Latest / What the Flux / Zip's US biz takes off | Myer revamps its beauty program | Football Australia's pricey playbook
Transcript
- 0:05Speaker 1: This is What the Flux.
- 0:06Speaker 2: I'm Brett and I'm Justin and it's Friday, the twenty
- 0:09Speaker 2: fourth of October.
- 0:10Speaker 1: Jasey Boy. The NRL's Penrith Panthers have taken over as
- 0:13Speaker 1: the most valuable sports club in Australia despite missing the
- 0:16Speaker 1: Grand Final this year, and that is according to consultancy
- 0:18Speaker 1: Brand Finance Australia. They've even out ranked Premiership winning Brisbane Broncos.
- 0:24Speaker 1: Now the Panthers are worth one hundred and twenty nine meal,
- 0:26Speaker 1: ahead of the Broncos at one hundred and nineteens and
- 0:28Speaker 1: for the AFL, Collingwood is still the most valuable brand
- 0:31Speaker 1: at one hundred and twenty seven mil plus.
- 0:33Speaker 2: Am. We are very excited that next week we're gonna
- 0:35Speaker 2: be kicking off What the Flux in Conversation. It's a
- 0:38Speaker 2: deep dive series with a range of business leaders from
- 0:41Speaker 2: around Australia talk about how they built their businesses, how
- 0:44Speaker 2: they lead and what gets them motivated to continue growing
- 0:47Speaker 2: day after days. To cracker of a series and you'll
- 0:50Speaker 2: be hearing from a special part of the Flux team,
- 0:52Speaker 2: the who will be joining us on that series. So
- 0:54Speaker 2: if you want to learn more about our business leaders, lead.
- 0:56Speaker 2: Make sure you keep your ears peeled. What the flux
- 0:58Speaker 2: in conversation started next week?
- 1:00Speaker 1: Three magnificent stories Today juzzy boy, let's do it for
- 1:03Speaker 1: our first Zip co, the asxis buy now pay lata company,
- 1:07Speaker 1: has seen its total transaction volume jump thirty four percent
- 1:10Speaker 1: for the last quarter as its US business really takes off. Gee.
- 1:13Speaker 2: Zip's been on that up and down roller coaster for years.
- 1:15Speaker 2: Be man, so tell me.
- 1:16Speaker 1: More so bit aboutground. Zip was founded in twenty thirteen
- 1:19Speaker 1: is one of the og buy now pay lata companies
- 1:22Speaker 1: in Australia, even slightly before after pay and Juzy Boy.
- 1:25Speaker 1: Since then, it's grown to over six million customers globally.
- 1:28Speaker 2: But it hasn't all been smooth sailing for Zip now.
- 1:30Speaker 1: At its peak in twenty twenty one, it had a
- 1:32Speaker 1: market cap of over nine billion dollars.
- 1:34Speaker 2: Wow, but today it's worth less than half of that.
- 1:36Speaker 2: But with its latest results, it's US business is giving
- 1:39Speaker 2: it a serious revival.
- 1:41Speaker 1: Arc yep, Get this. Zip reported total transaction volume or
- 1:44Speaker 1: TTV of almost four billion dollars for the quarter, which
- 1:47Speaker 1: is an increase of thirty four percent, and of.
- 1:49Speaker 2: That, two point nine billion came from the US which
- 1:52Speaker 2: grew fifty one percent year on year.
- 1:54Speaker 1: Now the Australia and New Zealand business for Zip only
- 1:56Speaker 1: grew nine percent.
- 1:57Speaker 2: And b Man Zip says the US business now contributes
- 2:00Speaker 2: over seventy percent of its total transaction volume.
- 2:02Speaker 1: And this is a massive shift for a company that
- 2:05Speaker 1: was once a purely Australian startup.
- 2:07Speaker 2: So what is the key learning here?
- 2:09Speaker 1: When the local markets tapped out, you've got to find
- 2:11Speaker 1: a new one to continue that growth.
- 2:13Speaker 2: Zip and after Pay both grew like wildfire in Australia.
