Latest / Becker’s Healthcare Podcast / How MetroHealth is Using Pharmacy Delivery to Close Medication Access Gaps & Keep Patients Connected to the Prescriptions They Need
Transcript
- 0:00- Well, hello, everyone. Thank you so much for
- 0:03- tuning in to the Becker's healthcare podcast series.
- 0:07- Today, we're talking about how MetroHealth
- 0:09- is using pharmacy delivery to close medication
- 0:13- access gaps and keep patients connected to the
- 0:16- prescriptions they need. And joining me for this
- 0:19- conversation today, we have two leaders with us.
- 0:21- We have Ryan Messinger,
- 0:23- the senior vice president and chief pharmacy officer
- 0:26- at MetroHealth,
- 0:27- and doctor Amit Geer, the CEO and cofounder
- 0:31- at Fox Health. Ryan, doctor Geer, welcome. Thank
- 0:34- you so much for being with us today.
- 0:37- Erica, thanks for having us.
- 0:39- Thrilled to have you both.
- 0:41- And before we get into the conversation, I
- 0:43- wanted to give you both the chance just
- 0:45- to
- 0:46- say a little bit more about yourselves and
- 0:48- the work that you're doing in health care.
- 0:51- Ryan, do you want to get us started?
- 0:54- Absolutely. Thank you, Erica. My name is Ryan
- 0:56- Messinger. I'm the senior vice president and chief
- 0:58- pharmacy officer at MetroHealth. We're a a county
- 1:01- safety net hospital in Cleveland, Ohio.
- 1:03- And part of that pharmacy service that we've
- 1:05- really expanded over the past,
- 1:08- ten years is really gaining access and medication
- 1:11- affordability for our patients.
- 1:13- We've done a lot of space in ensuring
- 1:15- patients
- 1:16- can, get their medications, stay adherent to their
- 1:18- medications, and really drive the adherence scores and
- 1:21- the outcomes for our patients. And
- 1:23- part of those ways is we've increased access
- 1:25- points we'll talk about, but also
- 1:27- getting the patients directly, prescription to their home.
- 1:30- One more convenient way and we've seen a
- 1:32- shift in since COVID of patients really not
- 1:35- wanting to go into stores and stay at
- 1:36- home and just have delivery service and that's
- 1:38- where I think we'll,
- 1:39- we'll explore in,
- 1:41- this content today discussing the different ways that
- 1:43- we can get patients medication to have better
- 1:45- outcomes for patients and really then bring pharmacy
- 1:48- to the core of of the healthcare team,
- 1:50- not only doctors, specialists,
- 1:52- auxiliary services, but have that pharmacy as a
- 1:55- core essential service within the health system.
- 1:57- Yeah.
- 1:58- Ryan, I appreciate you touching already
- 2:01- on some of the topics that we'll walk
- 2:03- through today
- 2:04- and
- 2:05- some of these changes that you've seen in
- 2:07- just the last few years.
- 2:09- But before we get to that, doctor Yehir,
- 2:12- tell us about yourself as well.
- 2:14- Yes. Thanks again, Erica, for having us on
- 2:17- and sharing our story. My name is, Ahmed
- 2:19- Geer. I'm the cofounder and CEO of Fox
- 2:21- Health.
- 2:22- I'm actually a internal medicine physician by trade.
- 2:24- I was working with Kaiser Permanente down here
- 2:26- in Southern California for close to a decade.
- 2:29- About six years ago, I left full time
- 2:31- practice to cofounder and expand, with Fox Health.
- 2:34- Our mission is that every patient deserves the
- 2:36- best delivery experience no matter
- 2:38- where they live. And by working with health
- 2:41- system based pharmacies around the country,
- 2:43- we've helped fulfill that mission in helping patients
- 2:46- reach the ecosystem of services that these health
- 2:48- systems provide regionally
- 2:50- and across their footprints
- 2:52- and give them the the experience they deserve
- 2:54- when it comes to accessing their treatments.
- 2:57- Fantastic.
- 2:58- Well, eager to dig into access here with
- 3:01- you both. And, Ryan, I wanna start with
- 3:03- you and go back to some of what
- 3:05- you were touching on in your intro.
