Latest / Feminine Fire with Bec Cuzzillo / Spirituality As Strategy: The Witchy Practices I’m Bringing Back To Have A 50k Launch In Q4

Transcript

Spirituality As Strategy: The Witchy Practices I’m Bringing Back To Have A 50k Launch In Q4 · Feminine Fire with Bec Cuzzillo

• 0:47
  Hi, hi, hi.
• 0:48
  Okay, today we are talking about spirituality as strategy.
• 0:53
  And I wanna share this because something that I share with my clients that I've spoken a lot about over the years is that spiritual business owners, I believe, have a real energetic advantage, and it's because we have these skills, we have these practices that are part and parcel of what it means to be a spiritual human, and space holder, and practitioner in the world.
• 1:16
  Now, of course, that spiritual practice looks different for everyone.
• 1:19
  Everyone's spiritual practice is so unique and so personal, and I am absolutely not here today to tell you that your practice needs to look a certain way.
• 1:29
  What I'm here to tell you is that you can harness that spiritual practice as strategy in your business if you choose to do so.
• 1:37
  I truly, truly believe that your energy sells your offers, and your energy shows up in all of the ways in your business, from how you support clients, to your visibility and how you're perceived, to how confident you feel showing up and selling, to how your content lands.
• 1:54
  Your people feel your energy coming through the screen.
• 1:58
  And as spiritual business owners, we have that energetic advantage.
• 2:02
  We have the advantage of knowing how to work with energy, of knowing how to raise our vibration through the practices that we have.
• 2:09
  This is our superpower as long as we use it.
• 2:14
  And that's the key, because I know personally for me, these practices have somewhat fallen off over the last little while.
• 2:21
  My youngest, Ruben, was born last year.
• 2:23
  I'm a mum of three.
• 2:24
  Time is not in abundance for me, and it can be very easy to not prioritise these practices.
• 2:30
  Even though I do weave spirituality into a lot of what I do, it hasn't been a huge intentional focus, not in the way that it usually is.
• 2:40
  And I've really been feeling the call to bring more of these practices back, back into my life and into my business.
• 2:47
  So what I wanna share with you today is what that looks like for me business-wise, how I use spirituality as strategy, and the specific practices I'm using in Q4 to have a 50K launch of my program, The Spiritual Business Mistress Mind, which if you're not aware, is my program where I help spiritual women in business create consistent income through one core offer and a repeatable sales system So let's get into it.
• 3:11
  Spirituality as strategy.
• 3:14
  Too often, we think of these as separate things.
• 3:18
  We think about energetics, spiritual practices, mindset, all of the inner work over here on one side.
• 3:24
  And then on the other side, we think about the practical strategy, the plans, the tactics, the actions, and things you need to actually do on a day-to-day basis to make things happen.
• 3:35
  You might think about this like the feminine and the masculine, the intuitive and the practical, the woo and the work.
• 3:41
  And if you've been around for a while, you know that I believe you need both.
• 3:46
  It is not one or the other, it's both.
• 3:49
  But they're also not these two separate things that happen in isolation.
• 3:53
  The human brain loves to compartmentalize things to understand them, but in truth, that's not how it is.
• 4:00
  To give you an example, if you're experiencing some mindset blocks, so maybe you've got some doubt or some fear that is holding you back from moving forward in some way, you are not just going to think your way out of it on its own.
• 4:13
  The mindset work on its own will not get you unstuck.
• 4:17
  You need to take the action and do the thing.
• 4:20
  It is just as important as the mindset work.
• 4:23
  The practical action helps move the mindset forward.
• 4:27
  These are not isolated.
• 4:29
  The feminine, intuitive, spiritual part isn't over here, and the masculine, practical, strategy part over there.
• 4:35
  They work together.
• 4:37
  Spirituality as strategy And here's why.
• 4:41
  These spiritual practices help you be the best version of yourself.
• 4:45
  They help you step into that higher self and connect with your intuition and your creativity.
• 4:51
  They help to ground you and settle you so your nervous system isn't flying all over the place.
• 4:57
  They help you get clarity on what it is you truly want, and help you connect to that vision in a 5D and a 3D sense so you can manifest it more easily, and so that you can move from that place and take action from that place.
• 5:11
  You make better decisions, you make more aligned decisions, you're a more grounded leader for your business, you're a better space holder for your clients, and you can show up in a higher vibration energy, which we know is magnetic to your ideal clients.
• 5:26
  So it works for your marketing and your sales as well.
• 5:29
  This is what I mean when I say spirituality as strategy.
• 5:34
  So what does this look like in practice?
• 5:36
  As I shared at the top of the episode, this is something that I'm really focused on right now leading into my next launch, and I have six practices that I wanna share with you today.
