
Speaker 2: he's talking to influencers out to talk to pops. He
1:05:39
Speaker 2: got an Instagram page, and I got he was explaining
1:05:42
Speaker 2: to us how, uh well, first he explained to us
1:05:46
Speaker 2: how that page got brought for sixty million dollars. What's
1:05:49
Speaker 2: what's the page?
1:05:50
Speaker 5: The kwan and the networking pages underneath it?
1:05:53
Speaker 2: Yeah, that was that was crazy. Yeah, and he was
1:05:57
Speaker 2: saying that had the Record Labels was spending there, but
1:06:00
Speaker 2: is on social media influencer pages now because like that's like,
1:06:04
Speaker 2: you know, the way to market. That's like the Street
1:06:05
Speaker 2: Team where it's like, all right, this page has a
1:06:07
Speaker 2: million followers, like let's, you know, give this guy twenty
1:06:11
Speaker 2: thirty thousand whatever the budget is to promote the artists
1:06:14
Speaker 2: as opposed to just doing the traditional route, which is
1:06:18
Speaker 2: kind of outdated. So all of that is kind of
1:06:22
Speaker 2: merging together and now it's a new way that record
1:06:26
Speaker 2: labels are using to reach the masses through social media
1:06:31
Speaker 2: influencer pages.
1:06:33
Speaker 5: The simplest way to put it is they realize that
1:06:36
Speaker 5: the CPM, so the cost per you know, thousand and
1:06:39
Speaker 5: million views on platforms like TikTok and Instagram are a
1:06:44
Speaker 5: tenth of the cost of what they are on YouTube
1:06:46
Speaker 5: or a hundredth of the cost of what they are
1:06:49
Speaker 5: on linear TV. And it just made too much sense.
1:06:53
Speaker 6: How many pages do you have because at one point
1:06:55
Speaker 6: I read that you had up to twenty yourself.
1:06:57
Speaker 5: Yeah. So so essentially one of the things that I'm
1:07:01
Speaker 5: doing with the Hoops Nation brand is either from acquiring
1:07:05
Speaker 5: other brands and other niches, like just acquired one called
1:07:09
Speaker 5: Ocean Nation. We have travel Nation. Cards Nation is a
1:07:13
Speaker 5: sports card subsidiary, and I have an alternative investment show
1:07:16
Speaker 5: underneath that Hoops Nation on all platforms. So and eventually
1:07:20
Speaker 5: we'll get into like Beauty Nation and things like that.
1:07:24
Speaker 5: I mean went out right, it's a franchise it but
1:07:28
Speaker 5: but yeah, that's sort of have.
1:07:29
Speaker 2: That is how people helping your team.
1:07:32
Speaker 5: So on the Hoops Nation team, it's five people who
1:07:36
Speaker 5: manage all the digital. On the Buster show, it's like
1:07:40
Speaker 5: five people, five or six people. Yeah, So that's that.
1:07:45
Speaker 5: And then depending on each project, all individual people who
1:07:49
Speaker 5: I trust who are doing that. And the reason I
1:07:52
Speaker 5: say that I trust is I really only do work
1:07:55
Speaker 5: with people who have known for years and trust Eli,
1:07:58
Speaker 5: who's yours produce. Eli and I have known each other
1:08:01
Speaker 5: for like two years before we started working together, and
1:08:03
Speaker 5: I think that having that trust beforehand for anything is
1:08:07
Speaker 5: the secret.
1:08:08
Speaker 2: You got to pick their albums with the shout out
1:08:10
Speaker 2: that you shout out good choices, choices, shout out to Drake,
1:08:14
Speaker 2: shout out to Jay. So okay, how does influencer determine
1:08:20
Speaker 2: the price that they should be charging if they get
1:08:22
Speaker 2: an approach with you have a million followers, you get
1:08:24
Speaker 2: an approached by Columbia Records or whatever, how do you
1:08:29
Speaker 2: know a lot of time, I think influencers don't know
1:08:32
Speaker 2: how to fully engage their worth. Is there a formula?
