EP.55 - When to Hire a Marketer vs. an Agency And Why You Might Need Both
In this episode of Inside the 90, Jami and Andrew dig into one of the most common rocks they see in EOS sessions — the marketing rock. Andrew walks through his four stages of marketing maturity, from having no one in the seat all the way to building an internal team alongside a high-trust agency partner.
The conversation covers when to hire in-house versus bring on an agency, why the marketing seat must stay engaged with sales, and how creative trade show activation can build brand momentum that outlasts any single event. Whether your team is chasing more predictable sales or figuring out…
The skinny
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