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Kellogg's Drops Artificial Colors Faster Than Expected | Calgary News
Kellogg’s is accelerating its commitment to cleaner ingredients, pledging to remove artificial colors from all cereals by year’s end — a full year ahead of schedule. Using fruit and veggie juices to recreate iconic hues in favorites like Froot Loops and Apple Jacks, they’ve upgraded equipment to make the switch seamless. Driven by consumer pressure, petitions with hundreds of thousands of signatures, and advocacy against additives like BHT, Kellogg’s joins a broader industry shift. Retail giants Target and Walmart are also phasing out artificially colored cereals, while Kellogg’s has already…
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