Influence or Manipulation? Behavioral Science & Marketing ft. Phill Agnew
What separates good marketing from great marketing?
Marketing is much more than promoting ones’ products. It is the science behind influencing people into making a specific decision.
And even though we believe we make most of our decisions consciously; our subconscious is consistently being influenced by marketing “nudges”: specific subtle actions that shift your decision-making.
That’s what we explored in today’s conversation with our great guest, and host of the Nudge Podcast, Phill Agnew.
Some of this conversation’s #GoldenBoulders are:
🔥 Is Leveraging Behavioral Science Manipulative?
🔥…
The skinny
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