Latest / The Car Nerd with Jason Hassett
Ferrari Just Offended Everyone (And It Might Save Them)
THE ARCHITECTURE OF SACRILEGEFerrari just revealed the interior of the Luce—their first fully electric car—and the internet is having a complete meltdown. Designed by Jony Ive, the man behind your iPhone, the Luce is being called "cold," "clinical," and "not a Ferrari" by purists and legendary designers alike.But here is the secret: Ferrari has been "offending" its fanbase for over sixty years, and every single time, it’s the decision that saves the company.In this deep dive, we explore The Architecture of Sacrilege:The 1962 Palace Revolt: Why Enzo Ferrari fired his entire engineering brain…
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