Latest / The Side Hustle Career Podcast with Fexingo: Second Income, Freelancing While Employed
How a Food Truck Owner Built a 10K Side Hustle in Menu Engineering
Episode 86 of The Side Hustle Career Podcast with Fexingo. Lucas and Luna unpack how a former food truck owner turned her menu layout skills into a $10,000 monthly consulting business. They walk through the specific numbers: how she charged $2,500 per restaurant for a full menu audit, why she targeted independent pizzerias first, and the three-page framework she uses to reposition dishes by profit margin. They also touch on the psychology behind menu design — from decoy pricing to eye-tracking heat maps. If you've ever managed a small business and noticed which items sell best, this…
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