The Publishing Deal: Publicist Caitlin Lawless
In this episode of the Book Deal Podcast, hosts Madeline Cleary and Tina Strachan interview Caitlin Lawless, the publicity manager at New South. Caitlin shares her extensive experience in the publishing industry, offering invaluable advice to aspiring authors. Topics include the difference between marketing and publicity, building a relationship with your publicist, and preparing for a successful book launch. Caitlin also discusses her journey in the industry, the importance of persistence, and tips for leveraging social media and local festivals to enhance book visibility.
00:00 Introduction…
The skinny
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