How to Get People to Open Your Emails | Ep. #18

Marketing School - Digital Marketing and Online Marketing Tips · Aug 18, 2016 · 13m

In Episode #18 Eric and Neil talk about how to get people to open up your emails. They’ll teach you how to up your open rates and avoid the spam folder.

Time Stamped Show Notes:

00:25 – How to get more people to open up your email.

00:50 – Don’t just test the subject line

01:05 – The sender name makes a huge impact

02:10 – Use a person’s name or a company name

02:30 – What are good open rates?

02:40 – Look at unique opens.

03:00 – Don’t let your open rates drop under 20%

03:20 – Remove people who aren’t opening your emails for several months

03:40 – Don’t waste money sending emails to people…