204. Shizu Okusa, Founder & CEO of Apothékary
Today I'm joined by Shizu Okusa, founder and CEO of Apothékary, a supplements company rooted in East-meets-West wisdom.
After exiting her first business in 2019, Shizu set out to disrupt synthetic supplements by launching a platform that makes plant-medicine fun and accessible. Combining ancient ritual and modern science, Apothékary's adaptogenic blends trade chemical ingredients for clean herbal alternatives.
In this episode, we discuss Apothékary's East-meets-West ethos. Plus, we talk about bootstrapping growth, expanding into offline experiences, and developing science-backed supplements…
The skinny
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