Latest / Stuff Mom Never Told You / Women in Brewing
Transcript
- 0:05Speaker 1: Hey, this is Annie and Samantha and welcome to Stephane
- 0:07Speaker 1: Never told your production of I Heart Radio. Yes, and
- 0:19Speaker 1: today we are finally tackling an episode topic we have
- 0:24Speaker 1: been wanting to do for a while now and so
- 0:27Speaker 1: excited to bring on an expert in the field who
- 0:30Speaker 1: has been all up in the world of brewing. Oh. Yes,
- 0:33Speaker 1: we love beer and she's been there for a long time.
- 0:36Speaker 1: Welcome Jim, thank you, Thank you both for having me.
- 0:40Speaker 1: I'm super excited to be here. I've listened to this
- 0:42Speaker 1: podcast since way back in the day, so this is
- 0:45Speaker 1: like kind of surreal to actually be on it. Yes. Yes,
- 0:53Speaker 1: we're very excited to have you. I know I've been
- 0:57Speaker 1: talking about this for so long, Like Annie the perfect
- 1:00Speaker 1: person to talk about beer because we love we love beer.
- 1:04Speaker 1: We have a happy Hour. We featured a beer that
- 1:06Speaker 1: we will talk about soon that you helped creating, and
- 1:08Speaker 1: I'm like, oh my gosh, this is gonna be awesome.
- 1:11Speaker 1: But before we can get all into that, will you
- 1:13Speaker 1: introduce yourself for our listeners? Yes, definitely so so. I
- 1:17Speaker 1: am Jen Blair and I am jokingly not jokingly described
- 1:22Speaker 1: myself as being all beer all the time. Um, I
- 1:26Speaker 1: am an Advanced ciserone, so that is the the equivalent
- 1:30Speaker 1: um cisserone is the equivalent to Smalley A for the
- 1:33Speaker 1: wine world. I actually took my Master sister in exam
- 1:37Speaker 1: last month and I am expecting my results any day now.
- 1:42Speaker 1: I'm expecting to take it again because specifically speaking, most
- 1:46Speaker 1: people don't pass on their first time. But that is
- 1:48Speaker 1: the equivalent to Master Salmollier for wine. I'm also a
- 1:54Speaker 1: National b j CP judge, So b j CP is
- 1:57Speaker 1: Beer Judge Certification Program. Um. I been a National b
- 2:01Speaker 1: j c P judge for a couple of years now,
- 2:03Speaker 1: and I'm working also on getting that Master b j
- 2:07Speaker 1: c P designation. Hopefully in two I'll be able to
- 2:11Speaker 1: make that happen. Uh. So, you know, I do a
- 2:14Speaker 1: lot with within the brewing industry. I've jokingly been referred
- 2:19Speaker 1: to as a Swiss army knife with the kind of
- 2:22Speaker 1: the different skill sets that I brought and that I've
- 2:24Speaker 1: picked up since I've been in the beer industry. But
- 2:26Speaker 1: really the core of what I do is talking to
- 2:31Speaker 1: people about beer, educating people about beer, making sure that
- 2:34Speaker 1: they understand that beer is accessible to them. Yes, I
- 2:38Speaker 1: love that, and uh, we've got to sit together for
- 2:40Speaker 1: a little while not too long ago, to talk about, Yeah,
- 2:44Speaker 1: the vast amount of experience that you've had in the
- 2:46Speaker 1: beer world and just your history is amazing, and that
- 2:49Speaker 1: that you've really pursued it to where you've gotten to
- 2:53Speaker 1: is an amazing because we don't see many women who
- 2:56Speaker 1: even feel like they can't get to this point and
- 2:58Speaker 1: get to the point that you're at and really strive
- 3:01Speaker 1: to do this in such a really male dominated field.
- 3:04Speaker 1: But we'll get into that in a minute. And yeah,
- 3:06Speaker 1: it makes me miss beer a lot being in the
- 3:08Speaker 1: industry and all I did was serve and kind of
- 3:10Speaker 1: learned very little about the beer. Started studying for this
- 3:13Speaker 1: is a road and I was like, oh my god,
- 3:15Speaker 1: what is this because we had like textbook on textbook
- 3:17Speaker 1: a lot. We need to talk about the hops and
- 3:19Speaker 1: the barley. I'm like, I feel like, yeah, definitely, like
- 3:24Speaker 1: you need to go to school for this and that's
- 3:26Speaker 1: kind of the way you're doing it. Um, But before
- 3:29Speaker 1: we start that, how did you get into the brewing
- 3:31Speaker 1: in beer industry? You know, I got I'm not alone
- 3:35Speaker 1: in this. I've actually found a few people who got
- 3:37Speaker 1: into the beer industry in sort of a similar way.
- 3:40Speaker 1: But before I was in the beer industry, I actually
- 3:42Speaker 1: worked as an attorney and it did not really enjoy
- 3:45Speaker 1: it all that that much. It turns out that, um
- 3:47Speaker 1: it's not like what you see on TV, and not
- 3:51Speaker 1: everybody yeah, not everybody gets to, you know, go work
- 3:55Speaker 1: for a nonprofit. So I wasn't really very happy in
- 3:59Speaker 1: the legal industry. I had been homebrewing for a few years,
- 4:03Speaker 1: and like everyone who starts homebrewing, if you've ever been
- 4:05Speaker 1: around a new homebrewer, they able homebrew for a few
- 4:08Speaker 1: months and be like, you know what, I'm going to
- 4:09Speaker 1: open a brewery like this is my my neighbors like
- 4:12Speaker 1: my beer, my friends like my beer. Um, so this
- 4:15Speaker 1: is a viable business option for me. So I, you know,
- 4:19Speaker 1: from homebrewing, knew that I was really interested in brewing
- 4:23Speaker 1: beer and also learning more about beer, and knew that
- 4:27Speaker 1: it wasn't going to be very easy for me to
- 4:29Speaker 1: make a lateral move into a new industry, particularly coming
- 4:34Speaker 1: from an industry that is um known for that. Then
- 4:39Speaker 1: you know, this isn't true for very many people in
- 4:42Speaker 1: the legal industry, but a lot of people see that
- 4:44Speaker 1: as this is someplace where you make a ton of
- 4:46Speaker 1: money and you know you're very successful all the time,
- 4:49Speaker 1: and that's really just not the reality. Um, so I
- 4:51Speaker 1: knew I was going to be running into some barriers
- 4:52Speaker 1: from people who, you know, think that, Okay, maybe you
- 4:56Speaker 1: want to do this for now, because I don't know
- 4:58Speaker 1: if you all know this, but there's not a ton
- 5:00Speaker 1: of money for people in the brewing industry. But yeah,
- 5:04Speaker 1: that's when I started down the path of pursuing this
- 5:07Speaker 1: our own certifications, starting beer judging. I started a beer
- 5:11Speaker 1: blog back when people had beer blogs all kind of
- 5:14Speaker 1: a ways to show that I was committed to learning
- 5:19Speaker 1: what I could about being in this industry and was
- 5:23Speaker 1: was actually starting to get a little frustrated because the
- 5:26Speaker 1: jobs I was seeing that were available in the brewing
- 5:28Speaker 1: industry weren't necessarily jobs I wanted to do. Uh. So,
- 5:32Speaker 1: you know, finally I sat down and just wrote out
- 5:34Speaker 1: a job description for myself, what is it that I
- 5:37Speaker 1: would like to do, because up until that point, I
- 5:39Speaker 1: had really just been defining what I didn't want to do.
- 5:43Speaker 1: And within a couple of months of sitting down and
- 5:46Speaker 1: really articulating where I was interested in going in the
- 5:50Speaker 1: in the brewing industry, I saw a job posting for
- 5:54Speaker 1: an executive director for the North American Craft Monsters Guild.