- 3:07- I know that several Cleveland area retail pharmacies
- 3:10- recently closed, and patients really did need another
- 3:13- way to
- 3:15- get their prescriptions.
- 3:16- So I'd like to learn how MetroHealth
- 3:19- responded
- 3:20- to those closures and these access needs.
- 3:22- What did it take to maintain their access
- 3:25- to care and their medications?
- 3:28- Oh, absolutely. With us being a county safety
- 3:30- net hospital spread out through Northeast Ohio,
- 3:33- when we started, we only had five retail
- 3:35- pharmacy footprints amongst, we have four hospitals and
- 3:38- 20 plus ambulatory clinics throughout Northeast Ohio.
- 3:41- We really didn't have a good access point
- 3:43- for patients to use our pharmacy services.
- 3:46- And as we saw time of the pharmacies
- 3:48- closing within patients neighborhoods,
- 3:50- we really looked at ourselves in a mirror
- 3:52- and said, what do we need to do
- 3:53- for our patients as medication adherence and
- 3:57- access is one of the critical ways for
- 3:59- us to provide the outcomes needed as a
- 4:00- healthcare system. So that's where we really went
- 4:03- to pen to paper, looked where our patients
- 4:05- were, where we needed to be and now
- 4:07- sitting last year, we opened their twelfth patient
- 4:09- basing retail pharmacy service
- 4:12- and now we're well,
- 4:14- ingrained into all our ambulatory clinics to ensure
- 4:16- patients can leave with medications in hand.
- 4:19- Even at discharge, we have a med to
- 4:21- bed service that delivers right to bedside to
- 4:23- ensure they're leaving with medication in hand.
- 4:25- Some of the benefits we've seen is obviously
- 4:27- as we see patients, we're identifying problems before
- 4:30- they even leave the clinic, but it's not
- 4:32- affordable.
- 4:33- If it's on back order, we can mitigate
- 4:36- that issue and have them leave with medicine
- 4:37- in hand.
- 4:38- But then then also flip the script on
- 4:41- the fact of when they need refills.
- 4:43- And honestly, with the refill process, our pharmacies
- 4:46- are not the most convenient and
- 4:48- we're spread out. However, we have the ability
- 4:50- to have a free home delivery service and
- 4:52- we wanted to expand upon that so when
- 4:53- the patients are due for refills, we can
- 4:55- take it right to their home and keep
- 4:57- them adherent to their medication therapy and that's
- 4:59- where this partnership came about where
- 5:02- now we have a true concierge service,
- 5:04- that it's...
- 5:05- We know it's leaving our clinic, it's going
- 5:07- straight to our our patient at home with
- 5:09- a really,
- 5:11- second than nothing service with our our deliveries.
- 5:15- And that's really helped us expand not only
- 5:17- the initial capture rate of prescriptions written within
- 5:19- our organization, but then the re... Refill retention.
- 5:22- And now we know patients
- 5:23- have true access, and we've seen the adherence
- 5:25- scores increase and improve
- 5:27- over the last few years by increasing our
- 5:30- face... Patient facing pharmacies, but also bringing that
- 5:33- service well rounded with having our home delivery
- 5:35- service as well.
- 5:37- Well, it's great to hear, Ryan, some of
- 5:39- the successes that you've seen from that integrated
- 5:42- approach
- 5:43- and really one that's touching patients from a
- 5:46- variety of points in the care journey. It's
- 5:48- just remarkable that you've already seen
- 5:51- outcomes in patient experience and satisfaction
- 5:55- related to
- 5:56- simply getting their medications
- 5:58- swiftly and safely.
- 6:00- So doctor Gere, I wanna turn it over
- 6:02- to you next,
- 6:03- when you reflect on this experience at MetroHealth.
- 6:07- From the retail pharmacy closures to how they
- 6:09- responded,
- 6:10- What does that show about the role of
- 6:12- delivery and what it can do when a
- 6:14- community pharmacy closes?
- 6:16- Sure. So when we first got into this
- 6:18- business of, you know, being logistics for health
- 6:20- system based pharmacies, the idea of a delivery
- 6:22- was sort of a nice to have. It
- 6:24- was seen as a convenience factor. But what
- 6:26- certainly has shifted and with Ryan's, you know,
- 6:28- pharmacies across MetroHealth is what shifted is just
- 6:31- the real value. It's gone from a nice
- 6:33- to have to almost a need to have.
