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Universities Need To Be Marketed Like Brands | Burzeen Bhathena | Ep 017

The Business of Education Marketing

Burzeen Bhathena reveals how universities market themselves like top consumer brands, balancing competition, regional awareness, and multi-stakeholder needs. He explains why even well-known institutions must invest heavily in digital, print, and outreach campaigns to attract quality students and faculty. From parents and students to corporates and influencers, every audience requires a unique message.

Disruption, Technology & the Future

The conversation explores how EdTech, AI, and changing student expectations are reshaping education marketing. Burzeen…

The skinny

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