- 5:58Speaker 1: I thought that there was no way that I would
- 6:00Speaker 1: get hired for it. I almost didn't apply, and I
- 6:03Speaker 1: did apply and I did get higher and so I
- 6:09Speaker 1: joined that, as you know, on the supply side as
- 6:12Speaker 1: the first executive director of the Craft Monsters Guild. And
- 6:16Speaker 1: from there really just continue to pursue beer sensory beer education,
- 6:21Speaker 1: starting to do more trainings. Uh. You know, people consumers
- 6:25Speaker 1: really want to learn about beer, and it's it's incredibly
- 6:29Speaker 1: interesting no matter what you're you know, no matter where
- 6:31Speaker 1: your interests lie, there is something you can learn in
- 6:34Speaker 1: beer history that's going to deepen your knowledge of whatever
- 6:38Speaker 1: your field is that you're interested in. So from there
- 6:41Speaker 1: I moved into working in breweries and more of an
- 6:45Speaker 1: educator role um and now I am building a few
- 6:51Speaker 1: different projects in terms of continuing to make beer accessible
- 6:57Speaker 1: to everyone. And yeah, I think your key point of
- 7:02Speaker 1: being making it accessible, that's one of the big things
- 7:04Speaker 1: that we do talk a lot about about who who
- 7:07Speaker 1: is it made for, who is it geared towards, and
- 7:09Speaker 1: how is the ads going and who actually is a
- 7:11Speaker 1: part of this industry. And you and I talked again
- 7:14Speaker 1: because things have been happening in the industry. Our audience
- 7:18Speaker 1: knows because we have been talking about it, the me
- 7:20Speaker 1: too movements that's been happening. We even had episodes about
- 7:23Speaker 1: how the sexist idea that men drink beer, women drink wine,
- 7:26Speaker 1: men eat me, women drink eat salads, like that type
- 7:29Speaker 1: of narrative, which is really damaging and unfair for any
- 7:33Speaker 1: gender saying that in any way. And it's always shocking
- 7:38Speaker 1: to me to know the history of things, and we've
- 7:40Speaker 1: talked about it before, like the history of beer is
- 7:41Speaker 1: it was started by women. They were the ones that
- 7:44Speaker 1: were making the beer. They were the ones that had
- 7:46Speaker 1: the market, and they did it for many other reasons
- 7:49Speaker 1: like saving grains and such and all that, and then
- 7:52Speaker 1: we come to the point of maybe not completely historically
- 7:55Speaker 1: in context, but yeah, witchcraft was a part of this
- 7:58Speaker 1: uh industry as well, that even some who men became
- 8:02Speaker 1: competitive and realizing damn, there's some money in this and
- 8:05Speaker 1: maybe accusing some of the l wives of being witches
- 8:08Speaker 1: so they can kick out the competition. That's a whole
- 8:11Speaker 1: other conversation in itself. But when we look at the
- 8:15Speaker 1: numbers and when we talk about who's involved and yet
- 8:17Speaker 1: who is allowed to be involved. Accessibility? Is that key point?
- 8:21Speaker 1: Why do you think this is important and why do
- 8:23Speaker 1: you want to make sure that comes back up again again? Yeah,
- 8:26Speaker 1: you know, it's absolutely important because for you know, for me,
- 8:30Speaker 1: I want to be in the industry and I have
- 8:34Speaker 1: a valuable contribution to make, and you know, so does
- 8:37Speaker 1: so does anybody who wants to be in the industry.
- 8:41Speaker 1: And it's it's just so important. You know, with craft
- 8:45Speaker 1: beer specifically, there was the Sam cal Gione quote about
- 8:50Speaker 1: you know, craft beer is asked free and it's like,
- 8:55Speaker 1: how many women did you ask? Like what was your
- 8:57Speaker 1: sample size? For? You know, we're getting this information, um,
- 9:01Speaker 1: And so for a long time, it was very much
- 9:05Speaker 1: this we're all good guys, beers. Fun. Beer is just
- 9:08Speaker 1: supposed to be fun, and if you are having an
- 9:12Speaker 1: issue with it, that's you issue. That's not something with
- 9:15Speaker 1: this industry, because in this industry, we're all about fun
- 9:19Speaker 1: and that's you know, that's very toxic and that has
- 9:22Speaker 1: really permeated the industry. And I've sortunately spoken with men
- 9:27Speaker 1: who have said, well, gosh, I've seen some things happen,
- 9:30Speaker 1: but I didn't know it was this bad. And it's
- 9:33Speaker 1: like yes you did. And now now it's just very
- 9:35Speaker 1: difficult to ignore or to pretend like you didn't see that.
- 9:39Speaker 1: And if you've ever told a woman server, you know, hey,
- 9:43Speaker 1: you handled that really well, you probably could have stepped
- 9:46Speaker 1: in right. And um, it's it's just so important that again,
- 9:53Speaker 1: anyone who wants access understands that they have access. And
- 9:57Speaker 1: it's um and that's not always the case, you know,
- 10:00Speaker 1: And there's again going back to the craft beer industry,
- 10:03Speaker 1: is we're all just having fun. This is all just
- 10:05Speaker 1: a fun group of people for who though, you know who?
- 10:09Speaker 1: Who is that a fun industry for? And who is
- 10:13Speaker 1: allowed to have fun? Who's allowed to even be in
- 10:17Speaker 1: the room and at the table. And it can be exhausting.
- 10:22Speaker 1: I mean there have been times when I've said I'm
- 10:24Speaker 1: not going to do you know, this this beer industry thing,
- 10:29Speaker 1: because I don't feel like fighting. I don't feel like
- 10:31Speaker 1: showing up and having to really prove that not only
- 10:35Speaker 1: do I know what I'm talking about, I probably know
- 10:37Speaker 1: more than what anybody else in the room knows, right,
- 10:41Speaker 1: And you know, and having just those assumptions made that
- 10:44Speaker 1: I'm there as someone's wife or um, I'm you know,
- 10:48Speaker 1: I got into it because that's what boys like. And
- 10:50Speaker 1: you know, there's just that whole, the whole thing, and
- 10:53Speaker 1: that's that's not the case. That's not the case for
- 10:56Speaker 1: so many people. And to just be a allowed to
- 11:01Speaker 1: feel welcome and you know, be allowed to exist in
- 11:06Speaker 1: the space is something that is not available to so
- 11:10Speaker 1: many people. And you know, there there are a thousand
- 11:13Speaker 1: reasons why. And I know that you all address topics
- 11:15Speaker 1: like this on your podcast all the time. Um, so
- 11:19Speaker 1: it's important to have those voices to say, you don't
- 11:22Speaker 1: listen to the rest of them. I'm telling you that
- 11:24Speaker 1: you have access and that you are welcome, and if
- 11:28Speaker 1: somebody is making you feel unwelcome, then you know, let's
- 11:32Speaker 1: let's explore why that is. You know, let's have those
- 11:35Speaker 1: uncomfortable conversations as an industry and be willing to move
- 11:39Speaker 1: forward from it, right, And yeah, I love that statement.
- 11:42Speaker 1: Just you have the right to exist, which should be simple.
- 11:45Speaker 1: It really should just be like clearly easily done, but
- 11:49Speaker 1: it's not. Unfortunately, and especially if you're someone of the
- 11:52Speaker 1: marginalized community, that there's more questions and yeah, there's this
- 11:56Speaker 1: expectation that you're going to take what is this out
- 11:58Speaker 1: to you just because this environment is supposed to be
- 12:02Speaker 1: uh small business, fun startup company that allows for abuse.