• 5:46
  So if you've got a launch coming up too, get your pen and paper ready as I'm about to share the specific spiritual witchy practices I'm bringing back to hit my launch goals in Q4.
• 5:57
  The first two are specific manifestation practices, and the first one is quite simple.
• 6:03
  It's my vision board.
• 6:04
  I recently took myself away for a solo night on my own, just me by myself, hotel room, a bougie dinner, a good book, and the only task I gave myself while I was away was to create a new vision board, and I am honestly so obsessed.
• 6:21
  I've got it as my screensaver on my computer, it's on my phone lock screen, and every time I open up my laptop or I open up my phone, I feel this feeling.
• 6:31
  I get this really strong feeling every time I see it.
• 6:37
  I feel like it embodies the energy of my next level self, and when I see it, I can feel that, and I feel that excitement within my body.
• 6:47
  And when I was creating this one, I was really intentional with it.
• 6:51
  In the past, I've done vision boards where it's mainly been a couple of words and some images of the things that I'm calling in, which absolutely works.
• 7:00
  But for this one, I really wanted it to evoke a feeling So of course, there's images on there that represent what I'm calling in right now, but there's also these really fun quotes.
• 7:11
  I've got one that says, "Universe, show me how good it gets." I've got another one that says, "Fuck normal, I want magic." And then I've got other images that aren't necessarily things I'm manifesting, but are really about the feeling and the vision that I'm calling in.
• 7:25
  I've got butterflies representing transformation.
• 7:27
  I've got these swirly cosmic vibes.
• 7:30
  It just really feels like an aligned representation of who I am and where I'm going, and I really, really love it.
• 7:38
  And that's key when we're manifesting, being able to feel it, being able to see it, being able to be in that energy is so key.
• 7:46
  A vision board that actually makes you feel something, rather than a few pictures just slapped up there because that's what you could find on the internet.
• 7:55
  That's what makes the difference, and I'm just really loving that I've done that for this vision board.
• 8:01
  And I highly recommend if you have not updated your vision board in a while, if you don't have one currently, I would highly recommend you go sink into that vision, get clear on what it is that you want, and create a visual representation of it that makes you feel something The second manifestation practice is what I will call a daily manifestation audio.
• 8:22
  This is something that I learned from my past mentor and coach, Ellie Swift, shout out to you, and it's based on the practice of life scripting, if you're familiar with that practice, where you write out in the present tense exactly what your ideal day in the life looks like.
• 8:39
  This audio practice takes that a step further by recording it as an audio in your own voice, putting a hypnosis track underneath so it becomes like a guided meditation that is fully personalized to you and what you're manifesting right now.
• 8:54
  I've done this a few times over the last few years, and I've always loved it as a practice.
• 8:58
  So I've just recorded a new one for myself, and I've been listening to it in the mornings while I'm getting ready, often multiple times over, and just really allowing myself to sink into that energy.
• 9:10
  Again, this is about getting into the energy of what you're manifesting So I include everything that I'm manifesting right now in that audio.
• 9:18
  How many women I have inside The Mistress Mind, the launch results I've had, how I'm feeling, all in the present tense using I am and I have statements.
• 9:30
  This is really important because we are calling it into the here and now, not one elusive day in the future.
• 9:37
  So if you're gonna give this a go, make sure you are speaking and writing your manifestations in the present tense.
• 9:43
  It calls those manifestations into the sacred now, and that's what we want.
• 9:48
  Okay, so that's my manifestation practices.
• 9:51
  I now have two launch specific practices I want to share with you.
• 9:55
  Number one, I'm setting up a launch altar in my office.
• 10:00
  This is something I used to do for every single launch, and I honestly can't believe I stopped doing it because it is such a fun way to weave a bit of sacredness, a bit of spirituality, a bit of intention into a launch.
• 10:13
  So I'm really excited to be bringing this one back.
• 10:17
  I haven't set it up yet, but I will be over the next few days, and I will definitely be sharing it on Instagram stories because it is such a visual thing.
• 10:26
  Now, of course, you don't have to make your altars really, really beautiful and Instagram worthy.
• 10:31
  That's not what this is about.
• 10:32
  This is about creating a way to set your intentions and have a physical representation of your launch and what you're focusing on and what you're breathing life into in your business.
• 10:44
  So I'll be including lots of different crystals, lots of different pieces that really represent the energy of The Mistress Mind, and I'll also have a written manifestation of who I'm calling in, the women, their vibe, their energy, how many of them I want, how I want the space to feel for them, and the results that I want them to experience.
• 11:04
  I'll write that down, and I'll have that on the altar.
• 11:07
  And then one of my favorite things about a launch altar is as we open the launch and as we make some sales, I will add the name of every woman who signs up to the altar as we go.
