Latest / After-Hours with Faction! Motorsports / UNDER THE HOOD Ep. 6: ISR Performance

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UNDER THE HOOD Ep. 6: ISR Performance · After-Hours with Faction! Motorsports

• 0:09
  Hello everybody. Welcome back to another episode
• 0:11
  of Under the Hood. On today's episode, we are going
• 0:14
  to be talking about a company called ISR Performance.
• 0:18
  Since you guys are on the Patreon, you are probably aware
• 0:21
  of ISR Performance since I mean, we don't really need to explain
• 0:25
  what ISR Performance is. But yeah, I mean, it's a, it's a
• 0:29
  company that is located in Florida.
• 0:34
  They're actually owned by Injuku Racing and they make affordable
• 0:42
  products, hard parts, electrical products, suspension.
• 0:47
  Yeah, Couplers. Couplers bunch of things, yeah,
• 0:52
  they make a lot of stuff and they make them primarily they
• 0:54
  started with 240SX and. Then they ventured into ZS and
• 1:01
  GS. Yeah, I want some.
• 1:04
  I think that some yata stuff also.
• 1:06
  I actually believe when they when they really first started
• 1:08
  it, it legitimately was just two 40s.
• 1:11
  I don't think it was anything else.
• 1:12
  Yeah. Well, that's the majority of
• 1:13
  their products is. Best chassis?
• 1:15
  Like I said it was in juku racing.
• 1:17
  So in juku racing is is was mainly A240 shop?
• 1:21
  Yeah, before we go any further, I just got to get this on my
• 1:24
  chest after, what was it, episode 4 or five, Maybe 4?
• 1:31
  Formula Drift came out with their podcast and they named it
• 1:33
  Under Under the Hood. So I just want to say they're
• 1:35
  biters. So the fuck out of here.
• 1:38
  Formula D. That they called it that.
• 1:41
  Was that like their main? Yeah, that's their main podcast.
• 1:44
  Under the hood. And it was like right after we
• 1:46
  did. This after not right after
• 1:50
  months after months and months after, but whatever.
• 1:52
  ISR Racing. That also happened with
• 1:54
  something else too that we did. I believe it was some name
• 1:57
  thing. Oh well, the thing we never made
• 2:00
  live yet on the website the. Garage.
• 2:02
  Yeah. Yeah, Well.
• 2:03
  But yeah, that happens sometimes.
• 2:05
  It's sometimes it's on purpose. Sometimes it's your ego's just
• 2:09
  too big and you thought you created that.
• 2:12
  But yeah, so I remember that, though it was funny.
• 2:18
  But yeah, I start performance. They make wide variety of.
• 2:21
  Parts, Yeah, now, now, I mean, I'm on their website right now.
• 2:23
  They, they make a lot of stuff and it varies.
• 2:27
  They make they're selling brakes now.
• 2:30
  Yeah, the is that. Is that what I'm seeing here?
• 2:33
  Wait, no, just brake lines. Yeah, that that's been a thing.
• 2:37
  Yeah, the brake lines, they've always made coil overs, things
• 2:41
  like intercoolers, radiators, couplers, various sizes,
• 2:46
  exhausts, of course. I think that's their best
• 2:48
  selling product wheel. Hubs.
• 2:50
  Wheel hub, yeah, we're going to get into that because that's a,
• 2:52
  that's an important one. And also OE replacement parts.
• 2:59
  Yeah, I forgot about this whole thing.
• 3:01
  But they do make. Did you know that they make
• 3:04
  starters for Sr. I don't think I knew that.
• 3:07
  I didn't know that either. I don't think so.
• 3:09
  We should probably look into a couple more things to put on the
• 3:13
  website. But yeah, so ISR performance.
• 3:15
  So I don't know when they officially started this company,
• 3:19
  but I I want to say I was definitely in drifting when this
• 3:23
  company was formed. I'm going to say 2012.
• 3:31
  Let's do some research. Real.
• 3:32
  Quick, give it a little GOOG. Yeah, see if see if I'm right.
• 3:38
  I have no idea, so I'm going to say 2011.
• 3:42
  And The thing is like, I don't even know if this is easily
• 3:45
  accessible information. Probably not, unless you find
• 3:50
  them on the Better Business Bureau website.
• 3:52
  Yeah, like try to actually find, Yeah, because on their website
• 3:55
  it's not there. And when I search ISR
• 4:00
  Performance LLC, it does not come up.
• 4:02
  So their real business name is probably not that.
