Keen on trail running: shoe designer Scott Robertson wants you to get lost
For shoe designers, bringing a new model to market is always an uphill battle, but when that model is your first foray into the running shoe industry, it’s an even steeper mountain to climb.
Fortunately for Scott Robertson, Innovation product manager at KEEN, reaching challenging summits is nothing new.
When KEEN decided that now was the time to make their presence felt in the trail running world, they needed to look no further than their own “resident dirtbag”, whose CV includes stints as a park ranger, trail guide, rock climber and product-tester at some of the outdoor industries biggest…
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