1:08:35
Speaker 5: So more important than followers is engagement. Engagement is the
1:08:40
Speaker 5: number one thing that people who know what they're doing
1:08:43
Speaker 5: look at. So if you have a million followers and
1:08:46
Speaker 5: you have a ten percent engagement, or you're getting one
1:08:47
Speaker 5: hundred thousand likes per post, I you know to put
1:08:51
Speaker 5: a ballpark number I think you could charge if you're
1:08:54
Speaker 5: a person, I think you could charge all the way
1:08:57
Speaker 5: up to like fifty or one hundred thousand dollars for
1:08:59
Speaker 5: the post, but if you're a brand, it's like a
1:09:03
Speaker 5: tenth of that. Why you can just charge more for
1:09:06
Speaker 5: personal brands because you're posting less a So like on
1:09:10
Speaker 5: hoops Nation they are twenty seven thousand posts on my
1:09:13
Speaker 5: personal account. At Buster there are four hundred posts. You know,
1:09:18
Speaker 5: I can post thirty times on a basketb account, but
1:09:20
Speaker 5: if you posted fifty times on your personal brand, people
1:09:24
Speaker 5: are like, what the hell, man, you post too much,
1:09:27
Speaker 5: And that's just the fact of the matter.
1:09:28
Speaker 2: So the space becomes rare, your post space becomes rare.
1:09:30
Speaker 5: So yeah, it's all digital real estate, right, the same
1:09:34
Speaker 5: way that people buy digital real estate in the form
1:09:36
Speaker 5: of NFTs on platforms like the Central Land. Me buying
1:09:40
Speaker 5: an Instagram post from somebody else is buying digital real
1:09:42
Speaker 5: estate on their page. So how much real estate is there?
1:09:47
Speaker 2: So it's really whatever you want to charge. There's no
1:09:49
Speaker 2: set formula for it, whatever you think is worth and
1:09:52
Speaker 2: then it's a person to pay it or not or negotiate.
1:09:55
Speaker 5: Totally, and you'll, you know, obviously, like any negotiation, always
1:09:58
Speaker 5: want to start a little bit higher, understand the market,
1:10:01
Speaker 5: understand what other people are getting paid for. Don't charge
1:10:03
Speaker 5: significantly less than what other people are because that undercuts
1:10:05
Speaker 5: the whole market. You know, just a lot of things.
1:10:10
Speaker 2: So what's your vision and taking the brand forward? Like
1:10:13
Speaker 2: what's your what's your goal to expand it?
1:10:15
Speaker 5: You know, I on a few different fronts. My personal
1:10:21
Speaker 5: goals are just to you know, gain more perspective and
1:10:26
Speaker 5: you know, key things like that that I just put
1:10:29
Speaker 5: on a pedestal in terms of like my own life importance.
1:10:33
Speaker 5: But from a business perspective, you know, Poop's nation to
1:10:36
Speaker 5: scale it out into every industry and that'll be fun
1:10:40
Speaker 5: and great. But on the podcast front, to be able
1:10:43
Speaker 5: to talk to you know, awesome people like yourselves and
1:10:47
Speaker 5: have cool conversations and build a catalog of fun IP
1:10:51
Speaker 5: that is passive and something that I enjoy. Right, So
1:10:55
Speaker 5: I even looked at it from the very beginning, Like
1:10:57
Speaker 5: when I was seventeen and decided I wasn't going to
1:10:59
Speaker 5: go to college. I decided that when I realized that,
1:11:03
Speaker 5: you know, a, it wouldn't have done that much for
1:11:05
Speaker 5: me personally. It would have been a disservice because I
1:11:09
Speaker 5: was much better off getting experience and sort of doing
1:11:13
Speaker 5: my own thing. Since I sort of started doing that
1:11:15
Speaker 5: by then, But b you know that if there was
1:11:20
Speaker 5: anybody that I wanted to talk to or that was
1:11:21
Speaker 5: really accomplished in an industry, they weren't going to be
1:11:24
Speaker 5: teaching the class in college. They were going to be
1:11:26
Speaker 5: doing their thing in the real world. But if I
1:11:28
Speaker 5: had a podcast, I could get a one on one
1:11:31
Speaker 5: lesson where they think, me, how the hell does that work?
1:11:36
Speaker 5: That's the most insane free education ever where other people,
1:11:40
Speaker 5: other people benefit from it. This expert thanks me, and
1:11:45
Speaker 5: I'm just sitting here thanking them. It's the most symbiotic
1:11:48
Speaker 5: thing ever. And that's what made me realize how fun
1:11:50
Speaker 5: podcasts are.
1:11:52
Speaker 2: You've been at this for lot.
1:11:53
Speaker 6: I don't think we even mentioned it, but you were
1:11:55
Speaker 6: like the best broadcaster in the country at fifteen years old.
