05: Fundraising and Funder Behavior: The Tiny Habits That Will Change Your Life with BJ Fogg, PhD
BJ Fogg, PhD is a Stanford behavior scientist, author of the book Tiny Habits, and one of my absolute teachers and heroes. In this conversation, BJ shares his Fogg Behavior Model plus many useful and simple hacks to defeat fear and create habits for anything we want to achieve. His approach to people is immensely human, compassionate, and positive. (Just like fundraising!) You really don’t want to miss this conversation.
Episode highlights:
(01:39) - Behaviour Design & the Tiny Habits Method: Who is BJ Fogg, PhD, and his work as a behavior scientist at Stanford.
(03:36) - What is the Fogg…
The skinny
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