- 12:06Speaker 1: I guess like it's kind of like you shouldn't have
- 12:08Speaker 1: oversea like no motion to be able to oversee whether
- 12:11Speaker 1: or not you are a good company a good person,
- 12:15Speaker 1: Like why is this even a conversation? As if we
- 12:18Speaker 1: have to clarify why? And then bringing it out means
- 12:21Speaker 1: y'all are being to pc or over overly sensitive, which
- 12:25Speaker 1: is of course our favorite comments right on here. Um
- 12:29Speaker 1: And I found interesting down right, I think you're just
- 12:32Speaker 1: being emotional, calm down. And you know, I was founded
- 12:37Speaker 1: interesting because yeah, even though they want to say this
- 12:39Speaker 1: is just a fun we're just doing our hobbies turning
- 12:42Speaker 1: into a job. Great, but they want to be taken
- 12:44Speaker 1: seriously by businesses and industries and want to eventually become
- 12:48Speaker 1: the company that does make millions of dollars or be
- 12:51Speaker 1: the next big brewery or winning all the awards as
- 12:55Speaker 1: a business for them when it comes to the money
- 12:58Speaker 1: and the story. And I find that interesting that as
- 13:01Speaker 1: I was researching, like we've got some newer numbers as
- 13:04Speaker 1: of September showing ownership, and that they are like, you
- 13:08Speaker 1: know that at least sev of the companies of the brewers,
- 13:12Speaker 1: the owners are men, like, that's the number. However, when
- 13:15Speaker 1: they looked even further, like, actually, it might be even
- 13:18Speaker 1: less than that, and that women mayme may makeup of
- 13:22Speaker 1: I don't know two of the owners. So that's a
- 13:26Speaker 1: really large number. And the fact that the I think
- 13:30Speaker 1: he's the chief financial advisor for the Beer Association was like, well,
- 13:34Speaker 1: our numbers may have been inflated because when we did
- 13:36Speaker 1: send out these little random forms, it was only to
- 13:39Speaker 1: a small portion of people, and the people who are
- 13:41Speaker 1: most likely sending them back were women, right. And you know,
- 13:47Speaker 1: another interesting way to parts that out is because I've
- 13:51Speaker 1: I've seen the Brewers Association and other industry people say,
- 13:55Speaker 1: you know, they look at these numbers, is growing or
- 13:57Speaker 1: look at this number. And another further parsing of that
- 14:03Speaker 1: is how many of the owners who are women are
- 14:06Speaker 1: co owners with their spouses. And that's and I don't
- 14:09Speaker 1: say that to to imply that there's absolutely anything wrong
- 14:12Speaker 1: with that, because there's not, but it's you know, I
- 14:15Speaker 1: guess you might have two percent of women, but if
- 14:17Speaker 1: you're looking at breweries that are solely owned by women
- 14:21Speaker 1: and not co owned with the spouses, that number gets
- 14:25Speaker 1: even smaller. Right, we have been trying to feature it
- 14:41Speaker 1: as many beers as we could that are female owned.
- 14:45Speaker 1: We meant women owned or at least like partially owned
- 14:48Speaker 1: or involved with Like you have a female brewer, you
- 14:50Speaker 1: have a woman brewer. Wonderful, let's bring Herberia. And you're
- 14:53Speaker 1: like trying to find that and it's really hard. It is.
- 14:56Speaker 1: That doesn't include talking about trying to get it, like
- 14:58Speaker 1: different states getting those beers, because that's impossible in itself,
- 15:02Speaker 1: but even still trying to find those names. It's kind
- 15:04Speaker 1: of like, wow, because we may got we may have
- 15:07Speaker 1: gotten some information one month, two months later, they're not there,
- 15:11Speaker 1: like I do us so many times because that environment
- 15:14Speaker 1: was so toxic. They couldn't they couldn't last there. They
- 15:17Speaker 1: weren't a looted to exist there, and so they were
- 15:18Speaker 1: pushed out essentially, And I was like, damn it, what
- 15:22Speaker 1: is wrong with this industry? Like what is happening? And
- 15:27Speaker 1: what can we do? What? Like, what what is happening? Jen?
- 15:30Speaker 1: What's happening? Sure? Well, you know, so this back in May,
- 15:37Speaker 1: and I believe that you mentioned that you all have
- 15:39Speaker 1: spoken about this on the podcast before. But back in May,
- 15:43Speaker 1: Brian Allen, who at the time was a brewer for
- 15:45Speaker 1: Notch Brewing, in her Instagram stories said what sexist comments
- 15:50Speaker 1: have you gotten in the beer industry? And that actually
- 15:52Speaker 1: wasn't the first time that she had asked that in
- 15:55Speaker 1: her stories, but it you know, it hit at the
- 16:00Speaker 1: right time where it was thousands of people shared their stories. Um,
- 16:05Speaker 1: I was one of them. I ended up leaving my
- 16:08Speaker 1: job because it was it was something that had been
- 16:11Speaker 1: building up, you know, over the course of the the
- 16:14Speaker 1: year and a half that I had been there, that
- 16:16Speaker 1: finally like reading through all the other stories, you know,
- 16:19Speaker 1: there was there were things that I already knew. I
- 16:22Speaker 1: was called terse for asking for equal pay um during
- 16:25Speaker 1: an employee of evaluation, all sorts of things like that
- 16:28Speaker 1: that you know, telling people about it is kind of
- 16:31Speaker 1: like when you're talking I mean it is a toxic relationship, right,
- 16:34Speaker 1: and it's kind of like when you're talking about like
- 16:36Speaker 1: your your toxic boyfriend. And I remember telling my friends
- 16:40Speaker 1: one night, like, you know, here's everything that's been happening,
- 16:43Speaker 1: and they were like, that's a that's a lot of
- 16:46Speaker 1: red flags and actually saying it all out loud and
- 16:49Speaker 1: seeing their reactions was like, oh, that's right, that's not
- 16:52Speaker 1: okay for somebody to treat me like that, let alone unemployee. UM.
- 16:56Speaker 1: And you know, thousands of people felt the same way.
- 16:59Speaker 1: I We're sharing their stories, and it got to such
- 17:03Speaker 1: a volume that the industry could not ignore it any longer.
- 17:08Speaker 1: And you know, since then, there's been a core group
- 17:13Speaker 1: of us who have continued to beat that drum and
- 17:17Speaker 1: not at all to to minimize I know that there
- 17:19Speaker 1: are a ton of people out there doing a ton
- 17:21Speaker 1: of work behind the scenes. And that's what we want,
- 17:24Speaker 1: right is we want that work behind the scenes. I
- 17:26Speaker 1: don't want social media posts. I don't want you know,
- 17:28Speaker 1: we're listening, we are learning, you know, platitudes. I want
- 17:32Speaker 1: to know that there are people doing that work. UM.
- 17:35Speaker 1: So in the months since then, you know, we've put
- 17:39Speaker 1: together several different initiatives to help support historically excluded people
- 17:44Speaker 1: in the brewing industry, whether that is raising money for
- 17:49Speaker 1: them to have financial assistance so they're not stuck in
- 17:52Speaker 1: a job, UM, whether it is you know, helping vet
- 17:57Speaker 1: employers so people know, hey, if you see this organization
- 18:00Speaker 1: post this job, you know that this that this company
- 18:04Speaker 1: has been vetted UM And sometimes it's also just being
- 18:08Speaker 1: or I shouldn't say just sometimes it's being a sympathetic ear.
- 18:11Speaker 1: I mean, I know, I continue to have people reach
- 18:13Speaker 1: out to me through social media, through email, you know,
- 18:16Speaker 1: sometimes even in person to say, Hey, this happened or
- 18:20Speaker 1: this is going on at my job and I don't
- 18:22Speaker 1: know what to do about it. Um. So those conversations
- 18:26Speaker 1: really hit a fever pitch in May or June. Um
- 18:29Speaker 1: it's been somewhat frustrating to see everybody kind of be like, Okay,
- 18:33Speaker 1: that's you know, just like we solved racism last year,
- 18:36Speaker 1: we solve sexism this year because like we posted a
- 18:38Speaker 1: black square, we said that we're listening to we're learning,
- 18:41Speaker 1: so we can all move on from it. And uh,
- 18:44Speaker 1: you know, that's obviously very much not the case. And
- 18:47Speaker 1: so continuing to keep those conversations going and continuing to
- 18:52Speaker 1: let people know that there is support out there. And
- 18:56Speaker 1: you know, for me, one of the biggest things was
- 18:59Speaker 1: realized sing that I wasn't alone, that this wasn't happening
- 19:03Speaker 1: to me in isolation, because that was something that was
- 19:06Speaker 1: very much happening. After I left, I heard from several
- 19:08Speaker 1: other employees, and I heard from employees while I was there,
- 19:11Speaker 1: who said, this has been happening to me, but I
- 19:15Speaker 1: didn't have anybody to talk to you or I didn't
- 19:17Speaker 1: know who to talk to, and the you know, the
- 19:20Speaker 1: the company, the management very much kept it that way,
- 19:24Speaker 1: kept people isolated from each other, kind of kept information
- 19:28Speaker 1: from people, and a lot of people feel that isolation
- 19:32Speaker 1: and so seen other people share those stories made made
- 19:36Speaker 1: a lot of people realize, that's right, it is not
- 19:40Speaker 1: okay for me to be treated this way. And it's
- 19:42Speaker 1: not a me problem. I don't need to calm down.