1:11:58
Speaker 2: Yeah.
1:12:00
Speaker 5: That, Yeah, it's like one of the fun things that
1:12:02
Speaker 5: I still do, like obviously do for the Crew League
1:12:05
Speaker 5: and I've done NBA games before, but yeah, that's like
1:12:08
Speaker 5: a side fun thing really. But but yeah, personally, just
1:12:14
Speaker 5: keep building and growing and learning and helping as many
1:12:17
Speaker 5: people as I can.
1:12:18
Speaker 6: So in the Crew League, yeah, you've seen a lot
1:12:21
Speaker 6: of athletes and a lot of entertainers, good and bad.
1:12:25
Speaker 2: Who's the best that you've seen play.
1:12:27
Speaker 5: Little Dirt crossed me up pretty hard one time.
1:12:32
Speaker 2: Highlights.
1:12:33
Speaker 5: We played together one time at Chris Brickley's gym and
1:12:37
Speaker 5: I had to guard him. I will say, though, and
1:12:39
Speaker 5: I will hold him to this. That on a check ball,
1:12:42
Speaker 5: he pulled some some bush league plays on me. I'll
1:12:47
Speaker 5: break this down for you. He asked for the check.
1:12:51
Speaker 5: I asked for the check. He gave it to me.
1:12:54
Speaker 5: Then he know this was five on five. Then he
1:12:56
Speaker 5: said check again. Check West in the game and a
1:12:58
Speaker 5: few other people he said check again. I took it
1:13:00
Speaker 5: ran down the other way. Never forgive him, I know.
1:13:05
Speaker 5: I'm just kidding. I'm just kidding. No, he's really really good.
1:13:07
Speaker 5: Cross me up bad.
1:13:08
Speaker 2: Yeah, I saw him. He's good. Who's on the other end? Oh,
1:13:14
Speaker 2: I mean if you watch, if you've seen it, I'm.
1:13:16
Speaker 5: Like, if you watched the Crew League Season one, you
1:13:20
Speaker 5: will see that it's pretty evident that kidd le Roy
1:13:24
Speaker 5: and low keyd are noth very capable of asking.
1:13:31
Speaker 2: Yeah.
1:13:31
Speaker 5: He just put out a song with Bieber and Bieber's
1:13:33
Speaker 5: new album today. He's wildly talented, and he's young. He's
1:13:36
Speaker 5: younger than me. He's like seventeen or eighteen. That's what's
1:13:41
Speaker 5: honest thing. He recruited heavy too. I don't know if
1:13:43
Speaker 5: you watched the episode.
1:13:45
Speaker 2: I really thought you were gonna say sweetly because there's
1:13:47
Speaker 2: a jump shot.
1:13:47
Speaker 5: But dude, sweetly hit threes.
1:13:49
Speaker 2: I still know how it goes in When I watch,
1:13:51
Speaker 2: I'm like, what neither neither did we? Neither did we?
1:13:55
Speaker 2: Our follows on Instagram shooter but the shooter, Yeah, he's
1:14:01
Speaker 2: awesome shot to him and Chris Briny and yeah, but
1:14:05
Speaker 2: to shoot it, that's tally. He trains these guys. It's
1:14:09
Speaker 2: weird because like he has these guys training, Like why
1:14:12
Speaker 2: are they training? Is there something I'm missing? But like no,
1:14:17
Speaker 2: they just like they like suicide, like they want to play.
1:14:20
Speaker 2: You see little like little Yachty like working on his
1:14:22
Speaker 2: form to all of these guys. So it's like, are
1:14:25
Speaker 2: they getting paid to do this?
1:14:27
Speaker 5: Well? I think they know that health is wealth, and
1:14:30
Speaker 5: you want to find whatever beneficial way that is to
1:14:34
Speaker 5: you that's conducive to you.
1:14:36
Speaker 2: Also having fun like workouts.
1:14:37
Speaker 5: I think it's more on the workout side, but it's
1:14:39
Speaker 5: also social status in cloud, Like you don't want to
1:14:42
Speaker 5: be the worst basketball playing rapper. You want to be
1:14:44
Speaker 5: the best.
1:14:44
Speaker 2: You know who I saw the other day.
1:14:46
Speaker 7: I was rowdy roady, no, brody rich, roddy rebel. He
1:14:50
Speaker 7: was in Brickley, Yeah, getting busy. I'm like, he's from Brooklyn,
1:14:55
Speaker 7: pop smoke, rest in Peace. He was pretty good too.