- 6:34- And what I mean by that is this
- 6:36- patient's doses change,
- 6:38- they're a new start for treatment, or they
- 6:40- left the hospital and they, you know, they
- 6:42- need a a prompt,
- 6:44- new start to refill, you know, delivery became
- 6:46- sort of a, you know, vital aspect of
- 6:48- how we ensure patients get their medications.
- 6:51- So adherence, you know, a third of the
- 6:52- reason why patients are labeled as nonadherent as
- 6:55- as your audience may know is they don't
- 6:56- pick it up. So by curing that aspect
- 6:59- of adherence, a third of the reason why,
- 7:01- we help sort of fix that and solve
- 7:03- that.
- 7:04- And then we all know the multiple parts
- 7:06- of these social determinants of health, and transportation
- 7:08- is a big part of it. And the
- 7:10- humbling part about what we've done with Metro,
- 7:14- is we've seen patients leaving our feedback comments
- 7:17- after delivery that... How thankful they are that
- 7:20- they
- 7:21- got this delivery just because they couldn't physically
- 7:23- get to the pharmacy
- 7:24- or they had transportation issues or they're, you
- 7:27- know, they're elderly and homebound and prescription delivery
- 7:29- then once again becomes an example going beyond
- 7:32- just being a nice to have to a
- 7:34- need to have. So it's been a shining
- 7:36- example of what something as simple and innocuous
- 7:39- as delivery can do when it comes to
- 7:40- patient outcomes and the management and improvement on
- 7:43- their disease states.
- 7:45- Yeah. Doctor Gere, so important to highlight
- 7:48- the social determinants aspect here. And I apologize,
- 7:51- Ryan, were you going to weigh in on
- 7:53- something else too?
- 7:54- Yeah. I just wanna bring up a a
- 7:56- really key feature that we went with with
- 7:57- this partnership with Fox is when we first
- 7:59- designed this, I was thinking of maintenance meds
- 8:01- and getting patients refills and initial scripts to
- 8:04- home delivery, but we've been able to expand
- 8:06- this this partnership. And one of the great
- 8:09- examples I think we've seen is our antibrachibob
- 8:11- stewardship. We have patients that leave our ED
- 8:13- with an antibiotic.
- 8:15- However, after we see what the coverage would
- 8:18- be, we see that it's deemed that they
- 8:19- need a different antibiotic.
- 8:21- Now you're trying to reach out to the
- 8:22- patient,
- 8:23- get them to go to a pharmacy.
- 8:24- Nice thing about this program now is with
- 8:26- FOX is we have as quick as same
- 8:28- day delivery. So now this antimicrobial stewardship program,
- 8:31- we can actually have that antibiotic shipped to
- 8:33- the patient's house within two hours of finding
- 8:35- out and start it and that's gonna prevent
- 8:37- an ED bounce back visit and this patient's
- 8:39- gonna be, on his way to a comeback
- 8:41- and an outcome that we desire as a
- 8:43- health system. So what we've been able to
- 8:44- do and expand with this this home delivery
- 8:47- has definitely improved. And just the the... An
- 8:50- increase in telehealth that we've seen, patients are
- 8:52- in their home seeing the doctor. Now if
- 8:54- it's a new start of therapy or new
- 8:56- drug, we can have it delivered as quick
- 8:58- as same day to the patient, and that's
- 8:59- that's unheard of now in day and age,
- 9:01- and we really wanna make sure we're taking
- 9:03- the next step to have great outcomes for
- 9:04- our patients.
- 9:06- Ryan, I so appreciate those add ons.
- 9:09- It's just another testament to how well this
- 9:12- initiative is going at MetroHealth,
- 9:14- both from an operational standpoint and in how
- 9:17- patients are receiving it too.
- 9:19- I do wanna talk a little bit about
- 9:21- the operational component.
- 9:23- Ryan, I know that MetroHealth
- 9:25- faced a potential loss of several $100,000
- 9:29- when a third party courier failed to document
- 9:32- internal medication transfers.
- 9:35- So what did that experience
- 9:36- reveal about the importance of chain of custody
- 9:39- and audit ready records?