- 19:44Speaker 1: I'm not being overly sensitive. You are wrong, you were
- 19:47Speaker 1: mistreating employees. Yeah, it's one of those things that's so infuriating.
- 19:53Speaker 1: So much of what you're talking about is just infuriating
- 19:56Speaker 1: because it feels like this culture of you know, isolating
- 20:02Speaker 1: people and making people think like you're so lucky to
- 20:04Speaker 1: have this job, like we're allowing you to play in here,
- 20:07Speaker 1: um and you should be grateful for that opportunity that
- 20:10Speaker 1: we are granting you um. Which is another way of
- 20:13Speaker 1: keeping people quiet about things that they're experiencing and then
- 20:18Speaker 1: having people talk, like speak up about it, which is great,
- 20:22Speaker 1: and you know, finding that out you're not alone is great,
- 20:24Speaker 1: but it's also frustrating too, because I feel like so
- 20:26Speaker 1: many of us women are like it's almost like yeah,
- 20:32Speaker 1: and guys are like, what, yeah, I can't just go
- 20:38Speaker 1: into a hotel room at a conference without cahol. I'm sorry,
- 20:40Speaker 1: I can't, right, which is ridiculous that they are all
- 20:43Speaker 1: these things people have to take into consideration, and that
- 20:45Speaker 1: it's keeping people either out of the business or pushing
- 20:50Speaker 1: them out once they finally get in. I know so
- 20:53Speaker 1: many incredibly talented, incredibly qualified women who have said, Okay,
- 20:57Speaker 1: you know what, you don't want me here, I won't
- 20:59Speaker 1: be here anymore. And you know, in all honesty, I've
- 21:03Speaker 1: in the past few months, I have definitely reached that
- 21:05Speaker 1: point myself a few times, to be like, Okay, if
- 21:07Speaker 1: it's if my presence is so bad for everyone, if
- 21:11Speaker 1: my speaking up makes it so uncomfortable for everyone else,
- 21:14Speaker 1: then maybe I'll just leave. And then it's like, no,
- 21:17Speaker 1: you leave, I'm right, you leave, or you do better, right, right, right,
- 21:23Speaker 1: Like I will remain here. You're the problem, not me, right,
- 21:26Speaker 1: You're not going to make the problem go away just
- 21:27Speaker 1: because I leave necessarily, Like this is a an internal
- 21:31Speaker 1: problem that needs to be addressed. And I feel like,
- 21:34Speaker 1: maybe because I have been in the industry a little
- 21:36Speaker 1: longer and well, once upon a time anyway, that there's
- 21:39Speaker 1: some some like a cyclical thing where an incident will happen,
- 21:43Speaker 1: will kind of listen and then move on, Like how
- 21:46Speaker 1: do we think? How do you think that perhaps, of
- 21:49Speaker 1: course this was a whole bigger thing, it actually got
- 21:51Speaker 1: national attention from so many but why do you think
- 21:55Speaker 1: we keep getting into these traps of like kind of
- 21:57Speaker 1: like as you were talking to me about the Black
- 21:59Speaker 1: Lives Matter, like this is so great and important, and
- 22:01Speaker 1: all these rulers like, yeah, we got the black Square,
- 22:03Speaker 1: we gotta bear for you. But it was literally just
- 22:06Speaker 1: talk like how do we keep getting into these messages?
- 22:09Speaker 1: Not we I kind of already know the answer, but
- 22:11Speaker 1: you know, how do we get out of it? Yeah?
- 22:15Speaker 1: You know it's I don't know, I I don't have
- 22:18Speaker 1: assistant answer, And well again I say I don't know,
- 22:22Speaker 1: I do know. Um, we need to continue to hold
- 22:24Speaker 1: ourselves accountable, and we need to continue to commit to
- 22:28Speaker 1: you know, sometimes being uncomfortable and sometimes messing up and
- 22:32Speaker 1: learning from that discomfort, learning from those mistakes and moving forward,
- 22:37Speaker 1: and that people don't want to do that. And you know,
- 22:41Speaker 1: as long as we're still at critical mass with a
- 22:45Speaker 1: you know, the industry being dominated by primarily you know,
- 22:49Speaker 1: middle aged has had white men UM. It doesn't affect them.
- 22:53Speaker 1: You know, the is the is the default, and I
- 22:55Speaker 1: should I shouldn't put an entire blanket over saying like
- 22:58Speaker 1: it doesn't affect them, because I'm sure it does on
- 23:00Speaker 1: some level, but not to the degree that it affects
- 23:03Speaker 1: other people. And that you know, it can't continue to
- 23:08Speaker 1: fall on the shoulders of the people who are historically
- 23:13Speaker 1: excluded to continue to push and to continue to say,
- 23:18Speaker 1: please just treat me equally. I'm not even asking to
- 23:20Speaker 1: be treated better. I'm just asking asking, you know, not
- 23:24Speaker 1: to be groped or not to be paid less, or
- 23:28Speaker 1: not to have to deal with, you know, microaggressions all
- 23:32Speaker 1: of the time, and that that shouldn't always fall on
- 23:36Speaker 1: the people who are affected to be educating those who
- 23:40Speaker 1: aren't UM. And that's really where we've found ourselves within
- 23:44Speaker 1: this movement now, is you know, I can't be your
- 23:47Speaker 1: search engine, and you also can't task the all of
- 23:51Speaker 1: the women who work for your brewery to start a
- 23:53Speaker 1: committee to educate you on how they could be treated better.
- 23:58Speaker 1: Um that there is some value in doing things like that,
- 24:02Speaker 1: of course, and asking your employees for feedback, receiving it,
- 24:05Speaker 1: and then acting on it. There can be a ton
- 24:08Speaker 1: of value in that, but it's also just as valuable
- 24:11Speaker 1: for leadership to be able to point to these are
- 24:14Speaker 1: the steps we have taken. And those steps aren't commanding
- 24:18Speaker 1: other employees to do additional work, probably for not additional pay,
- 24:23Speaker 1: and probably outside of the scope of what they were
- 24:25Speaker 1: hired to do. But you know, this is the training
- 24:29Speaker 1: that I took. These are the articles that I've read
- 24:31Speaker 1: that these are the resources that I've sought out on
- 24:34Speaker 1: my own to make myself a better leader, to make
- 24:37Speaker 1: sure that I understand as well as I can what's
- 24:40Speaker 1: going on and how to make it better for you.
- 24:44Speaker 1: And that's what you know. Again, I get asked a
- 24:47Speaker 1: lot of really elementary questions by people that I'm like,
- 24:50Speaker 1: I'm not your search engine. If you know you can yeah, yeah, exactly.
