Latest / The Copywriting Podcast
How To Attract, Close & Keep Premium Copywriting Retainers with Michelle Estevez
Join my private email newsletter:
https://list.copywriting.org
Most copywriters spend their careers chasing the next gig.
Michelle Estévez did the opposite — and built a copywriting business that runs on trust, referrals, and repeat business.
In this interview, she shares how she escaped the project-to-project hustle, built a 10K/month retainer-based business, and keeps her clients so happy… they never want to leave.
You’ll learn:
✅ Why over-delivering beats contracts
✅ The real reason copywriters burn out at 3K/month
✅ How Michelle turns passions into premium gigs
✅ The “Forever Client”…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.