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Apple's Services Hit $30 Billion: A Very Underrated Story in Markets

Apple reported last night and the numbers were exceptional across the board. Services revenue hit a record $30.98 billion, ahead of estimates, and up from $26.6 billion a year ago. Greater China surged, iPhone delivered strong results despite some supply constraints on advanced processor chips, and the company authorized a fresh $100 billion share buyback. Apple historically deploys these authorizations at roughly $24 to $25 billion per quarter, meaning you are looking at approximately four quarters to work through it with no hard deadline attached. This morning I break down what matters most…

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