- 24:55Speaker 1: You You can look up somebody's like some random nine
- 25:00Speaker 1: the actors height on Google. You can google like anti
- 25:04Speaker 1: racist resources, and it's much more meaningful to me if
- 25:08Speaker 1: somebody comes to me and says I have found like
- 25:11Speaker 1: these five things, um, you know, and here the my
- 25:14Speaker 1: opinions I formed on whether these are good resources. What
- 25:18Speaker 1: what do you think? Is there something else that I'm
- 25:20Speaker 1: missing because we don't know what we don't know? But
- 25:24Speaker 1: yes Google exists. Um so yeah, so you know, you know,
- 25:30Speaker 1: moving forward, it is if we really are the industry
- 25:34Speaker 1: we say we are, then it shouldn't be a problem
- 25:37Speaker 1: to sometimes be uncomfortable if that means that from that
- 25:41Speaker 1: discomfort comes growth and you know, more accessibility and a
- 25:44Speaker 1: better understanding of how we can serve everyone who wants
- 25:48Speaker 1: to be in the beer industry. I I feel like
- 26:07Speaker 1: so many things you're talking about can be like we
- 26:10Speaker 1: see it in all kinds of like it's not just
- 26:12Speaker 1: this one right, and it's just like making me angry
- 26:15Speaker 1: and angrier. Like you said, Samantha, we have this history
- 26:17Speaker 1: of kind of kicking women out of beer, of like
- 26:21Speaker 1: making it and then even drinking it. I remember for
- 26:23Speaker 1: a while, and this was me very much internalizing stuff.
- 26:26Speaker 1: But I've heard it from other friends. Like I thought,
- 26:28Speaker 1: you know, if I ordered a beer, it had to
- 26:30Speaker 1: be a light beer or else people would think who
- 26:34Speaker 1: knows what they would think. But like she's a lady
- 26:36Speaker 1: down to get frisky or something, which is ridiculous that
- 26:39Speaker 1: we have these stereotypes about drinks, but we do. UM.
- 26:42Speaker 1: So it's just like so much too untangled, And then
- 26:47Speaker 1: it's I don't keep using the word frustrating, but it does.
- 26:50Speaker 1: It frustrates me that you could. You've got so much
- 26:52Speaker 1: talent and you've done so much stuff, and you've reached
- 26:54Speaker 1: this point where you're getting You're like, I'm almost done
- 26:56Speaker 1: with this and it shouldn't be on you to take
- 27:00Speaker 1: on that emotional baggage, but unfortunately that's where we are.
- 27:04Speaker 1: So I kind of want to ask you, um, when
- 27:06Speaker 1: you made that list of like this is what I
- 27:08Speaker 1: want to do, what's your thing about brewing? That was
- 27:11Speaker 1: like that you loved and that you really really excited you.
- 27:15Speaker 1: You know. For me, I'm very much a lifelong learner,
- 27:18Speaker 1: Like I always joke if I could stay in school forever,
- 27:20Speaker 1: I would, and beer really hits that for me. So
- 27:26Speaker 1: in addition to having come from the legal world, my
- 27:30Speaker 1: my undergraduate degree was in economics, and it's amazing how
- 27:36Speaker 1: much beer has shaped history, its shaped economics, it's it's
- 27:40Speaker 1: funded wars, it has you know, been influenced by and
- 27:45Speaker 1: has influenced tax codes. It reaches every facet and for me,
- 27:52Speaker 1: I'm at the spot now where I am very much
- 27:54Speaker 1: a non a scientific person. So a lot of the
- 27:58Speaker 1: like the biochemistry and microbiology part of beer is I
- 28:03Speaker 1: can say the words, but I just don't really like
- 28:06Speaker 1: I I sort of understand it, but I'm like, I
- 28:08Speaker 1: need somebody to teach me chemistry, like I am a
- 28:11Speaker 1: middle schooler because that's the last time I was in
- 28:13Speaker 1: a chemistry class um. And so that's you know, that's
- 28:16Speaker 1: a new challenge for me now is getting better at
- 28:20Speaker 1: understanding really the science behind it and that you know,
- 28:25Speaker 1: the science part specifically is where it is super old
- 28:30Speaker 1: dudes who have been doing it for fifty years, and
- 28:33Speaker 1: that's fabulous. They have a wealth of information and they've
- 28:36Speaker 1: done some really cool things, but it's hard to find
- 28:40Speaker 1: you know that that technical information that's presented in a
- 28:43Speaker 1: way that's designed to make it accessible to somebody from
- 28:46Speaker 1: a non technical background. Um. So you know that for me,
- 28:50Speaker 1: just always being able to learn something really does it
- 28:54Speaker 1: for me. And then I'm also huge into beer sensory
- 28:58Speaker 1: and talking to people about beer flavor, and that is
- 29:02Speaker 1: again another area that you know, the last year or
- 29:05Speaker 1: so that I've been asking who gets to decide, who
- 29:09Speaker 1: gets to decide what beer style guidelines look like, who
- 29:12Speaker 1: gets to decide the terminology or who has historically decided
- 29:15Speaker 1: the terminology we use to describe beer. Um, it's a
- 29:19Speaker 1: very small pool of people, and there's a very large
- 29:22Speaker 1: pool of people out there who could contribute to making
- 29:26Speaker 1: that sensory language more meaningful to more people. And that's
- 29:32Speaker 1: you know, that's another area of with the public again,
- 29:36Speaker 1: empowering people. This is accessible to you. You are qualified
- 29:40Speaker 1: to talk about what you're tasting. You're the most qualified
- 29:43Speaker 1: person to talk about what you're tasting when you taste beer.
- 29:46Speaker 1: And then also personally, I'm I'm always developing my palate
- 29:50Speaker 1: and I'm always learning how to detect to detect something new.
- 29:54Speaker 1: And you know, again Google exists, so like if I
- 29:57Speaker 1: smell something and I think this smells like permasely susan,
- 30:00Speaker 1: then I can go on Google and like look up
- 30:03Speaker 1: what are what are compounds and perm solution and like
- 30:06Speaker 1: work backwards from that. Um. So yeah, I mean with beer,
- 30:11Speaker 1: it's I don't think it's possible to ever know everything
- 30:15Speaker 1: there is to know about beer. Yeah, I love that
- 30:17Speaker 1: it doesn't remind me of all the times that I
- 30:19Speaker 1: would go in and we would do our tasting, so
- 30:21Speaker 1: we get the tasting this when we're describing beer to customers,
- 30:25Speaker 1: my favorite thing was to be like, what do you
- 30:27Speaker 1: typically drink? What do you typically like? And let me
- 30:29Speaker 1: give you this, and that satisfying moment of it being like,
- 30:31Speaker 1: oh my god, it's like it's was one of my
- 30:35Speaker 1: favorite was satisfying moments. I'm like, that's right, I know,
- 30:39Speaker 1: and being able to turn people onto beers that they
- 30:41Speaker 1: never had, didn't think they liked and and I love
- 30:44Speaker 1: that and and like any was saying it's such a
- 30:46Speaker 1: gender to drink, which irritates me to no end. But
- 30:50Speaker 1: the assumption that I didn't know what I was talking
- 30:53Speaker 1: about or people didn't want to talk to me because
- 30:55Speaker 1: I was a girl. Uh, and trying to be like, no,
- 30:57Speaker 1: this is the beer that you're talking this is even
- 31:00Speaker 1: though they're fighting with me, they're like, no, no no, no,
- 31:01Speaker 1: that's not what I'm talking about. My dude, I work here,
- 31:04Speaker 1: I know are here. I had those moments and yeah,
- 31:08Speaker 1: it was typically most times, dudeum, but within those times,
- 31:12Speaker 1: like you talk about your love the experience and almost
- 31:16Speaker 1: and then also talking about the fact that, yeah, you
- 31:18Speaker 1: have had many times being like I'm done, I'm frustrated
- 31:21Speaker 1: that it's not welcoming, but you continue to fight, which
- 31:24Speaker 1: is what we love to see. And then again you
- 31:26Speaker 1: talked about the incident with Brian Allen, which we were like,
- 31:29Speaker 1: oh my god, this is I was reading through NonStop,
- 31:32Speaker 1: like trying to catch up, and of course like saying
- 31:34Speaker 1: this is familiar, this is not familiar. This brewery is
- 31:36Speaker 1: I'm not drinking from there again, I'm not drinking from
- 31:38Speaker 1: here again. Who's actually making a stand, who's actually making
- 31:41Speaker 1: a difference, and who's actually not. But there were so many,
- 31:44Speaker 1: like international level of stories that happened, and yeah, I
- 31:49Speaker 1: did ended up reading your experience, but um, can you
- 31:51Speaker 1: kind of go into your own experiences with movements like
- 31:55Speaker 1: this and how it affects you and how you've been
- 31:58Speaker 1: able to continue on? Yeah, you know, I have a
- 32:04Speaker 1: lot of times with with this specifically, and I guess
- 32:08Speaker 1: again feeding into that lifelong learner. I don't really want
- 32:11Speaker 1: to learn about all the ways that I've been harassed
- 32:15Speaker 1: or discriminated against, but you know, there there are things
- 32:19Speaker 1: that I learn every day that helped me say Okay,
- 32:22Speaker 1: this is what happened to me. Now I have words
- 32:25Speaker 1: to describe it, and this is like, this is also
- 32:29Speaker 1: how I can talk to someone else about it, because
- 32:32Speaker 1: for me that is hugely important that there is a
- 32:36Speaker 1: lot of you know, people who don't truly understand power dynamics. Yeah,
- 32:41Speaker 1: you might be the nicest guy. You might go out
- 32:43Speaker 1: and drink with all of your employees and have a
- 32:45Speaker 1: good time, you are still the CEO. There is still
- 32:48Speaker 1: a line that is going to be difficult for people
- 32:50Speaker 1: to cross, and is still going to be difficult for
- 32:54Speaker 1: someone to come to talk to you about something that's
- 32:57Speaker 1: happened to them. And you know, that's where I've done
- 33:01Speaker 1: a ton of learning and just having people reach out
- 33:06Speaker 1: over social media saying this is happening, or I can't
- 33:11Speaker 1: afford to leave, I don't have time to look for
- 33:13Speaker 1: another job, and even if I do find another job,
- 33:16Speaker 1: how do I know that it's going to be any better?