- 2:17Speaker 1: But the truth is Australia's just too small to sustain
- 2:19Speaker 1: that kind of growth forever.
- 2:20Speaker 2: Yeah, we're talking twenty seven million people, so you'll eventually
- 2:24Speaker 2: run out of new shoppers. Zip went on a global
- 2:26Speaker 2: acquisition spree between twenty sixteen and twenty twenty two.
- 2:29Speaker 1: YEP. They bought buy Now pa La to provider Spotty
- 2:31Speaker 1: in the Middle East for twenty one million dollars and
- 2:33Speaker 1: Twist in Europe for one hundred and forty mil And
- 2:36Speaker 1: while some of Zip's overseas moves didn't exactly pay off,
- 2:39Speaker 1: they've managed to make it work in the US and.
- 2:41Speaker 2: The recent results show the US isn't just a side
- 2:44Speaker 2: hustle anymore.
- 2:44Speaker 1: No, it's basically the bulk of the business.
- 2:47Speaker 2: For our second story, Maya has redamped its loyalty program
- 2:51Speaker 2: to try and lure younger shoppers back to its stores. Yes,
- 2:54Speaker 2: Meyer is very gen x. So what's the story. Okay,
- 2:57Speaker 2: So Mayo's founded back in nineteen hundred and everything from
- 3:00Speaker 2: beauty and apparel to.
- 3:02Speaker 1: Tech and toys and homewere. But be man, it's been
- 3:04Speaker 1: a bit of a rough year for Maya. Yeah. After
- 3:06Speaker 1: announcing a major falling profit last financial year, Maya's share
- 3:10Speaker 1: price dropped thirty percent.
- 3:11Speaker 2: Through On top of that, it's acquisition of apparel brands,
- 3:13Speaker 2: which hasn't had the best start.
- 3:15Speaker 1: But now Maya is launching a completely revamped version of
- 3:18Speaker 1: the Maya One loyalty program.
- 3:19Speaker 2: Which already has over four point seven million active users
- 3:23Speaker 2: by Bla Baye yep.
- 3:23Speaker 1: The new program will have a tiered membership system.
- 3:26Speaker 2: And be man MEAs introducing their very own beauty reward
- 3:29Speaker 2: box as well.
- 3:30Speaker 1: And it's really all about enticing more loyalty from younger customers.
- 3:34Speaker 2: And I think I know another brand that's done that
- 3:35Speaker 2: pretty successfully, do you.
- 3:37Speaker 1: Juzzi boy? So I'm wondering what is the key learning here.
- 3:39Speaker 2: Loyalty programs drive higher shopping frequency and more spending from customers,
- 3:43Speaker 2: and that's why retailers need to get it right.
- 3:45Speaker 1: Get this one, Juzzi Boy. Meya's existing Maya one members
- 3:48Speaker 1: spend on average two point eight times more than non members.
- 3:51Speaker 2: So you can bet this loyalty program revamp is part
- 3:53Speaker 2: of their strategic move to keep new customers engage and
- 3:56Speaker 2: coming back for more and more and more now.
- 3:58Speaker 1: Maya says they're especially focus on customers under forty who
- 4:01Speaker 1: are quote very engaged in the beauty category and be man.
- 4:05Speaker 2: This beauty loyalty concept. It's not exactly stolen, but it's
- 4:08Speaker 2: maybe borrowed from someone else.
- 4:09Speaker 1: Yep. It does sound a little like Mecha's Beauty Loop
- 4:12Speaker 1: loyalty program, doesn't it. Juzzy Boy.
- 4:13Speaker 2: Yep, that's the one that gives customers a collection of
- 4:15Speaker 2: free beauty samples as well as experience based perks based
- 4:19Speaker 2: on their members loyalty tiers.
- 4:20Speaker 1: So instead of just buying a product, the loyalty program
- 4:23Speaker 1: makes members feel like VIPs and Nekka recently shared their
- 4:26Speaker 1: Beauty Loop program delivers an extra one point six million
- 4:29Speaker 1: visits to their stores and website each year, so it's
- 4:31Speaker 1: hardly a surprise that Maya wants a slice of those
- 4:34Speaker 1: sales to boost their shrinking profits.
