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Designing the Long Tail of Thought Leadership | Tom Ziglar | 682

What if your thought leadership wasn't just inspiring for 40 minutes on stage, but life-changing for years after the keynote?

In this episode, Peter Winick talks with Tom Ziglar, CEO of Ziglar, Inc., about how he's evolving his father Zig Ziglar legacy into a modern, scalable thought leadership business. They dig into how to turn big ideas into programs, tools, and revenue streams that deliver real behavior change for clients, not just applause.

Tom shares how Ziglar built an AI "digital brain" for Zig Ziglar by feeding in manuscripts and 50+ hours of audio. The result is Zig AI – a focused…

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