- 33:18Speaker 1: It could very possibly be worse. And figuring out, Okay,
- 33:22Speaker 1: what kinds of resources do you need right now? What
- 33:25Speaker 1: is the most helpful, And that's you know, that's really
- 33:29Speaker 1: um My experience within this this movement has been kind
- 33:34Speaker 1: of staying one lesson ahead of the students, um, but
- 33:37Speaker 1: also being willing to say, I don't know, let's let's
- 33:41Speaker 1: figure it out together. UM, let's talk about, you know, what,
- 33:45Speaker 1: what is it? What really is just the crux of
- 33:48Speaker 1: what's going on here to help everyone verbalize what's happening
- 33:53Speaker 1: and then also make a plan for moving forward from it. Um.
- 33:57Speaker 1: But yeah, I mean I've I've been, you know, was
- 34:00Speaker 1: spoken feminist my entire life. So you know, one of
- 34:04Speaker 1: the areas with this movement that I think has been
- 34:09Speaker 1: the most the most difficult conversations, the most difficult to
- 34:13Speaker 1: really enunciate what is happening is I mean, just white
- 34:18Speaker 1: feminism has been a huge issue with this, and you know,
- 34:22Speaker 1: as as women were not afforded the ability to disagree
- 34:28Speaker 1: with each other right and with historically excluded people like
- 34:31Speaker 1: everybody has the same homogeneous experience, and you can't say
- 34:35Speaker 1: I don't like the way you're feminine is in you know,
- 34:38Speaker 1: and because then it's like, oh, well you we we
- 34:41Speaker 1: don't even need to listen to you because you're you're
- 34:44Speaker 1: not representing an entire gender with what it is that
- 34:47Speaker 1: you're saying. And I've seen such a lack of intersectionality
- 34:52Speaker 1: with a lot of what's going on in the brewing industry,
- 34:56Speaker 1: and particularly with you know, people who have been in
- 35:00Speaker 1: the industry a while who you know will say, uh, well,
- 35:04Speaker 1: I won't go into like a ton of specifics about
- 35:07Speaker 1: particular people, but that's happened a lot where I've had
- 35:11Speaker 1: to say, hey, you know this isn't we can't speak
- 35:15Speaker 1: and we um specifically you know me sis had white
- 35:20Speaker 1: woman can't speak for all of the experiences that are
- 35:24Speaker 1: happening in the beer industry. There is in our sectionality
- 35:27Speaker 1: here and we need to be learning how to make
- 35:31Speaker 1: sure that we are doing our best to either make
- 35:35Speaker 1: sure those resources are available, we're getting out of the
- 35:38Speaker 1: way and you know, insane, I'm not the most qualified
- 35:41Speaker 1: person to talk to you about this, this woman is
- 35:45Speaker 1: because of these intersectional issues that are happening with what's
- 35:49Speaker 1: going on. UM. So that's been one of the areas
- 35:52Speaker 1: that I've I've personally been trying to learn more about
- 35:56Speaker 1: is to help enunciate that better and to help myself,
- 36:00Speaker 1: you know, understand my role in what's going on and
- 36:03Speaker 1: then also understand how those dynamics work and when is
- 36:08Speaker 1: it time for me to step aside, and what is
- 36:10Speaker 1: it time for me to reach out to other women
- 36:12Speaker 1: and share what I'm learning so we can make sure
- 36:16Speaker 1: that this movement is truly for all women affected by it.
- 36:34Speaker 1: Out of curiosity, because you've been doing this for a while,
- 36:37Speaker 1: have you seen changes for better or worse during your
- 36:41Speaker 1: time in this industry? Um? Yes, and yes, uh so.
- 36:46Speaker 1: I I have seen people, you know, making incremental changes
- 36:50Speaker 1: and people willing to do that that hard work, willing
- 36:54Speaker 1: to be uncomfortable, willing to get the training, willing to
- 36:57Speaker 1: have those hard conversations with all of their employees, and
- 37:00Speaker 1: also willing to you know, have somebody approached them. That
- 37:05Speaker 1: was a resource that I had shared with people of Hey,
- 37:09Speaker 1: somebody has called you out. What do you do? You know,
- 37:11Speaker 1: how do you react and somebody has come to you
- 37:15Speaker 1: with a problem. What is the proper way to listen
- 37:19Speaker 1: to them and to empathize with them and not say
- 37:22Speaker 1: something like that doesn't sound like them. You know where
- 37:25Speaker 1: you're You think you're trying to be helpful, but somebody's
- 37:28Speaker 1: like re traumatizing themselves to tell you what happened, and
- 37:31Speaker 1: you just minimize it. And so they've learned a very
- 37:33Speaker 1: important lesson, right that they can't speak up or they
- 37:36Speaker 1: can't speak to you about it. And I've seen a
- 37:39Speaker 1: lot of people being willing to have those conversations. I've
- 37:43Speaker 1: seen a lot of breweries, um, you know, willing to
- 37:46Speaker 1: be more transparent about things like here's our code of conduct.
- 37:50Speaker 1: You can you know you can. We have it posted
- 37:52Speaker 1: on our website. You can read what we're doing to
- 37:55Speaker 1: keep you safe, to keep our employees safe, you know,
- 37:57Speaker 1: to keep everyone safe, the and the this is also
- 38:00Speaker 1: the resources that are available to you when you're in
- 38:02Speaker 1: our tap room. I've seen not great things, you know,
- 38:06Speaker 1: I've I've heard people say like, oh, this blew over already,
- 38:10Speaker 1: you know, week after I left my former company, they
- 38:13Speaker 1: that that was something that was being said, like, oh, yeah,
- 38:16Speaker 1: that blew over. We don't have to worry about that anymore.
