How Brands Took Over Culture | No Logo by Naomi Klein
Welcome to Crisis in Perception, where we examine the systems shaping our world — one book at a time.
In this episode, we explore No Logo by Naomi Klein, a powerful critique of how corporations evolved from making products to manufacturing identity, meaning, and culture.
The discussion examines how branding expanded into public space, education, and media; how labor was made invisible through outsourcing; and how consumption became framed as personal freedom. Rather than focusing on individual choices, the episode explores branding as a structural system that shapes perception and behavior.
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The skinny
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