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122 - Jordan Feigenbaum - Barbell Medicine - The Nuances of Building a Health & Fitness Brand With Integrity.
Barbell Medicine is bridging the gap between modern medicine and strength and conditioning. But that can't be done without building a solid business. In today's episode, we interview Barbell Medicine founder Jordan Feigenbaum. We discuss the challenges of growing a business with integrity, finding your voice by publishing content, playing to your strengths, and knowing your weaknesses, and the challenges of growing an e-commerce business in a niche.
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