- 38:19Speaker 1: Um So, I've seen a lot of that, and I've
- 38:22Speaker 1: seen a lot of people who and I'll try to
- 38:26Speaker 1: be as fair as I can, but a lot of
- 38:29Speaker 1: breweries who seemingly have decided that they don't need to
- 38:33Speaker 1: care about it anymore, or you know, there's some sort
- 38:36Speaker 1: of cognitive dissonance. Say there's a festival that they want
- 38:39Speaker 1: to attend with a very problematic brewerer person who's involved
- 38:43Speaker 1: with it and they really want to go, but you know,
- 38:47Speaker 1: they also then have to answer questions from customers and
- 38:50Speaker 1: from the industry on. I thought that this is where
- 38:54Speaker 1: you stood, but now you're doing this, so we need
- 38:57Speaker 1: you to reconcile that. And and I say, you know,
- 39:01Speaker 1: trying to be fair, because again, social media doesn't tell
- 39:04Speaker 1: the entire story, right, So I it means more to
- 39:07Speaker 1: me for a brewery when I ask as a customer
- 39:11Speaker 1: what are you doing for them to say we did
- 39:13Speaker 1: these five things? Or you know, you can go to
- 39:15Speaker 1: our website and you can see this. These are our
- 39:17Speaker 1: policies for our employees. That that transparency is so much
- 39:21Speaker 1: more meaningful than you know, posting on on social media
- 39:26Speaker 1: saying that you're not going to the festival or saying
- 39:28Speaker 1: that you're not going to do this. Okay, great, that's
- 39:31Speaker 1: that's something, but that's that doesn't tell me if you've
- 39:34Speaker 1: learned anything from that experience or how you're going to
- 39:37Speaker 1: move forward from the experience. That's a lot. You know,
- 39:40Speaker 1: you are talking a lot about how we can support
- 39:43Speaker 1: you know, individually, but because you're involved in a lot
- 39:46Speaker 1: of different things, you've got your hands and so many things.
- 39:49Speaker 1: What are some organizations that we should know about that
- 39:51Speaker 1: could support and bring about change and or at least
- 39:55Speaker 1: bring awareness for us to know what's going on in
- 39:56Speaker 1: the industry. One of the causes that I'm involved in,
- 40:00Speaker 1: and this is actually how Sam and I met, was
- 40:03Speaker 1: with Brave Noise. And this is a collaboration within the
- 40:07Speaker 1: beer industry for breweries to show their support for historically
- 40:12Speaker 1: excluded people. And the way the Brave Noise works is
- 40:16Speaker 1: when you sign up, you actually submit a copy of
- 40:19Speaker 1: your code of conduct, and you receive the beer recipe,
- 40:23Speaker 1: brew it. When the beer is ready to go, you
- 40:25Speaker 1: donate the proceeds to a nonprofit that helps support historically
- 40:29Speaker 1: excluded people in the brewing industry somehow that can look
- 40:33Speaker 1: like whatever you would like it to look like. And
- 40:36Speaker 1: then also on your beer, can you print the QR
- 40:39Speaker 1: code that will people can scan and it will take
- 40:42Speaker 1: them to your code of conduct. That is a great
- 40:45Speaker 1: way for consumers, specifically, ask your favorite brewery if they're
- 40:51Speaker 1: planning to brew Brave Noise, and if they're not, ask
- 40:54Speaker 1: them why not. And I definitely don't mean that in
- 40:56Speaker 1: a bullying way, because you know, I've talked to some
- 40:58Speaker 1: breweries who are like, we schedule our beers out, you know,
- 41:02Speaker 1: like six months in advance or something. So there there
- 41:04Speaker 1: are reasons why people might not be able to prioritize that,
- 41:08Speaker 1: but it's still worth asking. Um. I have a friend
- 41:11Speaker 1: of mine who was doing that, you know, on her own,
- 41:16Speaker 1: just started emailing breweries to say, and you know, emailing
- 41:20Speaker 1: as a consumer to say, hey, you know, these two
- 41:23Speaker 1: breweries in town brew Brave Noise and I really like
- 41:26Speaker 1: your brewery, I really like your beer. Are you planning
- 41:28Speaker 1: to brew it? And I think at least two of
- 41:31Speaker 1: the breweries that she had emailed ended up saying, you know,
- 41:34Speaker 1: we had talked about it, and yes, now now we will.
- 41:38Speaker 1: So for consumers, you know, ask them if they're if
- 41:41Speaker 1: they're planning to brew Brave Noise. If you're in a brewery,
- 41:45Speaker 1: ask about their code of conduct. Ask, you know, what
- 41:48Speaker 1: what do they have in place to help keep customers safe.
- 41:51Speaker 1: Do they have training? You know, there's things like safe
- 41:54Speaker 1: Bars training where where breweries will get trained on how
- 41:59Speaker 1: to do a good by standard intervention, what to look for,
- 42:03Speaker 1: how to keep people safe, what to do with the
- 42:05Speaker 1: situation escalates, how to deescalate all sorts of things, and
- 42:09Speaker 1: there are a ton of breweries were doing stuff like that.
- 42:12Speaker 1: So ask because you know a lot of times if
- 42:15Speaker 1: the if the consumers the one asking. Breweries want to
- 42:19Speaker 1: give consumers what they want. That's why we have so
- 42:22Speaker 1: many like fruited sours and you know, like stouts with
- 42:26Speaker 1: like twinkies and like chewed up bubblegum in it and stuff.
- 42:29Speaker 1: So breweries want to make their customers happy, right, make
- 42:33Speaker 1: sure that you're letting them know that this would make
- 42:36Speaker 1: me very happy as a consumer. Other things to be
- 42:39Speaker 1: aware of. We also have the Brave Voices Fund, which
- 42:43Speaker 1: is a fund that we created to be able to
- 42:46Speaker 1: help provide financial assistance for people who need to leave
- 42:51Speaker 1: that job. You know, again, it was it was a
- 42:53Speaker 1: huge privilege and continues to be a huge privilege for
- 42:55Speaker 1: me that I'm part of a dual income household. So
- 42:58Speaker 1: it was not easy for me to leave my job.
- 43:02Speaker 1: But we were going to be fine in the interim
- 43:05Speaker 1: because you know, I'm part of a dual income household.
- 43:08Speaker 1: We can make it work and a lot of people
- 43:11Speaker 1: don't have that privilege, and so that's just a reality. Um.
- 43:15Speaker 1: The Brave Voice is fund is it accepts donations. You
- 43:20Speaker 1: can also go to the Brave Noise dot com website
- 43:23Speaker 1: and there's a ton of different charities and nonprofits on
- 43:26Speaker 1: there where you can donate your money directly that are
- 43:28Speaker 1: doing different things like promoting mental health, you know, providing training,
- 43:33Speaker 1: providing job training, all sorts of things. There are a
- 43:38Speaker 1: lot of really great organizations doing really good work right
- 43:41Speaker 1: now that would be happy to receive your money, receive
- 43:44Speaker 1: your time, receive your donation, um receive your voice. You know,
- 43:48Speaker 1: amplifying these things as consumers is huge. I mean, that's
- 43:53Speaker 1: that's really everything, and that's that's one of the things
- 43:56Speaker 1: that's been frustrating at times throughout this movement is the
- 44:00Speaker 1: general public isn't aware of what's of everything that's been
- 44:05Speaker 1: going on, right, So making more people aware that none
- 44:11Speaker 1: of us can humanly care about every single thing in
- 44:16Speaker 1: the world. Right, but you know, there are causes we
- 44:19Speaker 1: can be deliberate when we're making some of our purchasing decisions.
- 44:23Speaker 1: Someplace like craft beer is a great place to be
- 44:26Speaker 1: able to do that. You know, your your money has power,
- 44:29Speaker 1: and if somebody you know isn't isn't able to show
- 44:34Speaker 1: you what they're doing again, if it's something that's important
- 44:37Speaker 1: to you. If you're listening to this, I'm guessing it
- 44:39Speaker 1: probably is important to you. You know, you can ask
- 44:42Speaker 1: those questions and make your purchasing decisions accordingly. That's that's
- 44:48Speaker 1: all amazing. So is there looking back now? Is there
- 44:53Speaker 1: something you would tell your younger self as you're getting
- 44:57Speaker 1: into this industry, any advice you would give? Oh man, Yeah,
- 45:05Speaker 1: you know, I think it would be too gosh. I
- 45:09Speaker 1: think it would be too you know, speak up more.
