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Latest / The Owner's Box @WashU Olin

Episode 4: Creativity and Continuity with Stuart Weitzman

The brand is a celebrity favorite no matter the occasion. Lorde. Gigi Hadid, Jessica Alba, Blake Lively, Selena Gomez, the list goes on. Today's episode looks at how Stuart Weitzman built his company and what we can learn about owner strategy from the various twists and turns of his brand's evolution over time. This is ultimately Stuart Weitzman's gift to us. There is hard won wisdom gained by an entrepreneur who has gone through all these different shifts in and around the owner's box.

The skinny

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