• 11:20
  This is something that I used to do for every single launch, and I'm really, really excited to be doing it for this one.
• 11:26
  Now, the second launch specific practice is actually going to be a part of the launch altar.
• 11:32
  But I wanted to highlight it specifically because this particular item has been such a big part of my brand and my business story.
• 11:41
  So if you haven't guessed it yet, I'm going to have a specific launch candle that will sit on the altar.
• 11:48
  And for anyone new listening in that isn't aware, I started my business as a candle maker.
• 11:53
  And as a proud Aries, fire is the element I most align with, a la feminine fire.
• 12:00
  So candles were always going to be a part of it, but this is actually something that I haven't done before.
• 12:06
  I haven't had a specific launch candle, which sounds insane to me now how I've never thought of this, how I've never had this.
• 12:13
  Of course, I've had candles on my altar, but I've never had a candle represent a specific launch.
• 12:20
  So it feels really fun to do this.
• 12:23
  I've got a brand new candle.
• 12:25
  I'm going to infuse it with my intentions for this launch before I light it, and on day one, I will light the candle, and I will speak my intentions into it, and I will let it sit on the altar for the duration I love a little bit of candle magic, and it will really become an anchor, a piece that holds the energy of the launch and keeps that energy flowing and burning throughout.
• 12:48
  So watch this space.
• 12:49
  Follow me on Instagram at Bec_Cazzulo because I will be sharing this.
• 12:54
  I'll be sharing the altar, I'll be sharing the candle, and I'll be sharing my whole process over there over the next couple of months as this launch unfolds.
• 13:03
  All right, two more practices that I want to share with you.
• 13:06
  The next one is that I'm going to do a feng shui refresh of my office space.
• 13:11
  Now, I'm not a feng shui practitioner, but I have always dabbled in a bit of feng shui.
• 13:16
  It's always been of interest to me.
• 13:19
  Something that you might not know about me is that I have an interior design qualification, so I've always been interested in how spaces work, and I love feng shui for that.
• 13:28
  Earlier this year, I had one of my Mistress Mind clients at the time, Steph McConnochie from Nine Lemons Feng Shui.
• 13:33
  She was also on the podcast a few months ago.
• 13:36
  She's a feng shui practitioner.
• 13:38
  She came and ran a workshop inside the Mistress Mind on this exact topic, how to feng shui your office space.
• 13:45
  And there are a few things from that that I really want to implement that I haven't yet.
• 13:50
  So firstly, my office needs a bit of a clean out and tidy up.
• 13:54
  That is one of the key principles of feng shui.
• 13:57
  It's about making space for opportunities to flow in and for fresh energy to flow.
• 14:02
  And the most important part of that, I found out from Steph, is creating an open space in front of your desk for opportunities to land.
• 14:11
  And sometimes for me, the space in front of my desk becomes a bit of a clutter zone, so clearing that out before this launch is a top priority.
• 14:20
  I'm also going to be looking at the bagua map of my desk, which maps your desk to the nine areas of the bagua.
• 14:27
  If you're not familiar, it is a feng shui map that you can use usually to map your home, but you can also use it to map your desk.
• 14:35
  So I'm gonna look at those spaces that are specifically aligned with abundance and with visibility, and I'm gonna write some intentions, and I'm gonna place some items in those spaces on my desk to call in the energy and the opportunities that I want to call in for this launch And then just generally I'm going to declutter, I'm gonna freshen up the whole space, get the energy clean and circulating and flowing in here.
• 14:58
  I cannot wait.
• 15:00
  Finally, I'm going to be treating everything in my life as a spell.
• 15:05
  Now, when I say spell, I'm using that term quite loosely.
• 15:09
  Of course, there are witches who use spells and spellcraft, and that is a craft that I respect hugely and that I really, really love.
• 15:17
  But for me, when I say treating everything in my life as a spell, what I mean is being very intentional with my actions and bringing sacredness and intention to everything that I'm doing in every moment.
• 15:31
  So for example, when I'm getting dressed in the morning, being really intentional about the energy that I'm stepping into for the day, and using the clothes that I'm wearing as a spell.
• 15:41
  Who is the version of me that creates a 50K launch in Q4?
• 15:45
  How does she dress today?
• 15:47
  What is going to help me step into that energy and feel like that version of myself?
• 15:52
  Something else that I'm gonna be doing on a daily basis is using my daily cacao as a spell, because I do love my cacao.
• 16:00
  If you've been wanting to try it, I'm gonna leave a link in the show notes for you with my code that gets you 10% off for Creation Cacao.
• 16:08
  It's my favorite type of cacao, and I love being able to sit with it intentionally in this way, and infuse it with this energy, and use it as a bit of a spell.
