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Lola USA Launches, Goldman Sachs Bets on AI Marketing, Goodby Wins Rao's, 818 Tequila CMO Kathleen Braine & Billion Dollar Boy Ad Age Agency of the Year
Goldman Sachs and Bain Capital just led an investment in an AI marketing startup — a signal of where the money thinks marketing is going and fast.In the WORLD FAMOUS TWO MINUTE DRILL: Goodby Silverstein won Rao's creative AOR tasked with turning a beloved pasta sauce into a full-on iconic Italian food brand — their words, and we believe them. Hellmann's put up an edible billboard. Budweiser's 150th birthday summer campaign is running and it is flag-heavy. And Omnicom collapsed 180 and adam&eveDDB New York into a brand new agency called Lola USA — bringing the globally beloved Lola brand…
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