#430 - Packaging That Sells: How to Triple Your Product Price with Strategic Design
In this episode, we cover creative packaging, premium pricing, sustainability, and unboxing strategies to boost consumer perception and e-commerce success.
Transform your brand's presence with the power of packaging! Join Kitty Lai, a seasoned expert in design and branding, as she shares her journey from a young worker in a packaging factory to designing for iconic brands like Ted Baker and Cath Kidston. Discover how effective packaging can elevate your product, enhance brand recognition, and even lead to viral success. Kitty unpacks the secrets behind choosing the right packaging materials…
The skinny
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