- 9:41- Absolutely. Great question. We do a lot of
- 9:43- home delivery services with our specialty drugs and
- 9:46- different clear bag issues with our clinics.
- 9:49- With that chain of custody is key and
- 9:51- absolutely critical that certain logistics companies when they
- 9:53- pick up and they do the delivery, we
- 9:55- really have no sight of where that medication
- 9:57- is going until it's hopefully delivered to the
- 10:00- location desired.
- 10:01- Even with our specialty meds and our clear
- 10:03- bags, there's highly expensive medications.
- 10:05- And with this partnership now, we've been able
- 10:07- to see real time where the driver is.
- 10:10- And I know Amit may talk, Doctor. Yermiy
- 10:12- talk about this a little, but they have
- 10:14- geographic locations to where we can geo track
- 10:17- this shipment. So we have true chain of
- 10:18- custody when it's picked up from our pharmacy,
- 10:21- delivered to the clinic or delivered to the
- 10:22- patient knowing that it was at that location
- 10:25- and that there's protections in the software to
- 10:26- prevent that. And again,
- 10:29- this in the previous logistician,
- 10:31- we really didn't have that site of line
- 10:32- of sight which we really needed and moving
- 10:34- the medication is critical. So
- 10:36- by moving this realm, there's a true chain
- 10:39- of custody. We know from A to B
- 10:41- and what time it should arrive at C.
- 10:43- And it's allowed us to trust it and
- 10:45- verify the product that when it arrives, we
- 10:47- know who was dropped off to, where it
- 10:49- was dropped off, and who signed for it.
- 10:51- And it's definitely,
- 10:53- improved
- 10:55- our our ability to prove where that medication
- 10:57- is and, any kind of audit from insurance
- 10:59- company we've seen to be able to track
- 11:01- the signature and have the delivery, which has
- 11:03- been a big win for our organization.
- 11:05- Yeah. It's great to hear about that development,
- 11:08- Ryan.
- 11:09- And, doctor Gere, from where you sit, I'm
- 11:12- curious.
- 11:13- How does a pharmacy delivery program meet some
- 11:16- of these requirements that Ryan's speaking to when
- 11:19- it comes to chain of custody and audit
- 11:22- ready records.
- 11:23- We'd love to know what this looks like
- 11:25- from your seat and when you're advising organizations
- 11:28- on these processes.
- 11:30- Yeah. I was actually doing one of our
- 11:31- bimonthly check-in calls with Metro that we heard
- 11:34- about this pain point that that one of
- 11:35- their supply chain
- 11:37- providers wasn't able to document an internal transfer
- 11:40- of a large bulk of medications
- 11:42- just within the organization.
- 11:44- And so we thought, why not we just
- 11:46- create a sort of pseudo or temporary courier
- 11:48- company for Metro and let their staff use
- 11:51- the same technology we use around Cleveland,
- 11:54- but to be used basically down the hall.
- 11:56- So we created this, MetroHealth Clearback Courier Company
- 12:00- as we named it. We train their staff
- 12:02- on how to use our driver app for,
- 12:05- driver mobile app. And then the same process
- 12:07- that we use out in the field, their
- 12:09- team internally can use the same scanning, same
- 12:11- documentation
- 12:12- down to the Rx number, of where those
- 12:15- meds have been transferred within the facility.
- 12:17- And this is also as an adjunct to
- 12:20- the EMR. So the EMR did document that
- 12:22- these meds are being administered at the bedside,
- 12:25- but what the auditors were concerned about was
- 12:27- just that transfer from, you know, the inpatient
- 12:29- pharmacy,
- 12:31- to that bedside. And that's where the system
- 12:33- was also able to help, document,
- 12:36- completely
- 12:36- and help protect those audits, going forward. And
- 12:39- it was a good shining example of just
- 12:41- the flexibility.
- 12:42- And the most important aspect of our company,
- 12:44- which is the creativity that we push for
- 12:47- to solve new and unique issues for every,
- 12:50- health system like MetroHealth.
- 12:52- That's a great example, doctor Gere.
- 12:55- Thank you for elaborating there. And,
- 12:58- Ryan, I know we've touched on so many
- 12:59- positive outcomes so far in your pharmacy delivery
- 13:03- program,
- 13:04- and I also know that MetroHealth has reported
- 13:07- that its pharmacy capture rate has increased considerably
- 13:11- as well. So what drove that growth, and
- 13:14- what has it meant for patients and for
- 13:15- the health system more broadly?
