Amazon local BOPIS, Impact of images in Google Local search, Google Local driving the most leads
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Largely uncovered in the news, Amazon has announced a new program, Local Selling, that allows local merchants selling on Amazon to apply for the ability to take an order on Amazon and deliver curbside from their location or to deliver via their own delivery process. Clearly this is a response to Google’s successful push of Product Merchant center into local and might lead to additional local relationships for Amazon.
Google is understanding more and more about the content of images using their Cloud Vision AI and this understanding of entities, labels, logos, sentiment and…
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