skinny.

Latest / Business is Good with Chris Cooper

How To LOVE the HARD Stuff

why you want the hard times

Dave tate: business is a battle of attrition

what determines who lasts and who doesn't? the hard stuff

nobody wanted covid lockdowns, but when they reopened there was far less competition

Tadej Pogacar - I want the steepest, hardest climbs becuase they're the separator

when you ahve stafff quit - so do they

when your rent goes up - so does theirs

maybe not the same day, but over the 3-year span, everything that happens to you will happen to your competition

They might not survive it

You also don't have to create hardship by attacking them or running them down. They…

The skinny

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