- 13:18- Absolutely. It... It's... That's one thing we're very
- 13:19- proud of is is really creating a pharmacy
- 13:22- experience that's differentiated.
- 13:24- I think too many times now, pharmacy patients,
- 13:26- they've become numbers in organizations in my past
- 13:29- that really we don't know missus Jones,
- 13:32- like we did in the past. And that's
- 13:33- where we really
- 13:35- changed the mentality of where pharmacy is going
- 13:37- at MetroHealth. We didn't grow the cash rate
- 13:39- simply by just asking patients to use our
- 13:41- pharmacies. Yes, that was a piece of it,
- 13:43- but we want to remove the barriers or
- 13:45- why patients weren't filling prescriptions. We know forty
- 13:47- percent of scripts written don't even get filled
- 13:49- by patients as an access issue or affordability
- 13:52- issue.
- 13:52- So really for us, it was putting pharmacy
- 13:54- where patients receive the care, provide the free
- 13:57- home delivery,
- 13:59- improve affordability so we are treating patients with
- 14:02- what they need, not their wallet,
- 14:04- and then really integrating our pharmacy as part
- 14:05- of the care team. That's one of the
- 14:07- reasons we also expanded our retail operations to
- 14:09- a 20365
- 14:11- at our main campus
- 14:12- pharmacy to ensure that we are there when
- 14:14- a patient needs prescriptions.
- 14:16- And it's really resolved in a stronger, continued
- 14:18- care for our patients and a more sustainable
- 14:22- pharmacy model,
- 14:23- just by being the easiest and most successful
- 14:25- place for patients and their meds.
- 14:27- I know today we're sitting, ninety five percent
- 14:30- of our patients getting discharged have prescriptions in
- 14:32- hand now. And it's just an expectation now
- 14:34- of our health system to make sure that
- 14:36- patients going home with the meds they need.
- 14:38- And even our ambulatory scripts were over a
- 14:40- sixty five percent capture rate of initial scripts
- 14:42- written
- 14:43- and eighty percent refill retention rate, just really
- 14:46- making sure that patients are responding and they
- 14:48- deserve this type of pharmacy experience we're providing
- 14:51- now. And it's really shown what a a
- 14:53- pharmacy can bring to a health system is
- 14:55- is given this true three sixty patient care
- 14:58- model by having us available to them and
- 15:00- knowing that pharmacy is is part of our
- 15:02- care team, not just auxiliary service.
- 15:05- Yeah. Ryan, that comes through so clearly from
- 15:08- everything that you've shared.
- 15:10- This program has made so much possible,
- 15:14- not just from a logistical standpoint and patients
- 15:17- getting their medications,
- 15:18- but in what that affects
- 15:20- downstream
- 15:21- in terms
- 15:23- of adherence, patient satisfaction,
- 15:26- revenue, and other outcomes for the system.
- 15:29- So I just wanna thank you again for
- 15:31- highlighting all of this for our listeners.
- 15:33- And
- 15:34- before we wrap, I wanna turn it back
- 15:36- over to you both for some final thoughts.
- 15:39- What is one thing that you each want
- 15:41- health system leaders to understand
- 15:43- about pharmacy delivery?
- 15:45- And what should they do next to improve
- 15:48- patients' access to medications?
- 15:51- I think the biggest thing is pharmacy leaders
- 15:54- need to understand that pharmacy delivery, it's not
- 15:56- just getting a prescription. It's really part of
- 15:58- the patient care journey.
- 15:59- Too many times we look at just when
- 16:01- the prescription was written, but what about that
- 16:03- year's worth of treatments that they prescribed for?
- 16:05- Ultimately, we've really got to realize that that
- 16:07- pharmacy
- 16:09- needs a disruption and that we need to
- 16:11- change what we bring to the system
- 16:13- in a pharmacy realm. And I think we've
- 16:15- done a really nice job here at MetroHealth
- 16:17- in partnership with Fox is to really reinvent
- 16:19- what pharmacy has done for our organization.
