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281. Law Firm SEO Checklist: Win Better Cases, Dominate Local Search

Chris Dreyer, CEO of Rankings, shares insider SEO secrets from PIMCON 2024

"To win the best cases, you need to show up in the best searches." - Chris Dreyer

In today’s episode of Personal Injury Mastermind, we explore the strategies that are helping top firms crush their competition in search results with CEO of Rankings, Chris Dreyer. We discuss:

The staggering importance of Google for law firm marketing

Google's three key factors for local rankings: relevance, distance, and prominence

Leveraging entity SEO to outrank competitors

The critical role of reviews in dominating local search…

The skinny

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