TechVibe's Marketing Mash Up Rewind: Has the Marketing Funnel Collapsed?
Is the marketing funnel dead... or has it simply mutated into something far messier? In this episode of Techvibe's Mash Up Rewind, Jonathan Kersting of the Pittsburgh Technology Council and Cooper Munroe of the Motherhood unpack one of the biggest questions facing marketers today: has the traditional funnel collapsed into a maze of search, social, AI, Reddit, reviews, referrals, and word-of-mouth? What follows is a lively, candid conversation with marketers, founders, and business leaders wrestling with how people actually make decisions now.
From the rise of "shopping media" and the growing…
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