- 16:22- And it's not just financial piece, it's the
- 16:23- outcomes, the adherence level scores. There's a lot
- 16:26- of potential here for health systems to really
- 16:29- invest in their pharmacy technology and softwares and
- 16:32- employees and patients
- 16:34- to bring a better outcome to our patients.
- 16:36- It's it's almost become a a requirement of
- 16:39- health systems even though we should have been
- 16:40- doing this from the start to really show
- 16:42- that pharmacy can differentiate outcomes for a health
- 16:45- system.
- 16:46- I mean, you know, the idea of delivering
- 16:48- is pretty straightforward and, you know, we really...
- 16:51- The the most something we made to be
- 16:52- was
- 16:53- honestly nothing
- 16:55- unique.
- 16:56- And to go find software to track other
- 16:58- people delivering something from a to b also
- 17:01- not unique. But what health systems around the
- 17:03- country and a MetroHealth is a shining example
- 17:05- of that is they really need to work
- 17:06- with a partner who has controls the technology,
- 17:09- controls the logistics
- 17:10- for one important outcome, making sure the patients
- 17:13- get their meds. And through our understanding internally
- 17:15- of the clinical needs of patients, whether it
- 17:18- be their hospital at home program, their access
- 17:20- needs, as Ryan's example about a change in
- 17:23- antibiotic,
- 17:25- type due to a,
- 17:26- culture result. These are sort of the insights
- 17:28- that we are sort of unique of having
- 17:31- because of where we... How we are founding,
- 17:32- you know, physician founded.
- 17:34- And our perspectives when I went from, you
- 17:36- know, discharging patients to home based programs to
- 17:39- actually delivering meds,
- 17:40- to patients on home based,
- 17:42- programs.
- 17:43- So we really had to remain flexible to
- 17:45- health systems needs,
- 17:47- work with their specialty and retail pharmacies, our
- 17:49- internal pharmacies, and really be a true partner
- 17:52- in understanding understanding what that takes.
- 17:55- And what keeps me motivated about this continuously
- 17:58- is seeing the patient's feedback.
- 18:00- After every delivery, we ask them to rate
- 18:01- our delivery service on a common five star
- 18:04- scale, and we also ask them to rate
- 18:06- their pharmacy experience on a net promoter scale.
- 18:08- This is that question of how likely are
- 18:10- you to recommend, you know, a product to
- 18:12- service or company to a friend or family.
- 18:14- That question somewhat... Sometimes seen after leaving a
- 18:16- hotel or department store. And what we ended
- 18:19- up capturing was the pharmacy had a net
- 18:21- promoter score in the nineties, and that's unheard
- 18:24- of. Most companies, you know, even like Apple
- 18:26- is in the seventies.
- 18:27- But to capture a a net promoter score
- 18:29- that high for a pharmacy,
- 18:31- that's become probably the highest rated department in
- 18:34- the organization
- 18:35- just by virtue of working with a partner
- 18:38- like MetroHealth, building this network of, accountable tech
- 18:41- enabled delivery, and then capturing that patient satisfaction
- 18:44- the moment,
- 18:46- it's perceived and and shared with the with
- 18:48- the leadership. So that's the part that always
- 18:50- gets to me, and that's the only metric
- 18:52- we use internally is that patient satisfaction.
- 18:54- Because if we know we've earned five stars,
- 18:57- the hope is everything we've done upstream
- 18:59- from
- 19:00- the pharmacy's counter to the patient's front door,
- 19:03- has been five stars.
- 19:05- Well, it's been so wonderful learning about MetroHealth's
- 19:08- journey, Ryan, and
- 19:11- doctor Gere.
- 19:12- What's motivating
- 19:13- Fox Health's strategy
- 19:15- on this front? It's been a great conversation.
- 19:18- I just wanna thank you both for sharing
- 19:20- all of these insights and successes with our
- 19:23- listeners.
- 19:24- Thank you, Erica, for the opportunity to share
- 19:26- our story. Yeah. Thank you, Erica. It was
- 19:27- a great conversation.
- 19:29- It was a great conversation,
- 19:30- and we also want to thank our podcast
- 19:33- sponsor for today, Fox Health.
- 19:36- Listeners, be sure to tune in to more
- 19:38- podcasts
- 19:39- from Becker's Healthcare
- 19:41- by visiting our podcast page at beckershospitalreview.com.