• 16:18
  So, taking a moment every day with my cacao, whispering my intentions into it, seeding those intentions around how I wanna show up, the energy I wanna be, and the women that I want to attract during this launch.
• 16:31
  It's going to become a daily anchor for my launch intentions.
• 16:36
  Similarly, I also really love a shower meditation, and I wanna bring that back more consistently during the launch, using my morning shower to get into the energy that I wanna be in, to open myself up to receive the opportunities and the blessings that are coming.
• 16:52
  So, just using these little anchor points throughout my day, and treating everything as a spell, and having fun with it, because that's what this is about.
• 17:02
  This is not about being rigid.
• 17:04
  None of this is, "I have to do A, B, C, and D, otherwise my launch isn't gonna be successful." That's not the case.
• 17:11
  It's about stepping into that energy, having that intention, inviting the magic in, and keeping that at the forefront.
• 17:18
  Because I think it can be so easy in a launch, when you've got more to do, and you're putting more energy out there into the world, you're getting more visible, you're showing up in a different way, it can be easy to just get into the habit of ticking these things off the list.
• 17:32
  And what I wanna do for this launch is be intentional about the energy that I'm bringing to all of those tasks, and not doing it from a place of, "Oh, I need to be getting this thing done, and ticking it off the list, and then moving straight on to the next thing." I wanna be able to bring that fun, magic energy to my launch, and this is how I'm gonna be doing that, by treating everything like a spell.
• 17:54
  So, that's it.
• 17:55
  These are the spiritual practices I'm anchoring into for this next launch.
• 17:59
  My goal is to have a 50K launch, and to welcome 10 incredible women to the Mistress Mind during this cohort in November.
• 18:06
  And of course, I'm still gonna be doing all of the regular launch things.
• 18:10
  I'm gonna be creating content, sending emails, having conversations, making sure everything is set up on the back end.
• 18:17
  As I talked about earlier, it's not one or the other, it's both.
• 18:21
  We don't just do the vision board, have the daily manifestation audio, light a candle on an altar, and hope and wish that things will happen on their own.
• 18:29
  You still need to go out, and take the inspired action, and have the sales conversations, and get more visible, and do all of the things.
• 18:37
  So I will be doing all of that, absolutely, but I'm going to be doing it with these spiritual practices to support the strategy and to support me as the person executing the strategy.
• 18:48
  And I'm really excited to see how it goes.
• 18:50
  I'm really excited to tap back into these practices.
• 18:54
  And for me, it's not just about creating the launch results.
• 18:57
  I mean, it is that, of course, but it's also about enjoying the journey along the way to creating the results that I desire in my business.
• 19:05
  I am really big on sustainable business and building a business that supports you in life, and this is part of that.
• 19:12
  And it's not about being perfect with this stuff all the time.
• 19:15
  As I shared, I've fallen off with some of these practices recently.
• 19:19
  So it's not about being perfect.
• 19:21
  It's about being honest and true to yourself, following those intuitive nudges, using the practices that align and resonate with you, and picking it up again if it falls off.
• 19:32
  Leaning into this stuff as an energetic advantage, using spirituality as strategy because you absolutely can.
• 19:40
  And I wanted to share this with you today because I know you love these behind-the-scenes episodes.
• 19:45
  I know you love the spiritual side of things, but also know how important the practical strategy side is, and I do really love bringing these things together, and I'm so excited to support the women who join me inside the Mistress Mind to do so in their businesses as well.
• 20:01
  So I'm gonna bring you along for the ride.
• 20:03
  Of course, I'm going to share how this launch goes, and I'm really excited to see where it takes me.
• 20:08
  My hope is that by sharing this today, it inspires you to use your own spiritual practices in your business or to try one or two of these for your next launch.
• 20:18
  If you do, please let me know.
• 20:20
  I would love to hear how it goes for you.
• 20:22
  And if you're someone like me who's fallen off with a few of these things that you know you love, I hope this helps you today to tap back into those practices because as spiritual business owners, this is our energetic advantage, and I would highly, highly encourage you to use it.
• 20:40
  Now, before I sign off, if you haven't yet, come and join the waitlist for the Spiritual Business Mistress Mind.
• 20:45
  Doors are opening again on the 11th of November.
• 20:48
  We have the juiciest waitlist offer happening this time around, the best we have offered ever, and I would love for you to join me.
• 20:56
  So you can find out more and join the waitlist at betcazzillo.com/mistressmind or head to the link in the show notes.
• 21:03
  I hope you loved this episode today.
• 21:05
  Thank you for being here.
• 21:07
  As always, I love you, I appreciate you, and I will see you next time on the Feminine Fire podcast.