Campaign Chemistry: Google’s David Temkin
Temkin, senior director of product management, for ads privacy and user trust at Google, is leading the charge on preserving ad targeting and measurement while tracking restrictions loom.
Major privacy changes are happening on the web as regulation reshapes the internet. Google will begin the process of restricting the use of third-party cookies on Chrome next year, but is also looking to preserve targeted advertising on the web in a privacy safe way. There have been a few iterations of tools within Google’s Privacy Sandbox, its umbrella for creating privacy-safe ad targeting and measurement…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.