• 4:08
  It actually could still be. It really could be ISIS,
• 4:13
  unfortunately. Yeah, Yeah, they could be.
• 4:15
  They could have ADBA as ISR because it was just easier maybe
• 4:19
  at the time, maybe me personally, I wouldn't risk
• 4:23
  that. I would make sure you change it
• 4:26
  because as a lot of people know you, ISIS has a bad meaning in
• 4:32
  in the United States of America. No one's a fan.
• 4:34
  And that's the first thing I want to talk about.
• 4:38
  I remember when they changed the name.
• 4:40
  There is only one good ISIS out there, and it's Ice Bice.
• 4:44
  I knew you were going to say that shit.
• 4:46
  All right, that's her name. Is it really?
• 4:48
  Yeah. Oh yeah, Yeah, I remember that.
• 4:51
  Yeah. All right, so I'm going to read
• 4:54
  this from their website first, then we'll jump into the whole
• 4:57
  ISIS thing. ISR Performance products,
• 5:01
  formerly known as ISIS Performance, constantly
• 5:05
  designing and delivering new products, finding innovative
• 5:07
  solutions to meet performance industry needs.
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  ISIS ISR Performance was developed to fill a much needed
• 5:15
  voice in the sport compact aftermarket.
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  Three years of extensive research, design and on on track
• 5:21
  testing. ISR Performance is dedicated to
• 5:23
  providing high quality products at amazing prices.
• 5:29
  Says all the products are tested on and off track before being
• 5:35
  sold. Best of all, we get it right the
• 5:38
  first time. Best of all, we get it right the
• 5:41
  first time through decades of combined knowledge and
• 5:44
  experience. Well, I'll go back to that later
• 5:46
  in the episode. Yeah, it's interesting.
• 5:53
  As a result, we pass our savings on to our customers.
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  Not many companies that produce an inexpensive product even know
• 6:02
  what they are selling at the end of the day.
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  At the end of the day, ISR Performance offers products that
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  fill a void in the sport compact industry.
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  We blend quality and affordability guaranteed.
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  I do agree with some of that. I mean, they do.
• 6:21
  We'll we'll jump into this first.
• 6:22
  So this is, this is their company information that's on
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  their website. So this is what they want you to
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  basically this is their like mission statement.
• 6:32
  Yeah. So what do I not agree with
• 6:35
  here? I don't agree with.
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  We get it right the first time. When have you experienced
• 6:42
  otherwise? Any electrical products I've
• 6:44
  ever purchased ever or sold ever from ISR Performance.
• 6:49
  So that right there is a problem.
• 6:52
  But I do get what they're saying when they say they're testing it
• 6:56
  on and off the track before releasing it combined decades of
• 7:01
  knowledge and experience because they're doing what we do.
• 7:04
  You know, when we make a product, we're testing it or we
• 7:07
  already know that we need it and we're making sure that it's
• 7:11
  good. Before we it wouldn't have even
• 7:13
  been made if it wasn't needed. You know what I mean?
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  Like we wouldn't have made it. And what they're saying,
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  basically what they're saying at the end of this with the whole
• 7:22
  most companies don't do any testing.
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  Not many companies that produce an inexpensive product even know
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  what they are selling. That sentence right there is the
• 7:33
  is an easy way of saying this stuff is made overseas.
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  It's really cheap for us to make, but it's going to work and
• 7:40
  we're giving the savings to you. That's what they're saying.
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  So they're basically admitting that this stuff is made
• 7:46
  overseas. It's not, it's not made in
• 7:48
  America, but it's going to work. So I kind of like, I agree with
• 7:53
  that. And that's a really beautiful
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  way to say that. So whoever wrote this deserves a
• 7:58
  raise for sure because this is this is a great mission
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  statement, I would say for this company, but yeah, and it says
• 8:07
  fill a void in, in the sport compact industry, we blend the
• 8:10
  quality of a we blend the quality.
• 8:13
  We blend quality with affordability, guaranteed.
• 8:15
  I think they definitely do that. Yeah, they do.
• 8:19
  So I I think this is pretty accurate.
• 8:21
  There's just that little bit where we'll get into it as we go
• 8:23
  on with this episode. OK guys, what you heard there
• 8:26
  was a little excerpt from our Patreon Only podcast.
• 8:29
  These podcasts share industry info and other things we got
• 8:32
  going on here at the shop. We have two tiers right now over
• 8:35
  on our Patreon. Check them out, see which one
• 8:37
  fits your budget. Enjoy the content and thank you
• 8:39
  for supporting.