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Trademark Ft. Joshua Mellott Ep. 123

The definition of the word trademark is simple. It’s a symbol that identifies a company, a product, or a body of work. But at its origin in America, a trademark was something even more personal. It was your mark. It was how you gave your word. It was how you signed a contract, how you did business, how blacksmiths, stonemasons, and silversmiths marked their work so people knew exactly who stood behind it. I’ve always found that interesting. If you ever work with someone who doesn’t want to mark their work, it’s probably worth asking why. Why wouldn’t you want people to know what you built…

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