Yogesh Mehra: Navigating Market Changes, Focusing on Personas, & AI Collaboration - Episode #23
How can a customer-first mindset and AI-driven insight transform founder-led growth?
In this episode of Connect To Market, host Casey Cheshire welcomes Yogesh Mehra, Chief Marketing Officer at Neu, to dive into the power of connecting with customers more deeply than traditional marketing tactics often allow. Yogesh shares why many growth challenges are actually rooted in a lack of customer understanding, and how founders and marketing leaders can shift their focus to what really matters: the customer.
He explores how qualitative and quantitative research, combined with clear customer…
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