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Latest / The Local Marketing Podcast with Fexingo: Small Business, Google Maps, and Local SEO

How a Local Pet Groomer Uses Google Maps to Build a Waitlist

In this episode, Lucas and Luna explore how a local pet groomer in Austin, Texas, uses Google Maps features like appointment booking, Google Posts, and Q&A to build and manage a waitlist that keeps her small business fully booked weeks in advance. They break down her specific strategy: how she updates her Google Business Profile every morning with same-day availability, uses Google Posts to announce waitlist openings, and leverages the Q&A section to pre-qualify customers and reduce no-shows. Lucas shares real numbers from her first 90 days using the strategy — a 40% reduction in no-shows and…

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