1:14:57
Speaker 2: Yeah. I saw him play a little bit Davies. He's
1:15:00
Speaker 2: actually played he wasn't. He actually played d one and talent,
1:15:03
Speaker 2: So I'm assuming he's you know, he's talented. He's really Yeah,
1:15:07
Speaker 2: he's like six five right, yeah? What what did you
1:15:10
Speaker 2: think about a little baby? Uh oh, and he's the worst.
1:15:15
Speaker 2: Shout out the baby. He's my favorite rabbit. But that
1:15:18
Speaker 2: was embarrassing what he did. Shout out to the baby
1:15:21
Speaker 2: that wasn't in the ces. I didn't see that. No,
1:15:25
Speaker 2: con Man, I guess that was crazy. Shout out to
1:15:28
Speaker 2: the shots good is good every time. He's an athlete
1:15:34
Speaker 2: though baseball, football. He does everything.
1:15:37
Speaker 5: Jack Harlow is not bad either.
1:15:39
Speaker 2: Jack carl knows his road.
1:15:40
Speaker 6: He's big.
1:15:41
Speaker 2: I mean, I look, I watched what he was doing, like,
1:15:43
Speaker 2: I like it. He's not trying to score. You're gonna
1:15:45
Speaker 2: set the screen. That would be like me and Shotty
1:15:46
Speaker 2: playing too. I'm gonna let him take every shot because
1:15:49
Speaker 2: he's a better shooter.
1:15:49
Speaker 5: I just give.
1:15:50
Speaker 2: I always get these ideas when i'm in what I'm in. No,
1:15:54
Speaker 2: we have to do something with dykeman e y L
1:15:58
Speaker 2: Summer League. We in three on three situation. You're gonna play.
1:16:03
Speaker 2: Maybe they asked me to play. They asked me to
1:16:05
Speaker 2: play an all star game two years ago. Yeah, they
1:16:07
Speaker 2: gonna have like a while run celebrity all star games.
1:16:10
Speaker 2: They asked me to play. I used to play D
1:16:12
Speaker 2: one way. Yeah, so anything. The only thing that can
1:16:16
Speaker 2: happen now is you get injured. You gotta you got
1:16:18
Speaker 2: a light style of protect.
1:16:19
Speaker 5: Yeah, it's true.
1:16:21
Speaker 2: I think the E y O.
1:16:22
Speaker 5: I thought about wearing mouthpieces. Now I'm not. There's no
1:16:24
Speaker 5: risks to be had anymore. It's not worth it.
1:16:27
Speaker 8: You guys are on podcast. You guys think TV inside.
1:16:29
Speaker 8: It's not it's not worth that chip w B Yeah,
1:16:36
Speaker 8: bragging rights. Oh man, what's it's been. It's been a pleasure, bro,
1:16:40
Speaker 8: I appreciate it. This is a very enjoyable conversation for us.
1:16:42
Speaker 5: One last thing, you guys said you buy your first cards.
1:16:45
Speaker 5: I got each of you your second card.
1:16:47
Speaker 6: Wow, this is I got the Abraham Lincoln joint from
1:16:52
Speaker 6: what's this?
1:16:52
Speaker 2: What's this? Break this down?
1:16:53
Speaker 5: Nineteen fifty two?
1:16:55
Speaker 2: See this? Check this, Yeah, that's the fact. Check it out.
1:16:57
Speaker 5: So in nineteen fifty two Top, it says it on
1:17:00
Speaker 5: the back is what it says. In nineteen fifty two,
1:17:04
Speaker 5: Tops put out a set that had one hundred and
1:17:06
Speaker 5: thirty of the most important people in the world. It
1:17:10
Speaker 5: had everybody from nine presidents including Lincoln, to the biggest
1:17:14
Speaker 5: most famous artists like da Vinci and Michaelangelo and Rembrandt.
1:17:19
Speaker 5: So this is actually their Tops rookie card from nineteen
1:17:23
Speaker 5: fifty two, so the same year as the Mantle.
1:17:25
Speaker 2: How much does this work?
1:17:27
Speaker 5: So that and PSA ten condition is thousands, but obviously
1:17:31
Speaker 5: that's ungraded, so it's less. But those are very cool
1:17:36
Speaker 5: cards that I think are also underrated because people don't
1:17:40
Speaker 5: even know they exist.