- 45:13Speaker 1: I'm still trying to condition myself out of politely laughing
- 45:18Speaker 1: when a man says something to me that, I'm like,
- 45:20Speaker 1: my first reaction is ha and then like it'll soak
- 45:23Speaker 1: in what was just said to me. Um. So I'm
- 45:26Speaker 1: still trying to like unlearn doing that and unlearn. Um.
- 45:32Speaker 1: Yeah that that polite laugh gets me so much and
- 45:35Speaker 1: I get so frustrated by it. So I think I
- 45:37Speaker 1: would tell myself my younger self, you don't have to
- 45:41Speaker 1: do that, right you. You don't have to make the
- 45:45Speaker 1: people around you comfortable when it means that you are
- 45:48Speaker 1: feeling uncomfortable or unsafe. That's really good. Um. And because
- 45:54Speaker 1: you know we are talking about beer and you're an expert,
- 45:58Speaker 1: what is your top three beers that we should know about.
- 46:03Speaker 1: I'm giving you three because if you're more more like
- 46:06Speaker 1: any and now we have too many, especially in the
- 46:08Speaker 1: field that we love. Um except an he likes to
- 46:10Speaker 1: take bonuses. I'm not giving you bonuses. Just okay. I
- 46:15Speaker 1: will give you three beer styles. This is a little
- 46:18Speaker 1: bit of a cheap because I'm not going to help
- 46:20Speaker 1: three specific beers. It will give you three beer styles.
- 46:24Speaker 1: Number one smoked beer. It's my absolute favorite. The reason
- 46:27Speaker 1: why I'm telling you I'm not giving you a specific
- 46:29Speaker 1: beer for this is because smoked beer is such a
- 46:32Speaker 1: wide range of flavors and levels of smoke that I
- 46:38Speaker 1: am an evangelist for smoked beer. So there is a
- 46:42Speaker 1: smoked beer out there for everyone, the same way there's
- 46:44Speaker 1: a beer out there for everyone. There's a smoked beer
- 46:47Speaker 1: out there that you will like. Uh So, smoked beer
- 46:50Speaker 1: number one like by by a long shot. Yes, everyone, Everyone,
- 46:54Speaker 1: go find a smoked beer. And if you don't like
- 46:56Speaker 1: the first one, keep trying, because I guarantee you will
- 46:58Speaker 1: find a good one. Number two. I would have to say, really, oh,
- 47:04Speaker 1: this is tough because it's kind of like when you
- 47:06Speaker 1: ask like a film person what their favorite movie is.
- 47:08Speaker 1: It's like, well, it depends you found one way to
- 47:11Speaker 1: cheat those, Yes, you know. My other one, I would
- 47:17Speaker 1: say to seek out a really well made mixed fermentation beer.
- 47:25Speaker 1: So that's going to be something that's going to have
- 47:27Speaker 1: some sour characteristics, some funky Britaina mice's characteristics. And I
- 47:31Speaker 1: say well made because there's a lot of like not
- 47:33Speaker 1: super great ones out there, but there are a few
- 47:36Speaker 1: places who do them really well. Um, So I would
- 47:39Speaker 1: search out one of those, and that that style, that
- 47:43Speaker 1: mixed fermentation is going to be one that is really great.
- 47:47Speaker 1: If you are a wine drinker, particularly if you like
- 47:50Speaker 1: natural wines, you're going to love a mixed fermentation beer.
- 47:53Speaker 1: And then my last recommendation, This one is tough because
- 47:58Speaker 1: in my mind I'm thinking about all these different ones
- 48:01Speaker 1: and I'm like, well, which one would be a good
- 48:02Speaker 1: third place? Um, But I will go with one of
- 48:06Speaker 1: my favorites, which is a barley wine. If you can
- 48:08Speaker 1: find a really nice barley wine, I'm partial to American
- 48:11Speaker 1: barley wines. There's American and English barley wines there. They're
- 48:15Speaker 1: all amazing. Um, they're all very you know, both styles
- 48:19Speaker 1: have their pluses and minuses. My preference is for American
- 48:22Speaker 1: barley wine. One of my very favorite, like top five
- 48:25Speaker 1: years of all time is here Nevada Bigfoot, and that's
- 48:29Speaker 1: a great one that is really easy to find. UM,
- 48:32Speaker 1: so I would recommend that one as well. I love it.
- 48:35Speaker 1: I We're gonna have some English barley but I know,
- 48:39Speaker 1: I know, yeah, that one's email. Okay, do you have
- 48:50Speaker 1: any breweries that you would like to shout out or
- 48:52Speaker 1: any of that group? I don't know why I like that. Yeah,
- 48:57Speaker 1: you know, I think I would shout out again. You
- 48:59Speaker 1: can go to the Brave Noise website, UM, and all
- 49:02Speaker 1: of the brewers who are participating are listed on there.
- 49:04Speaker 1: You can search by state, you can search by country.
- 49:08Speaker 1: I would shout out every single brewery who has signed
- 49:10Speaker 1: up to brew Brave Noise. Yes, Yes, and and shout
- 49:16Speaker 1: out to you for all of the work you are
- 49:17Speaker 1: doing this, all of it. That's so amazing, UM, and
- 49:21Speaker 1: thank you for being here for this fantastic conversation. Good
- 49:25Speaker 1: luck on all of your area you're coming up. UM,
- 49:30Speaker 1: where can the good listeners find you? You can find
- 49:33Speaker 1: me on on social media. I'm under the influence. You
- 49:37Speaker 1: can also visit my website under the influence dot Beer.
- 49:40Speaker 1: I do have some online beer training courses that I
- 49:43Speaker 1: will be really not very shortly. Um So if you're
- 49:46Speaker 1: interested in learning more about becoming a beer judge or
- 49:49Speaker 1: doing something like this is around certification program, I will
- 49:52Speaker 1: have something for you very soon. But I love hearing
- 49:56Speaker 1: from people. I love getting questions, Um, you know, beer recipes,
- 50:00Speaker 1: which beer should I drink? Which beer should I brew next?
- 50:03Speaker 1: Where do I even get started? Reach out to me.
- 50:05Speaker 1: I also co host a podcast called Fosse Bottom Girls
- 50:09Speaker 1: and that is you can find us on False Bottom Girls,
- 50:13Speaker 1: Instagram and Facebook's cool. Yes, and yes, we definitely want
- 50:19Speaker 1: to hear more about all of your recommendations. And yeah,
- 50:22Speaker 1: we need your help in learning about beer. I was
- 50:24Speaker 1: just thinking about Annie talking about how she can't describe things.
- 50:27Speaker 1: I'm like, we wouldn't have to do a personal session.
- 50:29Speaker 1: I think, Yes, I love that idea. I've into it.
- 50:32Speaker 1: I have a lot to learn, and I'm I'm excited
- 50:34Speaker 1: to learn it. So I've been proved well. Thank you
- 50:40Speaker 1: so much again, Jen for being here such a delight,
- 50:44Speaker 1: and thanks to you listeners for listening. If you'd like
- 50:46Speaker 1: to email us, you can or email Stuff Idia mom
- 50:48Speaker 1: Stuff at I Hurt mea dot com. You can find
- 50:50Speaker 1: us on Instagram at Stuff I've Never Told You, or
- 50:52Speaker 1: are on Twitter at mom Stuff Podcast. Thanks as always,
- 50:55Speaker 1: you're a super producer. Christina, Thank you and thanks to
- 50:58Speaker 1: you for listening. Told instruction of Heart Radio for more
- 51:00Speaker 1: podcast on my Heart Radio video, Heartradio App. Have a
- 51:02Speaker 1: podcast or wherever you listen to your favorite shows. H