- 4:36Speaker 2: For our third and final story, Football Australia has a
- 4:39Speaker 2: plan that would allegedly make it the most expensive sport
- 4:42Speaker 2: the gambling companies in Australia.
- 4:44Speaker 1: Would not have guessed that soccer could rank number one
- 4:46Speaker 1: in this department, Juzzy boy, So what is going on here?
- 4:49Speaker 2: It's a bit of background. The governing body of the
- 4:51Speaker 2: Matilda's and Soccer us is Football Australia YEAP, and recently
- 4:54Speaker 2: Football Australia has been negotiating behind the scenes with betting
- 4:57Speaker 2: companies in Australia. It's add corpse your sports bets, your
- 4:59Speaker 2: Enti which owns Ladbrokes and Neds brands as well.
- 5:02Speaker 1: Yep, they've been negotiating an agreement that allows gambling companies
- 5:05Speaker 1: to offer betting in exchange for a cut of betting proceeds.
- 5:09Speaker 1: The long story short, Juzzy Boy thinks of really dragged
- 5:12Speaker 1: and now it's understood that a dispute has emerged.
- 5:15Speaker 2: So now bookmakers including Ladbrokes, sports Bet and Tabcorp, are
- 5:18Speaker 2: removing the ability for some of their customers to gamble
- 5:21Speaker 2: on state based soccer competitions.
- 5:23Speaker 1: All right, So what is so controversial about the new
- 5:26Speaker 1: potential model here, jussy boy.
- 5:27Speaker 2: Well, under this new model, gambling companies will be required
- 5:30Speaker 2: to handle at one percent of turnover and up to
- 5:32Speaker 2: fifteen percent of gross products of gross profit, whichever is higher,
- 5:35Speaker 2: and that would be for each match or event that
- 5:37Speaker 2: involves an Australian soccer team. In fact, some betting companies
- 5:40Speaker 2: are allegedly threatening to pull a league gambling products all
- 5:43Speaker 2: together if this isn't resolved.
- 5:45Speaker 1: Well, so what is the key learning here?
- 5:46Speaker 2: The money that's sporting organizations make from betting companies is
- 5:49Speaker 2: called product fee.
- 5:50Speaker 1: That's a fee that betting companies pay and gives them
- 5:53Speaker 1: the license to offer betting to consumers on these sports.
- 5:57Speaker 2: And these product fees are common across all major Australian
- 5:59Speaker 2: sports tho.
- 6:00Speaker 1: Yeah, bookmakers have similar agreements with the NRL, the AFL,
- 6:03Speaker 1: the Australian Open.
- 6:04Speaker 2: For Context b Man. The AFL makes more than forty
- 6:06Speaker 2: million bucks a year in product fees from bookmakers.
- 6:09Speaker 1: And the NRL receives more than fifty million bucks annually.
- 6:12Speaker 2: And gambling sources reckon football Australia makes up to nine
- 6:15Speaker 2: million dollars over three years from bookmakers under the current model,
- 6:18Speaker 2: a number that could actually double under the new proposed changes.
- 6:21Speaker 2: But if this deal is adopted, it would make Football
- 6:23Speaker 2: Australia's product fees the highest in the country, much higher
- 6:26Speaker 2: than the percentage per dollar of turnover for the AFL
- 6:29Speaker 2: and NRL bucks. AM just a final reminder. On Monday,
- 6:32Speaker 2: we're can be kicking of our brand new series, What
- 6:34Speaker 2: the Flux in Conversation. We're gonna have three business stories
- 6:37Speaker 2: at the top and then a deep dive conversation with
- 6:39Speaker 2: business leaders, CEOs and major investors from across Australia. So
- 6:43Speaker 2: if you want to learn more about how the business
- 6:45Speaker 2: leaders in Australia think, act and feel, make sure to
- 6:48Speaker 2: listen to What the Flux in Conversation on Monday.
- 6:50Speaker 1: Thanks for listening and we'll see you on Monday.