1:17:41
Speaker 2: Would you get Leonardo da Vinci? I appreciate it.
1:17:45
Speaker 5: And the art style is the same as the fifty
1:17:47
Speaker 5: two Tops baseball set. If you notice, look very.
1:17:49
Speaker 2: Slilar What condition would this be considered?
1:17:53
Speaker 5: So this is a little bit off center to see
1:17:55
Speaker 5: how there's more weight on this side as opposed to
1:17:57
Speaker 5: the edge on this side.
1:18:00
Speaker 2: The collectives well that's just how it was made.
1:18:02
Speaker 5: And but that's also how it's great. But this is
1:18:05
Speaker 5: probably halfways, probably like a PSA five to six.
1:18:08
Speaker 6: Yeah, so they're looking when they agree, they're looking for imperfections,
1:18:12
Speaker 6: gotcha all times.
1:18:13
Speaker 5: Yeah, it's the differentiator.
1:18:15
Speaker 2: I'm going to find a holidize man telling before we
1:18:17
Speaker 2: leave one one last day, so that one that that
1:18:20
Speaker 2: ten year that life thing that you had broke down,
1:18:22
Speaker 2: let's talk about that with the one ten years old,
1:18:24
Speaker 2: talk about that. What's the science behind that? Yeah?
1:18:27
Speaker 5: I sometimes I'll get caught in thoughts and I thought
1:18:31
Speaker 5: that I had that I wrote down in a journal
1:18:33
Speaker 5: and then posted on LinkedIn and I went a little viral.
1:18:36
Speaker 5: There was that the reason that time seems to move
1:18:41
Speaker 5: faster as you get older is because each year makes
1:18:43
Speaker 5: up a smaller and smaller percentage of your life, So
1:18:46
Speaker 5: the perspective is larger, whereas three hundred and sixty five
1:18:49
Speaker 5: days means less and less. So when you're ten, every
1:18:52
Speaker 5: year feels like it's so long because it's ten percent
1:18:55
Speaker 5: of your entire life, whereas when you're one hundred, it's
1:18:59
Speaker 5: just one percent. So the proportional scale of how fast
1:19:02
Speaker 5: that time is moving feels ten times faster. So the
1:19:05
Speaker 5: older you get, the faster time moves. For that reason,
1:19:09
Speaker 5: it makes a lot of sense.
1:19:10
Speaker 2: There you have it. There, You have spent a quarter
1:19:12
Speaker 2: of your life doing this. You have how can the
1:19:17
Speaker 2: people follow you out? What? Tell them all? Information? Website, podcasts, Instagram,
1:19:21
Speaker 2: all of that.
1:19:22
Speaker 5: Yeah, finally at Buster. But make sure to keep following
1:19:26
Speaker 5: these guys closely and turn on their post notifications and
1:19:29
Speaker 5: subscribe to find me at Buster or the Buster Show podcast.
1:19:34
Speaker 2: There you have it, Troy house keeping eye.
1:19:37
Speaker 6: I thought you said a hologram, let's look ahead in
1:19:39
Speaker 6: my head, and I got to find my Holograyeh.
1:19:40
Speaker 2: Shout everybody on jon dot com. That is our profit
1:19:43
Speaker 2: paid program.
1:19:44
Speaker 6: Smote to all the earners that are on there that
1:19:46
Speaker 6: have access to E y L University, the number one
1:19:48
Speaker 6: space for everything financial, entrepreneurship and business. So we appreciate
1:19:54
Speaker 6: everybody that's on it and everybody that's supporting merged. Shotty
1:19:57
Speaker 6: got a vintage. We don't call Thatt the ventures strevet.
1:20:00
Speaker 2: It's not really a throw I mean it has a
1:20:03
Speaker 2: feel of it as that dope voice feel.
1:20:05
Speaker 6: So shout everybody supporting the merch out and the merch team, Ben, Uh,
1:20:08
Speaker 6: Smitty out in Atlanta, and Mike.
1:20:10
Speaker 2: We appreciate everything that y'all do and Uh again, thank
1:20:13
Speaker 2: you for all the support. Yeah, thank you guys for
1:20:15
Speaker 2: rock orders. We'll see you next week. Peace.
1:20:16
Speaker 4: Peace, my graduates from my school being forced bad drop,
1:20:24
Speaker 4: drop drop bad drop.
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