Latest / The Foundr Podcast with Nathan Chan
722: How a $700 Pair of Glasses Led to a $2.89B Company | Warby Parker
Warby Parker started with a simple, infuriating question: why did a pair of glasses cost more than an iPhone? Neil Blumenthal and Dave Gilboa met in the first week of business school, pooled $120,000 of their life savings with their two co-founders, and spent a year and a half building a brand before selling a single pair. When they launched in Vogue and GQ in February 2010, they sold out of their entire inventory, built a waitlist of 20,000 customers, and hit their first-year sales target in three weeks. They didn’t spend a penny on customer acquisition for three years. Today Warby Parker…
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